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Content provided by David A. Yovanno and Todd Crawford, David A. Yovanno, and Todd Crawford. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David A. Yovanno and Todd Crawford, David A. Yovanno, and Todd Crawford or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
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Wade Tonkin, Director, Global Affiliate Marketing, Fanatics, on secrets of the affiliate world
Manage episode 342982945 series 3363758
Content provided by David A. Yovanno and Todd Crawford, David A. Yovanno, and Todd Crawford. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David A. Yovanno and Todd Crawford, David A. Yovanno, and Todd Crawford or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Todd sits down with Wade Tonkin, the Director of Global Affiliate Marketing at Fanatics. Wade has been managing affiliate and partnership programs for over 20 years with specialties including retail affiliate, program management, affiliate recruiting and affiliate consulting. In his current role, Wade oversees affiliate programs for more than 30 e-commerce sites, including the official shops of the NFL, MLB, NBA and NHL. During the episode, Todd and Wade dive into some exciting topics around media partnerships and the rise of content commerce. Wade also shares his insider perspective of Fanatics affiliate program, his perspective on managing partnerships and much more.
This podcast episode was produced by Quill.
54 episodes
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Manage episode 342982945 series 3363758
Content provided by David A. Yovanno and Todd Crawford, David A. Yovanno, and Todd Crawford. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by David A. Yovanno and Todd Crawford, David A. Yovanno, and Todd Crawford or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
In this episode, Todd sits down with Wade Tonkin, the Director of Global Affiliate Marketing at Fanatics. Wade has been managing affiliate and partnership programs for over 20 years with specialties including retail affiliate, program management, affiliate recruiting and affiliate consulting. In his current role, Wade oversees affiliate programs for more than 30 e-commerce sites, including the official shops of the NFL, MLB, NBA and NHL. During the episode, Todd and Wade dive into some exciting topics around media partnerships and the rise of content commerce. Wade also shares his insider perspective of Fanatics affiliate program, his perspective on managing partnerships and much more.
This podcast episode was produced by Quill.
54 episodes
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Similar to The Partnership Economy
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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continue reading
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