Eric Grubaugh Tim Dietrich public
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Corey Quinn joined me on Ditching Hourly to discuss his excellent new book, “Anyone, Not Everyone.” In it, Corey shares insights on deep specialization, selecting a target vertical market, and using gifts like cookies to transform outbound marketing. Corey's Links: Anyone, Not Everyone by Corey Quinn Deep Specialization podcast by Corey Quinn Corey…
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Tim Dietrich and Eric Grubaugh invited me to join them on SuiteScript Stories to talk about the pros and cons of a platform specialization, the paradox of positioning, and, of course, the horrors of hourly billing. Tim and Eric were kind enough to let me post the interview here on Ditching Hourly, but if you're a NetSuite developer, you should chec…
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We discuss the pros and cons of being able to customize NetSuite as broadly and deeply as you want. How do you decide when to customize NetSuite to your business needs versus when to adapt your business process to NetSuite? Whose responsibility is it to make that decision? What are the benefits and drawbacks of either choice?…
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We highlight the significance of clear, concise, and consistent naming conventions in coding. Poor naming can lead to confusion, increased cognitive load, and avoidance of code. We talk about using domain-specific language in your code, the importance of consistency, the benefits of having a standard set of rules within a team, and the importance o…
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Indie game consultant Joe Quadara (aka Joe Q) joined me on Ditching Hourly to share his journey from putting out fires for indie game studios to advising them to accurately scope and fund their projects. Joe's Links: Joe's website: Recurver Joe on LinkedIn AI Summary: In this episode, game developer turned consultant Joe Quidara shares his journey …
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An interview with Gil Hoffer, co-founder and CTO of Salto. We discuss Gil's long tenure as a leader in tech and Salto's mission of making our lives as business engineers easier. We also talk about the reasons that high-quality DevOps and engineering practices are critical within the business applications space, as well as the rewards and challenges…
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Bryghtpath CEO and Ditcherville lifetime resident Bryan Strawser joined me on Ditching Hourly to share the secrets behind his huge business wins in 2023. Bryan's Links: Website: https://bryghtpath.com/ YouTube: https://www.youtube.com/c/Bryghtpath Podcast: https://bryghtpath.com/resources/managing-uncertainty-podcast/ LinkedIn: https://www.linkedin…
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We look back on 2023 and ahead to 2024. Tim discusses his struggle with chronic fatigue syndrome and his transition to project-based billing. Eric shares his experience with burnout and his decision to work independently once again. We both discuss the importance of self-care in our lives and maintaining a work-life balance.…
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An interview with Cassius Kellogg, Vice President of Services at Bryant Park Consulting. We discuss Cassius’ experience in the NetSuite graduate program, Bryant Park’s incredible growth and business mindset, and our ideas for efficiently onboarding yourself or gracefully handing off your projects to another developer.…
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The handsome and talented Louis Grenier had me on Everyone Hates Marketers to go behind the scenes on how I run my business. Much to my delight (and true to form), he asked very specific and pointed questions so we could avoid the typical BS you hear on business podcasts. It's also on YouTube if you prefer to watch: Watch Now » Louis’ Links: https:…
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Alexander Lapa joined me on ditching Hourly for a tour-de-force journey through the paths available to tech folks operating with a post-hourly mentality. Talking Points: Setting fixed prices and sticking to them can result in profitable client relationships. Specializing in a specific target market, such as nonprofits, improves marketing efforts an…
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Fellow daily emailer and No-BS marketer Rod Aparicio joined me on Ditching Hourly to bust the myth of personal branding. Rod’s Links Twitter Profile Email List AI Summary In this episode, Jonathan Stark and guest Rod Aparicio discuss the concept of personal brand and its misconceptions. They emphasize that personal brand is more about influencing p…
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Graphic designer, product marketer, and co-founder of Conversion Factory, Zach Stevens, joined me on Ditching Hourly to explain how he and his co-founders went from zero to more than $36k MRR in one month with a productized subscription business that helps SaaS teams turn traffic into revenue. Zach's links: https://www.conversionfactory.co/ https:/…
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David Shriner-Cahn of Smashing the Plateau joined me on Ditching Hourly to talk about how longtime corporate execs can increase the odds of going out on their own successfully. Key Points Taking the leap into entrepreneurship can be daunting, but with the right support and mentorship, it is possible to build a successful business. It's important to…
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Our resident crypto/web3 expert and longtime friend of the show, Luke Willis, re-joined me on Ditching Hourly to talk about how having a weekly podcast and daily mailing list contributed to a product launch that generated $39k in 24 hours. Luke’s Links: https://lukewillis.com/ https://thekoinpress.com/ https://kap.domains/about Summary In this epis…
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The Agile Attorney, John Grant, joined me on Ditching Hourly to share how he helps his clients transition from inefficient workflows, WAY too much work, and low margins, to efficient workflows, a comfortable amount of work, and higher profits. Key Points Expectations for attention to detail and planning increase in high-dollar professional services…
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James Williams of Cofebe.com joined me on Ditching Hourly to give what amounted to a masterclass on how to avoid failure and delight clients as a fractional CTO. “The chance of failure increases proportionally with you accepting what the client tells you what to do.” “If you accept 100% of your client’s suggestions and three months from they can’t …
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Guest Bio Michael Zipursky – Michael has consulted for organizations and advised leaders throughout North America, Europe, Asia, Africa, Australia, and the Middle East in over 30 industries, from service providers to billion-dollar multi-national corporations, including Panasonic, Dow Jones, Financial Times, Royal Bank and many others. Michael is a…
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Pricing legend Ron Baker joined me again (for a record-setting fourth appearance!) on Ditching Hourly to talk about the nuances of the subscription model for service business. Talking Points Subscription pricing is becoming increasingly prevalent, with the subscription economy projected to reach $1.5 trillion by 2025. Pricing tiers can be implement…
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Cross-post from The Business of Authority: Seth Godin joins us again, this time to answer the core question in his brand-new book “The Song of Significance”: What does it take to do work that matters? Talking Points Why right now is the best time ever to make a significant contribution to the change you want to see in your world. The importance of …
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Denis Čahuk (aka “Coach Denis”) joined me on Ditching Hourly to share his experiences as an engineering team coach in the tech industry. He discusses his coaching approach of on-the-job training, or just-in-time training, and his focus on helping tech leaders improve modularity and productivity. He also shares insights on attracting leads, ideal bu…
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Longtime friend-of-the-show and “three-peat” guest Geraldine Carter returns to go deep on the trials, tribulations, and benefits of niching down on a target market. Talking Points Going all in and telling everyone where you’re headed is key to getting traction If starting from scratch, think about what gets you excited and what kind of work you enj…
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Dr. JJ Peterson, head of StoryBrand, joined me on Ditching Hourly to explain why he says, “You can't build a business on hourly billing.” JJ emphasizes the importance of value pricing and project-based billing for delivering results and customer satisfaction. He offers advice on storytelling and differentiation, finding your target audience, and bu…
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Tech trainer and coach Denis Čahuk joined me on Ditching Hourly to explain how he doubled his income by selling his value instead of selling his CV. Denis’ links: https://www.linkedin.com/in/deniscahuk/ https://craftingtechteams.substack.com/ https://www.youtube.com/@technologistpodcast Additional notes from https://www.podcastshownotes.ai/ Key Poi…
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Our resident crypto expert and longtime friend of the show, Luke Willis, joined me on Ditching Hourly to explore the psychology and mechanics of inflation. Links mentioned in the episode Luke’s Websites: https://lukewillis.com/ https://thekoinpress.com/ Milton Friedman Speaks: Money and Inflation https://www.youtube.com/watch?v=B_nGEj8wIP0…
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James Turner, partner at SNAP Copy, joined me on Ditching Hourly to explain the nuances and benefits of selling copywriting services by the credit, not by the hour or the word. About James James E. Turner is a marketing strategist and conversion copywriter. He’s a partner at SNAP Copy, offering conversion-optimized copy on demand using a unique, cr…
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Nick Loper of Side Hustle Nation joined me on Ditching Hourly to talk about how he grew his mailing list and podcast audiences to 100k+ each and how he got started making money without offering high-ticket services. Side Hustle Nation The Side Hustle Show Custom Playlist http://hustle.show https://twitter.com/nloper https://www.linkedin.com/in/nick…
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Longtime software developer Tim Burris joined me on Ditching Hourly to talk about his transition from annual salary to hourly billing to fixed pricing and the positive effects the transition had on his day-to-day. Pretty good AI summary: In this episode, I had a fascinating conversation with Tim Burriss about his journey from being a software devel…
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Steve Folland, creator of the Being Freelance podcast and Doing it for the Kids podcast, joined me on Ditching Hourly to chat about his journey into freelancing, organic business growth, and tips for getting into the business mindset. Chapters: (0:00:00) - The Freelance Journey of Steve Folland (0:05:00) - Organic Growth of a Freelance Business (0:…
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Angular expert Alain Chautard joined me on Ditching Hourly to share the novel ways he escaped the trap of trading time for money by packaging and pricing his platform expertise. Alain's Bio Alain is a Google Developer Expert in Web Technologies, Angular, and Google Maps. His daily mission is to help development teams adopt Angular and build at scal…
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This week I am joined by Ed Gandia. Ed is the co-author of The Wealthy Freelancer, the host of the High-Income Business Writing podcast, and a coach to ambitious writers and copywriters who want to earn more in less time doing work they love for better clients. As you can probably tell from this bio, Ed and I are very much kindred spirits, so this …
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Legal operations advisor and law professor Mitch Kowalski joined me on Ditching Hourly to talk about innovation in the legal profession, including alternatives to hourly billing. Talking Points The history of hourly billing in the legal profession Transparency in pricing (and why hourly billing isn't transparent at all) The perverse incentives of h…
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Sew Heidi is a business coach and educator who helps freelance fashion designers build better businesses. She joined me on Ditching Hourly to compare notes on the similarities and differences between freelancing in fashion vs. freelancing in software. Spoiler alert: There was a lot more in common than you might expect. Episode Summary In this episo…
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