Grey (or gray) literature – 'grey lit' for short – includes such forms of communication as reports, white papers, dissertations, newsletters, slide decks, blogs, and podcasts. The Grey Lit Café explores the opportunities and benefits that grey lit provides for professionals and researchers. The podcast is directed by Anthony Haynes, produced by Dr Bart Hallmark, and published by Frontinus Ltd, a communications agency focused on engineering, infrastructure, sustainability, and research. Front ...
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Helping part-time content creators leverage time-saving software and systems so they create quality content that leads to sales.
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Stories Worth Sharing brought to you by SalesHERO in partnership with ContentQuality.co.uk is proud to bring you ELITE insights and INSPIRING interviews from the world of sales, marketing and entrepreneurship. Join us every week as we interview sales leaders, business owners and industry leaders who have an inspiring story to tell or valuable insight to share. For more information visit www.contentquality.co.uk/saleshero For sales coaching advice, tips and tricks join our community at www.pa ...
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Grey literature aggregation: Toby Green on Policy Commons
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Policy Commons is on a mission to make grey literature - especially in the form of reports, more discoverable and accessible. Its content platform, Coherent Digital, hosts over 12 million documents - and the number is growing rapidly. Who better to discuss this massive initiative than Toby Green, Founder and Publisher of Policy Commons? In this epi…
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Quality infrastructure and productivity: on protocols
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Anthony Haynes is the author and publisher of an extensive series of Writing Protocols. In this episode, Engy Moussa interviews Anthony on how to produce protocols in order to get things done - and get them done well. In the process, they discuss such questions as: What is a protocol? How to compose protocols How are they used and what is their rat…
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The art of the newsletter: lessons from the reader's perspective
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Anthony Haynes writes: In this, our latest genre-based, episode, Engy Moussa and I explore newsletters - primarily from the perspective of the reader. We range widely, exploring questions concerning quantity, spatial design, schedules, the reading journey, distinction, and offputting features. And we review our favorite examples, asking what can be…
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Key insights on research communications, with Rob Johnson
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Anthony Haynes writes: It was a treat for this episode to be able to interview Rob Johnson, founder and Managing Director of Research Consulting Ltd. RC is a long-established organisation dedicated to improving the effectiveness and impact of research and scholarly communication. Rob and his colleagues have worked on a vast range of projects with a…
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Exploring Trafft: The Ultimate Scheduling Tool for Busy Entrepreneurs 📣LTD Alert
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Hey folks! In this episode, I rushed to get the word out about an awesome lifetime deal on the Trafft app because it's expiring soon. (But hey, even if you see this late, the platform is worth it!) Catch on Appsumo here #affiliate: https://appsumo.8odi.net/QO5KRa Trafft is a booking and scheduling tool that I've been using for over a year now, and …
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Is Sessions the Zoom Killer? Find Out Now!
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Is Sessions the new must-have tool that could end Zoom's reign? Tune in as I dive deep into the revolutionary event and meeting app, Sessions, in today's episode of App Therapy Club. We're exploring whether this platform is the ultimate Zoom killer you've been waiting for! Join me as we dissect what Sessions has to offer, from webinar hosting to sm…
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Create Branded Social Media with Marky AI: A Live Demo!
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Ready to elevate your social media game with Marky AI? 🚀 In this live demo, I'll share how you can create branded social media content effortlessly! Catch the LTD before the clock runs out at: https://tanyas.link/as-marky Tune in as I walk you through each step, from setting up your profile to generating posts that truly resonate with your audience…
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Convert One Video into 10x Assets with AI Tool Castmagic
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Hey, fellow Coaches & Creators! Tanya Smith here, your go-to guide for all things live streaming. And this time, I'm absolutely thrilled to share the magic wand every content creator wishes they had. Welcome to another jam-packed episode of Stream Like a Boss TV, where we unveil the secrets to mastering your live streams with a little help from our…
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Transform Long Videos to Engaging Clips with Minvo AI
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Transform your long videos into engaging, bite-sized clips effortlessly with Minvo AI! In this episode of App Therapy Club, I dive deep into the innovative features of the Minvo app. Perfect for part-time creators and busy coaches like you, Minvo uses AI to slice your lengthy content into short, captivating clips that are ready to dominate social m…
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Before Spotify: the remarkable story of chautauquas
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One question we explore on this podcast is that of antecedents: what came before podcasts? This episode tells the wonderfully rich history of chautauquas - an enterprising means of bringing entertainment and informal education to small-town America. Chautauquas can be thought of as a kind of predigital Spotify. Reference James R. Schultz, The roman…
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How to define grey literature? The implication of letters
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Anthony Haynes writes: This episode is the third of our series on the relationship between letters and grey literature. In the first, we made the case, using the case of the correspondence of communications theorist I.A. Richards, for considering letters as a form of grey literature. In the second, using the case of correspondence between George Ly…
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Where do podcasts come from? Letters as an antecedent
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Anthony Haynes writes: Cultural forms and communicative genres tend not to emerge from a vacuum: they tend to emerge from existing forms. In the case of podcasts, obvious candidates include lectures, essays, sermons, and radio interviews. And, we suggest here, letters. In this, the second of a series of three episodes devoted to the topics of lette…
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Audit Your Apps: The Secret to Streamlining Success
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In this episode of App Therapy Club, we tackled the important topic of avoiding digital clutter and making smarter app purchases. We discussed how app overload can affect productivity and shared valuable tips on conducting a thorough audit of your current tools and apps. If you're looking to optimize your app usage and get exclusive tutorials and i…
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But what about letters? Their scholarly use as grey literature
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Grey literature covers a multitude of genres - for example, reports, white papers, preprints, and newsletters. But what about letters? Letters are not usually listed amongst grey literature forms, but this episode puts the case for why letters should sometimes be considered as grey literature. Reflecting on the letters of literary theorist I.A. Ric…
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6 Must-Have Systems for Content Creators, Part 2
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Hey there, Tanya here! In this episode of App Therapy Club, we dive into part 2 of our discussion on creating a killer content machine for part-time content creators. We covered social media management, analytics and performance tracking, and the crucial aspect of learning and growth to keep you on top of your game. I shared some of my favorite too…
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6 Must-Have Systems for Content Creators, Part 1
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In this episode, I dive deep into the essential systems every content creator needs to maximize quality and efficiency. From part-time hustlers to full-fledged entrepreneurs, discover how to transform your content strategy without burning the midnight oil! I'll share part one of my personal favorites from my tech stack, including Xmind for mind map…
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Overwriting - producing a draft that exceeds your word (or page) limit - is an extremely common problem amongst writers in science, research, and professional areas. In this episode, Engy Moussa interviews Anthony Haynes. They examine why this problem arises, what harm it does, and, crucially, how to overcome the problem. The discussion outlines pr…
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Leveraging Digital Business Cards Like Popl for In-Person Events
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In this episode of App Therapy Club, we delve into the world of in-person events and the need for smarter networking strategies. We discussed how I made the shift from traditional business cards to digital tools like Popl and Mobilo, both revolutionizing the way we all can connect and exchange information. Join me as we explore the future of produc…
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Welcome to App Therapy Club - a Brief Introduction
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Welcome to the App Therapy Club Podcast! In this inaugural episode, I’m sharing my vision for this podcast and my passion for helping part-time content creators navigate the digital world. With over 20 years of experience juggling a corporate job and content creation, I have successfully sustained a business by leveraging online apps and software. …
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The case of case studies, with Dr Farrah Arif
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Anthony Haynes writes: On The Grey Lit Café we frequently explore grey literature by genre. Here we extend our coverage to the genre of case studies. To guide us, we interview Dr Farrah Arif, Senior Lecturer at the University of Hull. Farrah takes us on an expert, and enthusiastic, tour of the genre, taking in: how case studies work and what they a…
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Anthony Haynes writes: I've long fought for a greater appreciation of forms of serious communication, other than just books and journal papers - forms such as reports, white papers, presentations, and blogs. But it's difficult because the collective term for such forms is 'grey [or 'grey'] literature', which is a term likely to enthuse anyone. 'Gre…
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Many engineers need to give presentations. They do so in a variety of contexts - for example, as part of a pitch, project report, conference, or job application. Wouldn't it be nice if there was a top-quality resource on how to do presentations, specifically about engineering? Well, there is! This episode introduces Rothwell & Cloud's Engineering s…
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Workshop 1: Targeting Ideal Customer Profiles (ICPs)
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ACCESS THE FULL WORKSHOP - www.contentquality.co.uk/blog To kick us off on our road trip around the sales process we think it makes sense to start by focusing on where all business begins and ends; the customer. With that as our starting point, our first workshop offers a step-by-step guide to crafting the ideal customer profile. The magic lies in …
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Grey literature workflows: the surprising role of pen & paper
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Word processing has been around a long time now - so long, that we barely use the phrase anymore. So dominant in our workflows has it become that we act as though there's no need to distinguish it - as if there is simply no alternative. So pen and paper have become redundant forms of technology then? Well, no, actually. This episode dares, unfashio…
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'Quality blogs', with Giovanni Salucci: innovation in scientific and research communication
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You can wait a long time for ambitious innovations in the communication of science and research - and then two come along together. In our previous episode, Scholarly Podcasts, Mack Hagood articulated his thinking behind a novel approach to podcasting. Now we're delighted to publish our interview with Prof. Giovanni Salucci (University of Florence)…
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Review: Putting stories to work, by Shawn Callahan
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Anthony Haynes writes: Many scientists and researchers have come to realise that communicating their work effectively requires them to tell a story. But how? One resource is brilliant at answering that question: Putting stories to work, by Shawn Callahan. This review introduces some of Callahan's key insights and recommendations. Reference Shawn Ca…
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Anthony Haynes writes: Nobody could accuse The Grey Lit Café of ignoring innovation in the communication of science and research! In fact, we're delighted to showcase innovative thinking, as in such episodes as Innovation in research dissemination: Cora Cole on GreyLit Online lecturing: Bart Hallmark on pitfalls and good practice Understanding prep…
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White papers: what are they? what are they for? how do they add value?
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Though opinions differ on the scope of grey literature, there's consensus that white papers represent a core genre of white papers. This episode examines the place of white papers in the grey literature landscape. In particular, it explores what constitutes the essence of white papers, distinguishing them from such forms as (a) pure marketing mater…
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The games we play in science and research communication
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Much of the content on The Grey Lit Café is pragmatic, concerned with how to improve the creation or management of grey literature ('greylit'). And some of it is conceptual. concerned with how to inform our thinking about greylit. This episode seeks to make a contribution by combining the two sets of concerns. From a pragmatic point of view, we con…
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Having to pitch yourself and your work in order to win an opportunity is a standard component of professional and scientific life - and one that many people find challenging. In this episode, Dr Yuxia Zou (Nanyang Business School) reflects on her experience of pitching and identifies actionable insights for other pitchers. Yuxia reflects both on th…
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Anthony Haynes writes: Our episode on the relationship between dissertations (or theses) and books marked the final episode of our fourth season. Here, in this additional episode, I reflect on the season. What types of content have we published, in what genres of podcast? And what have been the key learning points? Further listening If you enjoyed …
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Dissertations and books: how are they related?
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Anthony Haynes writes: You've written a dissertation or thesis. You'd like to write a book. How are the two forms related? How to transition from one to the other? In this episode, we seek to provide detailed, professional, insights into making a success of the process. Resources William Germano, From dissertation to book (Univ. of Chicago) Beth Lu…
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Understanding preprints with Jonny Coates
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Anthony Haynes writes: What are preprints? Where do they fit into the ecology of science publishing? And how did the pandemic change their role? What do people believe about preprints? How accurate are those beliefs? In this interview, Dr Jonny Coates (Associate Director, ASAPbio) demythologizes preprints and their role in research dissemination. F…
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How to write a research proposal and succeed
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Anthony Haynes writes: The title is this episode forms the sub-title of a book by Gerard M. Crawley & Eoin O'Sullivan called The Grant Writer's Handbook. The episode on the latest in our series of reviews of grey literature resources. In it, I seek to characterize the book as a whole and identify some highlights of the book. Further listening If yo…
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Sustaining excellence in content production: interview with Lee Chapman of TREW Marketing
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Anthony Haynes writes: On this podcast, we like to explore best practice in content development and content marketing. What does best practice look like? What mindset and processes are required to support its development - and, especially, to enable consistently high quality? in this episode, we learn from a remarkable content producer, TREW Market…
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Don't fall in love with your work: Sabuhi Essa on creative processes
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Anthony Haynes writes: Sabuhi Essa, from (as she proudly declares) "the feet of the greatest mountains in the world" in northern Pakistan, trained in an art school in Pakistan, practiced architecture, and is now researching the topic of resilience whilst based in the University of Cambridge's Department of Engineering. Of all the hundred or thousan…
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If you love attending meetings at work, you don't need this episode
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Anthony Haynes writes: We've recorded two episodes on the topic of meetings. Why, on a podcast devoted to grey literature? Well, our guest, meetings guru Dr Carrie Goucher, argues that understanding (and improving) meetings benefits a 'systems' approach, in which we consider how they interact with the culture of an organization and its other forms …
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What makes a good podcast? What makes good comms?
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Anthony Haynes writes: I like listening to good podcasts about communications because I can learn in two ways simultaneously - from what the podcast says about communication and also from what they show through the good practice they embody. Frankly, I haven't found as many good podcasts on the topic as I'd hoped or expected. But there are some. An…
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Managing emails: a guide for individual users
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Anthony Haynes writes: "Email? - no sweat!"; "Email is no kind of bane to me!" - one doesn't offer here such sentiments. Anyone who remembers the world of work before the advent of email will remember of feeling of wonder when email became available. When I started working in publishing, authors were required to mail hard copies of their typescript…
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Anthony Haynes writes: 'Added bonus'; 'free gift'; 'forward planning'; 'pre-prepared': pleonasms - usages that involve redundant words - are all around us. In this episode, Engy Moussa and I have fun with the English language. We ask: what are the most common pleonasms? what types of pleonasm are there? do pleonasms matter? is pleonasm always a bad…
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Practical insights on blogging from an industry expert: the Stephanie Shirley interview
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Anthony Haynes writes: In our third season we had the pleasure of publishing an episode in which we interviewed Stephanie Shirley, Founder & Owner of Bennis Public Relations. on aspects of comms, business, and creativity. Here we're delighted to welcome Stephanie back for an interview focused on blogging. Stephanie is a consummate blogger: her blog…
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In the 12th and final episode of the Stories Worth Sharing series the SalesHERO Podcast welcomes special guest Erwan Drouet to share with us his insights and tell us all about his Sales Mastery Method (salesmasterymethod.com) Join Charlie and Jeroen as they hear from Erwan on everything from prospecting, lead generation and personal branding to his…
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Hold on tight Sales Heroes - Episode 11 of our Stories Worth Sharing series is about to blow your socks off! We're thrilled to introduce our first sales heroine, Caroline Woussen-Franczia. Not only has Caroline climbed the ranks in some of the top tech companies, but she's also launched her own consulting firm, penned a book for startup CEOs, and h…
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Developing proposals: insights from behind the scenes
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Anthony Haynes writes: This episode is the first in an occasional series entitled "Behind the scenes", in which we seek to provide guidance to the creators of grey literature based on our professional experience of working on grey literature genres. Here we focus on grant proposals. First, we examine proposals from the authors' point of view: we id…
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EP#10 - Sales Automation with Jan Ullmann
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Episode 10 finds Jeroen and I speaking with Jan Ullman of Citrix specifically about which types of sales activities and tools are the most useful today in the world of tech sales. Join us as we cover everything from the modern day novelty of cold calling, the merging of sales and marketing technologies and the hottest topic of the moment Chat AI. J…
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Grey literature debates: the contribution of this podcast
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We published our first episode on 8 March 2022. This episode, our 29th, marks our anniversary. In it, we discuss the contribution of the podcast, placing it in the context of other grey literature publications. In particular, we attend to the question of perspectives - those of authors/originators, managers/information scientists, and readers/consu…
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The business of professional writing: review of Accidental Author
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Anthony Haynes writes: In the literary world there's no shortage of memoir or autobiography. If you want to read about the writing life from the point of view of a writer of fiction, say, or poetry, there's a multitude of options. But what about the writing life of an author of grey literature? I can't think of any such memoir - until now. Accident…
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Decolonising the library and grey literature: Interview with John Barbrook
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Anthony Haynes writes: Across the fields of librarianship, information science, and grey literature, questions concerning values have come strongly to the fore. In particular, the notion of decolonisation of intellectual capital has gained currency. In this interview with John Barbrook, Faculty Librarian at Lancaster University, we discuss the mean…
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EP#09 - Pitching To Clients with Jefferson Lebourg and Jeroen Buijs
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CALLING ALL SALES HEROES! Episode 9 of the SalesHERO Podcast finds us continuing with our #StoriesWorthSharing series where we are delighted to welcome back on to the show Jefferson Lebourg of Twilio and of course a salesleader who needs no introduction, the mighty Jeroen Buijs! This time we take a deep dive on the elusive yet essential art that is…
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EP#08 - Maximising CRM with Rasmus Thomsen
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In the eighth episode of our Stories Worth Sharing series we are delighted to welcome Rasmus Thomsen of Sprinklr to come and share his insights on everything from the power of using CRM to support your sales ecosystem to his own humble beginnings working in Procurement. Rasmus and I took a deep dive into which changes are having the most impact in …
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