Best David A Yovanno Podcasts (2024)

1
My Verdict on 10 Popular Shortform Video Editing Tools 30:40

3d ago30:40

30:40

Are you ready to unlock the secrets of creating short-form videos that captivate and engage? Today's episode is dedicated to the game-changing world of short form video editing. In this episode, I'll be sharing my hands-on experience with ten different video editing tools and revealing the standout performer—Opus Clip. We'll dive into its features,…

1
Boost Your DTC Marketing with SEO & CRO: Expert Strategies from Andrew Maff 41:50

9d ago41:50

41:50

Unlock new revenue streams and elevate your digital marketing game with my latest episode on direct-to-consumer (DTC) strategies. Promising to boost your e-commerce sales while slashing customer acquisition costs, this episode is packed with actionable insights. Join me as I sit down with Andrew Maff from BlueTuskr, who reveals the secrets to drivi…

1
The Partnership Economy will be back soon with new episodes 0:34

10d ago0:34

0:34

The Partnership Economy by impact.com is going on a brief hiatus, but we’ll be back soon with new episodes. Stay tuned for more great conversations with the industry’s best and brightest partnership experts.By thepartnershipeconomy@gmail.com (David A. Yovanno and Todd Crawford)

1
21 Ways I Use ChatGPT 49:44

15d ago49:44

49:44

Have you ever wondered how AI could revolutionize your marketing game? From my hands-on experiences with ChatGPT, discover how I turned 21 conversations with AI into actionable strategies for boosting productivity and content creation. This episode promises to arm you with practical tips on leveraging AI for your marketing, business, and even perso…

1
Modern Marketing Mastery: Insights on Content Strategy with Robert Rose 58:30

21d ago58:30

58:30

Unlock the secrets to mastering digital marketing in my latest episode featuring an interview with the legendary Robert Rose. Robert is the guru on all things content marketing, but our conversation did not stop there. In this episode, Robert shares his journey from the dot-com boom to becoming the CMO of a startup, leveraging content to outshine i…

1
Aligning Partnerships Through a Shared Purpose with Dan Armstrong, EVP of Distributed Commerce at Ticketmaster 35:18

25d ago35:18

35:18

In this episode, host Dave Yovanno sits down with Dan Armstrong, the EVP of Distributed Commerce at Ticketmaster. An expert on partnerships and eCommerce strategy, Dan has been driving real innovation in the live ticketing industry for a decade. He’s passionate about the importance of storytelling and uncovering the shared purpose that keeps his te…

1
It's Time to Make the AI Shift 17:38

1M ago17:38

17:38

AI. It's not just a buzzword, it's a game-changer. But are you leveraging its full potential in your marketing strategy, or are you still just scratching the surface? Today’s episode is all about making the AI shift—learning how to work faster, smarter, and scale like never before. From optimizing your processes with AI-generated content to automat…

1
Why Consumers Buy Products from People, Not Brands with Jeanette Okwu, Managing Director at Scale Digital and CEO at Beyondinfluence 33:36

1M ago33:36

33:36

In this episode, host Todd Crawford dives into the creator economy with his guest Jeanette Okwu, the founder and CEO of Berlin-based creator marketing agency Beyondinfluence. Jeanette founded the influencer and brand ambassador marketing agency to help her clients break into the next wave of marketing and drive growth. Todd and Jeanette discuss sta…

1
The Art of Customer-Centric Marketing: Learning from Expert Debbie Levitt 41:14

2M ago41:14

41:14

Step into the future of digital marketing where customers reign supreme, and their journey is the map to your success. Join me as I unpack the power and necessity of customer-centric strategies with a special nod to the wisdom of Debbie Levitt, author of "Customers Know You Suck." Get ready to transform your marketing with insights into customer re…

1
11 Essential Takeaways from the Content Entrepreneur Expo 44:22

2M ago44:22

44:22

Embark on a journey through the bustling hub of the Content Entrepreneur Expo with me, as I peel back the curtain on the latest in digital marketing wizardry. This episode is jam-packed with transformative strategies and the latest trends that are shaping the digital marketing landscape. We’ll explore everything from the importance of understanding…

1
Why Content Partnerships are Still Important in the Age of SEO with Jennifer Bentz, VP of Affiliates, Influencers, and Partnerships at Resident Home 32:30

2M ago32:30

32:30

Jennifer Bentz is VP of Affiliates, Influencers, and Partnerships at Resident Home, a company that owns famous mattress brands like Nectar and DreamCloud. Jenn wasn’t always in the mattress space, and has over two decades of experience across industries, experiencing the evolution of affiliates and partnerships. Jenn and Todd discuss focusing on al…

1
Unlocking the Power of Creator Partnerships: Interview with Impact CEO David Yovanno 43:42

2M ago43:42

43:42

Unlock the full potential of your digital marketing strategy as I team up with Impact CEO David Yovanno to delve into the captivating world of creator partnerships. This episode promises to equip you with the wisdom to harness influencer magic and partnership alchemy, transforming how you connect with consumers and amplify your brand's authenticity…

1
Staying Ahead in Digital Marketing: When and How to Pivot Your Approach 21:40

2M ago21:40

21:40

In today's episode, we're diving deep into the realm of pivots in digital marketing. From shifts in SEO practices to leveraging the latest in AI technology across social platforms, I share insightful updates and strategic advice to help you stay ahead of the curve. As the digital landscape evolves, so should our marketing strategies—whether it's th…

1
Connecting with your Audience Beyond Viral Trends with Marcel Floruss, Creator, Founder of One Dapper Street and Creative Director of Aetos Apparel 33:18

2M ago33:18

33:18

When Marcel Floruss started his blog in 2013, it was because he had a passion for men’s apparel and fashion. Over the following years, he has built a massive audience on Instagram, TikTok and YouTube- with over 1 million subscribers on YouTube alone. He and host Dave Yovanno discuss Marcel’s journey as a creator, his connection with his audience an…

1
Proving Value to the C-Suite with Kerry Curran, former Chief Growth Officer at Gen 3 32:10

3M ago32:10

32:10

Welcome back to the Partnership Economy podcast! We‘re starting Season 5 off strong, welcoming Kerry Curran, the former Chief Growth Officer at Gen3 Marketing, the oldest and largest affiliate specialty agency in the world. Kerry is a veteran of the marketing and partnerships space with over 17 years of experience and insights that she brings to th…

1
The Partnership Economy is Back! 2:09

3M ago2:09

2:09

Season 5 of The Partnership Economy is here! We’re diving right back into interviews with leaders from all sides of the ever-evolving partnerships industry and answering the question on every marketer’s mind - how do I reach the modern consumer? Join your hosts, Todd and Dave, on April 9th for Season 5! This podcast episode was produced by Quill.…

1
Marketing Automation Simplified: How to Level Up Your Digital Business 53:19

3M ago53:19

53:19

Welcome to another enlightening episode of Your Digital Marketing Coach. I'm your host, Neal Schaffer, and today we're diving into the exciting world of marketing automation to help level up your digital business. Today we have a sponsored episode with our special guest, Amanda Northcutt of Level Up Creators, brings her extensive expertise in digit…

1
The Digital Marketing Connection Between Content Creators, Entrepreneurs, and Small Businesses 18:13

4M ago18:13

18:13

Ready to take your digital marketing to the next level? In this episode, I dive deep into the connection between content creators, entrepreneurs, and small businesses. You'll learn not only the commonalities between these groups but also the valuable insights on how they can learn from each other. From the importance of thinking and acting like a b…

1
Sweet Success: A French Macaron Maker's Rise to SEO Mastery 50:12

4M ago50:12

50:12

In today's episode, we have an incredible guest who embodies the entrepreneurial spirit and digital savvy - Anthony Rosemond. Anthony, originally from France, took the bold step with his wife to open an online macaron shop in the US, crafting a delectable niche in the competitive world of French pastries. Anthony will delve into their journey from …

1
Unveiling My AI Toolkit: 11 Must-Have Marketing Tools 32:13

4M ago32:13

32:13

I'm your host, Neal Schaffer, and today's episode is a special one that I'm particularly excited about. In the rapidly evolving landscape of digital marketing, AI tools have become indispensable for driving efficiency, effectiveness, and accuracy in our strategies. And I'm here to pull back the curtain on the AI tools that I personally rely on. In …

1
Maximize Your Content Output: Social Media Scaling Tips from Expert Andrew Jenkins 59:53

5M ago59:53

59:53

Unlock the secrets to multiplying your digital content's impact as Andrew Jenkins, who teaches at University of Toronto and has written Social Media Marketing for Business: Scaling an Integrated Social Media Strategy Across Your Organization, and I navigate the ins and outs of content repurposing in digital marketing. From revitalizing your existin…

1
If I Were Your Fractional CMO: Where to Invest in Digital Marketing for 2024 Success 20:35

5M ago20:35

20:35

Ready to transform your digital marketing playbook for 2024? In this episode, which I could also name "If I Were Your Fractional CMO 2024 Edition," I take you through the essential strategic digital marketing investments to make for 2024. From search to email and social media, I offer my advice on where to focus your resources for the biggest impac…

1
From Selfies to Sales: Growing Your Brand with UGC featuring Kathryn McCauley 1:15:06

5M ago1:15:06

1:15:06

Hello, digital marketers, and welcome to another information-packed episode of Your Digital Marketing Coach! Today, we're thrilled to have Kathryn McCauley with us, a wizard of user-generated content—those powerful, authentic gems that brands dream of. Kathryn's insights are game-changing; imagine using photo-worthy opportunities at every turn, pro…

1
11 Takeaways about AI and Podcasting from Podfest 45:14

5M ago45:14

45:14

I had an amazing 48 hours at Podfest, the definitive conference for podcasters, and wanted to share with you what I learned as the takeaways about AI are universal and can be applied to any marketing you do. You’re in for a treasure chest of insights on how AI is not just a tech trend but a pivotal player in content marketing, audience engagement, …

1
Turning Invisible Browsers into Leads: Digital Marketing Secrets with Roy Harmon 49:26

5M ago49:26

49:26

Uncover the secrets to capturing those anonymous website visitors that seem to vanish without a trace! Joined by the insightful Roy Harmon, CMO of Leadpost, we dive into the world of digital marketing, offering you the tools and strategies necessary to transform the invisible into leads. We'll go deep into Roy's expertise on leveraging innovative s…

1
Tara McNulty, Strategic Partnerships Manager at YouTube Shopping, on the paradigm shift from traditional marketing to partnerships 32:55

5M ago32:55

32:55

After witnessing the digital transformation in the early 2010s through her work in retail, Tara McNulty made a career pivot to focus on the e-commerce and affiliate space. Today, she manages strategic partnerships at YouTube Shopping- a new program from the video giant. Commerce existed on YouTube long before partnerships were standard, with creato…

1
How My Business Did in 2023 and What You Can Learn from It 33:19

6M ago33:19

33:19

Embark on a journey through the digital marketing landscape as I dissect the metrics that mattered most in my business last year, setting the stage for what lies ahead. Discover the unexpected twists of social media traffic, with LinkedIn overtaking Facebook and Twitter falling behind, and why search remains king. Transformation is at the heart of …

1
Influencer Legal Guide: Protect Your Brand & Master FTC Rules with The Influencer Attorney Bobby Robinson 55:04

6M ago55:04

55:04

Embrace the power of knowledge as we unravel the complexities of influencer marketing with the astute guidance of "The Influencer Attorney" Bobby Robinson. This episode is a must-listen for anyone vested in the digital space, from influencers crafting their brand to businesses forging impactful partnerships. Learn the intricacies of FTC guidelines …

1
Revolutionizing Your Marketing Strategy: Embracing AI with a Human Touch for the New Year 17:36

6M ago17:36

17:36

Happy New Year, digital marketers and go-getters! The time is ripe for a mindset revolution, and I'm here to guide you through it. Imagine embracing AI in your marketing strategy while keeping that irreplaceable human essence alive and at the forefront. That's exactly the journey we're embarking on in this latest episode of the Digital Marketing Co…

1
The Secret to Brand Love: How to Create Emotional Bonds with Your Customers with Dr. Aaron Ahuvia 54:34

7M ago54:34

54:34

Ready to discover the secret ingredient for lasting brand success? This episode, we're elbow-deep in the captivating world of brand love with our esteemed guest, Dr. Aaron Ahuvia. As one of the foremost experts on the subject, Dr. Ahuvia peels back the layers, revealing brand love as a potent emotion that you can master using psychology and neurosc…

1
Jonathan Claydon, CDO at Acceleration Partners, on strategies for successful collaboration in the modern influencer landscape 28:59

7M ago28:59

28:59

Jonathan Claydon is an affiliate and partnerships expert, having worked in the industry for years in a variety of niches. Today he is the Chief Development Officer at Acceleration Partners - the world's largest partner marketing agency. According to Jonathan, there is a shift happening in the industry. Brands are increasingly looking to measure the…

1
Did the Google Helpful Content Update Help You? 27:16

7M ago27:16

27:16

Ever experienced a sudden drop in website traffic due to Google algorithm updates? You're not alone. I, Neal Schaffer, was right there with you, witnessing a decline in my site's traffic. Let's embark together on this episode of the Digital Marketing Coach, as we navigate the tumultuous sea of SEO changes brought about by the recent Google algorith…

1
Erin Dwyer, CMO of Matter of Fact, on the challenges of customer acquisition and building a beauty brand in a saturated space 28:21

7M ago28:21

28:21

Erin Dwyer is the CMO of Matter of Fact, a skincare brand started by former K-Pop star Paul Baek, and a former professional dancer herself. Erin draws on her experience as VP of Digital at Drunk Elephant and OUAI, to build a brand in today’s competitive, noisy landscape. She tells Dave that being consistent with your messaging, no matter where a co…

1
Revolutionizing Ecommerce Marketing with AI and SEO Strategies: A Chat with Katrina McKinnon 32:38

7M ago32:38

32:38

Ever wanted to know how AI is revolutionizing the ecommerce marketing landscape? Or perhaps you're curious about how a successful SEO strategy can make a world of difference to your ecommerce store? Buckle up, because ecommerce aficionado, Katrina McKinnon, is here to walk you through these intriguing topics and more! We kick off with a whirlwind t…

1
100-Year Old Digital Marketing Advice 45:55

7M ago45:55

45:55

What if I told you that a 1923 publication could hold the secret to your success in modern digital marketing? Today's episode opens a time capsule, dusting off the wisdom from Claude C Hopkins' "Scientific Advertising." Here, I marvel at Hopkins' foresight in scientifically measuring the effectiveness of newspaper ads and coupons - a century ago! I…

1
Future Trends in Social Media Marketing: An Interview with Dash Hudson CMO Kate Archibald 34:11

8M ago34:11

34:11

Set your reminders and secure your earbuds as we bring you face-to-face with the future of social media marketing! Our confab with Kate Archibald, the trailblazing CMO of Dash Hudson, takes an insightful dive into the trends shaping the social media landscape for 2024. With her fascinating transition from the beauty industry to Mar-Tec, Kate unrave…

1
Inez Miedema, Co-Founder and CEO at Growth HQ on accelerating growth through partner diversification 34:07

8M ago34:07

34:07

Growth HQ is an affiliate and partnerships agency that works with a diverse range of clients, from DTC to fintech. The co-founder and CEO, Inez Miedema, thinks a lot of marketers have preconceived notions about affiliate programs and therefore don’t include them as a top channel. Miedema is pushing back against these notions and wants marketers to …

1
15 Elements of a Successful Personal Brand 36:52

8M ago36:52

36:52

Unleash your potential and soar to new heights in the world of entrepreneurship, salesmanship, and marketing, as we unravel the secret weapon - personal branding. We're not just spouting theory here; we're diving headfirst into the 15 key elements of a personal brand, running the gamut from the Four C's to the Five P's, and even the less heard of T…

1
Stephanie Schultz, Head of Partnerships on how Amex has built the power of partnerships into their products 21:10

8M ago21:10

21:10

Stephanie Schultz loves learning about new innovative technologies. It's a large part of the reason she’s stayed so long at American Express, where she is VP and Head of Partnerships. In her position, she gets to work with her team to uncover how new tech can bring better value to their customers and partners. She and host Dave Yovanno discuss gett…

1
Automated vs. Live Webinars: Are Live Webinars Really Better? 48:33

8M ago48:33

48:33

Prepare to be captivated as we delve into the transformative world of automated webinars with our distinguished guest, Melissa Kwan, the CEO and founder of eWebinar. We're taking you on a deep dive into the exciting realm of digital marketing, exploring how the power of webinars, both live and automated, can revolutionize your business strategy. Ev…

1
VidSummit 2023 Review: YouTube Secrets and AI Tips for Content Creators 1:35:27

8M ago1:35:27

1:35:27

Ever wondered how to level up your YouTube content and garner millions of views? This episode is your guide to mastering the YouTube game, courtesy of my report from attending the recent VidSummit 2023 - the mecca for video marketers and video content creators. Together, we'll unlock the following insights: Popular YouTuber Preston Plays, who revea…

1
Jason Fairchild, CEO and Co-Founder of tvScientific, on the future of connected TV advertising 26:53

9M ago26:53

26:53

When Jason Fairchild started tvScientific, he wanted to democratize access to TV advertising. Today, the company does just that by allowing marketers to run paid campaigns on connected TV, allowing organizations to unlock the power of streaming services and Smart TV. He joins host Todd Crawford to discuss why advertising should ultimately always be…

1
Building a Content Fortress: How to Attract the Right Customers and Boost Conversion Rates with Martin Huntbach and Lyndsay Cambridge 1:01:33

9M ago1:01:33

1:01:33

Ever dreamt of having a magnetic pull on your ideal customers while at the same time artfully warding off those who aren’t a fitting match? That’s precisely what this enlightening episode is all about! We're joined by Martin Huntbach and Lyndsay Cambridge, the incredible minds behind the game-changing book and strategy entitled Content Fortress. Th…

1
Sagar Joshi, Director of Partnerships at Site Plug, on unique ad placement channels 21:38

9M ago21:38

21:38

Join host Todd Crawford as he sits down with Sagar Joshi, Director of Partnerships at Site Plug. Site Plug is a bottom-of-the-funnel performance partner that helps brands drive performance with touch bases across a variety of search engines and websites. He’s spent seven years in this role, and learned about the industry across a variety of locatio…

1
How to Increase Sales through Creative Marketing Automation 48:00

9M ago48:00

48:00

Every company should be investing in marketing automation regardless of industry. But even if you are investing, are you really taking the fullest advantage of it? As I proceed in writing my dedicated chapter on marketing automation for my upcoming 5th book, I wanted to share with you my thoughts on the power of marketing automation for your busine…

1
Unlocking Your Digital Marketing ROI with Christopher Roberts 34:41

9M ago34:41

34:41

Ready to unlock the mysteries of maximizing your digital marketing ROI? Strap in as we bring you an exclusive interview with Christopher Roberts, the General Manager of Cloud Control Media. Christopher lifts the curtain on the agency's proprietary technology and the remarkable role of artificial intelligence in tracking data, all designed to turbo-…

1
Dave Bolotsky, Founder of Uncommon Goods, on balancing people, planet and profit 30:29

10M ago30:29

30:29

When Dave Bolotsky founded Uncommon Goods, he wanted to create something different. In his role as an e-commerce research analyst, he had seen a world of ‘sameness’ on the internet, and saw an opportunity to do something different. 25 years later, he’s still at it. Uncommon Goods is a leader at ESG, and is something Dave is passionate about. He thi…

1
Rediscover the Power of Email Marketing: Nurturing Customer Relationships and Maximizing Profits 38:16

10M ago38:16

38:16

This episode is another preview of content that will be included in my upcoming book. Two episodes ago I requested that you rethink your social media marketing with the role of user-generated content in mind. This episode I want you to rethink the role that email marketing can have in developing communication pathways and ultimately relationships o…

1
Uncovering the Secret to B2B Growth: Is Social Media the Answer? with Andy Lambert 59:09

10M ago59:09

59:09

Ever wished you could tap into the brilliant mind of an author, successful company founder, and and senior manager at a cool company like Adobe? Meet today's guest Andy Lambert, author of Social 3.0. I was lucky to have Andy share his experiences and insights on B2B growth with me. Andy schooled us on how to shift our mindset to use social media fo…

1
Lee-Ann Johnstone, Founder of Affiverse, on the future of AI and the power of building lasting relationships 30:19

10M ago30:19

30:19

In this episode, Todd sits down with Lee-Ann Johnstone, founder of Affiverse and an affiliate marketing expert with two decades of experience. Lee-Ann has witnessed digital marketing transform from a few links into the powerhouse it is today and has held a variety of roles that have allowed her to get a holistic sense of the industry. Todd and Lee-…

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David A Yovanno Podcasts

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