Best Heather Zeitzwolfe Profit Strategist For Content Creators Podcasts (2024)

1
Creating A Cash Flow Conveyor Belt: Six Practical Pricing Strategies To Bring In More Dough. 9:36

6M ago9:36

9:36

This episode is about transforming your passion into a profitable, efficient business model that works like a well-oiled conveyor belt covered in freshly baked donuts! Join the delicious journey of a donut shop, bringing in more dough to their business through six pricing strategies that you can implement into your business! What You'll Learn: The …

1
Bootstrap Your Business: Free & Low Cost Ways To Build Your Business On A Budget (Guest Sarah St. John from Frugalpreneur Podcast) Ep. 121 29:43

9M ago29:43

29:43

In this episode, we dive into ways to build a business without breaking the bank. With insights from Sarah St. John of the Frugalpreneur Podcast, we discuss the value of free resources, the importance of networking, and how to leverage low-cost tools effectively. The conversation offers actionable advice for entrepreneurs at any stage. The spotligh…

1
Breaking Free: Building An Authentic Business Beyond the Cults & Gurus (Guest Elaine Williams) Ep. 120 39:58

9M ago39:58

39:58

In this episode, Heather Zeitzwolfe sits down with Elaine Williams (speech & video coach) from Captivate The Crowd to discuss the allure and pitfalls of business gurus and cults. They delve deep into: The attraction and potential dangers of following business gurus and cults. The initial inspiration from a guru and the subsequent journey. Evaluatin…

1
Leveraging The Power of Events to Drive Profits (Guest Shay Wheat) Ep. 119 24:08

1y ago24:08

24:08

Get ready to ignite the profit in your business with the power of events! In this episode, Heather is joined by Shay Wheat, a certified event producer and CEO of Grace and Ease Productions Incorporated. They discuss a step-by-step guide you can use to craft unforgettable events to captivate your audience and boost your brand visibility. Don't settl…

1
Professional Content Creators Explain How They're Using AI Tools In Their Business: Ep. 118 33:19

1y ago33:19

33:19

In this episode, we explore the fascinating world of AI tools and how content creators are using these tools. Heather asked 14 professional content creators to give us the scoop on how they're using AI tools in their own businesses. You'll learn how they're using AI tools such as Chat GPT, Podium, Descript, MidJourney, Notion, and many others, to s…

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Monetize Your Podcast Like a Business Not a Hobby! (Guest Adam Schaeuble from Podcasting Business School): Ep. 117 29:42

1y ago29:42

29:42

Heather is joined by her wonderful friend, Adam Schaeuble (podcasting coach and host), the man behind the highly acclaimed Podcast Business School. Adam has been instrumental in connecting countless podcasters, and his passion for helping others shines through in his work. In this episode, the focus is on turning a podcast from a hobby into a thriv…

1
Speakers, Always Expect Tech to Fail (a.k.a Have a Back Up Plan): Ep. 116 10:23

1y ago10:23

10:23

This episode is a cautionary tale about what can happen when technology fails during a speaking engagement. Heather recounts her experience speaking at the first PodConf, a podcasting conference located in Portland, Oregon (organized by Pat Cheung). Heather shares her SNAFUs and emphasizes the importance of being prepared for tech failures and havi…

1
The Powerful Impact of One - You Can Be a Purpose Driven Solopreneur Even On a Tight Budget: Ep. 115 12:46

1+ y ago12:46

12:46

Small companies should care about being more purpose-driven because it can help them stand out from their competitors, attract customers who share their values, and create a positive impact on the world. From the power of one to a collective village, as entrepreneurs, we can break boundaries, just like the Village People did with their music. Using…

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Getting Off The Cash Flow Rollercoaster To Bliss in Your Business (Smooth Sailing Profits in Six Easy Steps): Ep. 114 24:42

1+ y ago24:42

24:42

Have you suffered from the highs and lows of unpredictable cash in your business? I call this the Cash Flow Rollercoaster! Learn how to go from a whiplash-inducing ride to one that runs as efficiently and abundantly as a smooth-sailing luxury cruise. No matter what storms come your way, you can navigate with tranquility. We're not talking about fan…

1
Get Radical With Your Business - I'm Back, Baby! (Season 4) 4:00

1+ y ago4:00

4:00

It's me, Heather Zeitzwolfe; I'm BACK!!!!!! Yep - the show has been rebranded and renamed. The podcast formerly known as Get the Balance Right is now called Get Radical With Your Business! Yeah, baby! The focus is still on you, the creative entrepreneur! As part of the Rad Pack listening audience, I would LOVE to invite you to attend my free worksh…

1
Ep. 113: Business Strategy Session With Multifaceted Media Creator (Guest Fawn Anderson) 27:18

1+ y ago27:18

27:18

As an entrepreneur, I'm sure you've felt bogged down by the various technicalities of running a business. These stressful inconveniences often include complying with tax laws and other financial responsibilities. As a creative spirit, these constraints can lead to fear rather than imagination. My guest today is Fawn Anderson, an incredibly talented…

1
Ep. 112: From Hobby to Side Hustle to Digital Production Company (Guest Jaime Legagneur from Flinstone Media) [Expert Bonus Series] 11:33

2y ago11:33

11:33

If you have a passion that you want to take from a hobby to business, don't let the lack of office space stop you! Sometimes when following our dreams, we need to do it scrappy. Who needs an office? All you need is a flat space, and if it is branded with Hello Kitty, that's even better! In this inspiring episode, we are joined by Jaime Legagneur, t…

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Ep. 111: Design Your Business to Profit Without You (Guest Sabrina Starling, PhD) [Expert Bonus Series] 10:55

2y ago10:55

10:55

As an entrepreneur, you probably work many hours, but it doesn't have to be that way. What if you could design your businesses to be profit-generating machines even when you weren't around? If you'd love to take a four-week vacation from your company and still make money while lying on the beach, sipping a drink out of a coconut, then listen. We ar…

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Ep. 110: Using Your Superpower to Create - (Guest Joy Spencer from Reframe to Create) [Expert Bonus Series] 10:09

2y ago10:09

10:09

Whether we realize it or not, we all have immense ability to create. By using our superpowers, we can change lives through our creations. Even if you don't think of yourself as a "creative" person, you possess the ability to create. As entrepreneurs, we need to exercise that muscle and make sure that our creativity can flourish. To discuss this top…

1
Ep. 109: Failure is an Option - Letting Go of Perfection, Facing Your Fears, and Learning From Your Mistakes (Solo Episode) 16:11

2y ago16:11

16:11

Albert Einstein said, "A person who never made a mistake, never tried anything new." When you become an entrepreneur, you must embrace failure and learn from it. Perfection is for Mary Poppins, not entrepreneurs. If you want to be your own boss, things are going to get messy. Get ready to suck it up and face your fears. The more you fall down and d…

1
Ep. 108: Get Radical With Your Numbers (Five Steps to Increase Profits - BONUS SERIES) 7:08

2y ago7:08

7:08

Does the idea of looking at your financials make you want to curl up on the floor in a fetal position? If so, you're not alone. It's time to stop hiding from your financials and learn how to turn them into a powerful business tool. It starts with getting radical with your numbers! Depending on your taste, the information can be digested through col…

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Ep. 107: Clean Up Your Financials - From Hot Mess to Organized (Five Steps to Increase Profits - BONUS SERIES) 9:42

2y ago9:42

9:42

Are your financial records a giant hot mess? Don’t worry, you’re not alone. However, the longer you let that mess accumulate, the tougher it is to untangle. It's time to put on your grown-up pants and get them organized. Listen in for three easy steps, from being overwhelmed to sliding down rainbows on a unicorn. This is the second installment of t…

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Ep. 106: Be Authentic to Attract the Right Clients (Five Steps to Increase Profits - BONUS SERIES) 10:33

2y ago10:33

10:33

How are you showing up in your business? Are you faking it until you make it? Are you a copycat? Or are you the real deal? Nobody wants to do business with a cookie cutter! Don't be afraid. Be brave and show the world who you are. When you are authentic in your business, success will follow. Not only does it feel better to be yourself, but you will…

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Ep. 105: Channel Your Inner Rockstar to Engage Your Audience with Confidence (Guest Gregory “G” Wright) 18:44

2y ago18:44

18:44

Our guest, Gregory Wright (aka "G. Wright"), joins us to help you crack the code to unlock your inner rockstar. He shares his insider knowledge from over 25 years in the music and performance business. He has traveled the globe working as a tour manager and sound engineer with bonafide rockstars. Through his experience, he has learned the technique…

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Ep. 104: Makeup Artist & Pinup Vixen (Sara Latt aka Bomber Betty) [Creator Spotlight] 26:05

2y ago26:05

26:05

Our guest is Sara Latt, who is a hair designer and makeup artist for her business, Vintage Vixen Vanity. When she’s not making other people look fabulous, you can find her on Instagram and in magazines as her alter ego, Bomber Betty. Sara visits the podcast as a featured creator. This is a new show format for season three, and we’re delighted to ha…

1
Ep. 103: How to Achieve an Awesome ROI from Live Conferences (Solo Episode) 37:14

2y ago37:14

37:14

Have you been thinking about going to a live conference? Have you wondered whether it's worth the time and cost? In this episode, you will learn how to achieve a kick-ass return on investment (ROI) when attending live conferences. Heather also shares her super tips on attending them on a tight budget and how to maximize your results! Download the R…

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Ep. 102: Profit Coaching Session (Artist Carrie Brummer) 46:38

2y ago46:38

46:38

We're pulling back the curtain for this episode's on-air profit coaching session. We are joined by artist, teacher, and community leader of Artists Strong, Carrie Brummer. As an artist, you can spend so much time being in your head, getting caught up in non-stop creation. However, profits come from taking calculated action. Sometimes self-doubt can…

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Ep. 101: Create a Profitable Business as a Photographer (Guest Joe Edelman) 32:26

2y ago32:26

32:26

Welcome to the first interview for season three, where we hear from an expert in media creation. For this episode, we are concentrating on photography. To discuss this topic, we are joined by Joe Edelman, whose career as a photographer has spanned the last six decades. In this interview, Joe is very open and forthcoming. He weaves a cautionary tale…

1
Ep. 100: Unlock Your Profitable Superpowers (Solo Episode) 26:05

2y ago26:05

26:05

Woot! Woot! Episode 100. We're back for Season Three! Are you tired of soul-sucking work? Are you ready to embody your true authenticity? Being normal sucks. Let's be entrepreneurial misfits and make money being weirdos. Discover how to unlock your profitable superpowers! Whether you are a podcast editor, videographer, photographer, content creator…

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Welcome Creative Rebels, Freaks, Misfits and Geeks! (Season Three Trailer) 3:10

2y ago3:10

3:10

If you're a rebel, freak, misfit, or geek who is tired of working for the man and has a burning desire to make money on your own terms through media creation and production, that is so freakin' killer and happy we found each other. I'm Heather Zeitzwolfe, a long-time vegan, Gen-Xer, cat mom, drag queen enthusiast, and collector of weird dolls and l…

1
Ep. 99: Stop Chasing Revenue and Focus on Profit (Solo Episode) [From Passion to Profits Series] 26:00

2y ago26:00

26:00

Putting all your energy into sales and marketing is not enough. To make more money, you need to focus on profitability. I hear so many entrepreneurs say that the one thing they need is more sales. But... what if I told you that increasing your sales does not guarantee you will make more in profits. That may sound crazy, but as an accountant, I have…

1
Ep. 98: Be a Rebel - Take the Entrepreneurial Leap (Guest Stephanie Harter of Coaching Like You Give a Damn) [From Passion to Profits Series] 30:52

2y ago30:52

30:52

After discovering veganism, our guest Stephanie Harter's life has not been the same. Before she started her vegan coaching business, she had the quintessential Jerry Maguire moment and hasn’t had any regrets. In fact, she has taken her passion for veganism to a whole new level. She became an author of the award-winning book, The Skinny On Eating Li…

1
Ep. 97: Get Paid To Travel - Build a Business Based on Retreats (Guest Rita Perez of Ritaventures) [From Passion To Profits Series] 34:50

2y ago34:50

34:50

Love to Travel? What if you could build a business based on your passion for travel? This may sound too good to be true, but that’s what our guest did. Rita Perez is a self-professed cruise junkie and the founder of RitaVentures. Her business spawned out of her love for event planning and her background in hospitality management. Rita is also a cer…

1
Ep. 96: Taking a Bite Out of Success, Sandwiches and Seitan (Guest Rosalind McCallard from Snackrilege) [From Passion To Profits Series] 29:59

2y ago29:59

29:59

In this episode, you’ll hear from one badass lady who has taken three separate passions and morphed them into one widely successful business! Rosalind (Roz) McCallard and her husband Clayton created the vegan sandwich company, Snackrilege, in 2014. The company’s offerings consist of wickedly good sandwiches branded with puns that can evoke a chuckl…

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Ep. 95: Podcasting for Your Mind, Business and Soul (Guest Jenn Dragonette from Feed Your Business with Love podcast) [From Passion To Profits Series] 37:11

2y ago37:11

37:11

On the fourth installment of the From Passion to Profits series, we’re joined by a vibrant woman who’s not afraid to use soul and exploration to generate an income! In this episode, you’ll hear from the lifelong learner, fellow entrepreneur, and tsunami of self-love, Jenn Dragonette! She does everything from flying planes to painting with her eyes …

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Ep. 94: Stop Winging It With Your Numbers - You Need a Plan (Solo Episode) [From Passion to Profit Series] 24:51

2y ago24:51

24:51

Do you have something that you are super passionate about and want to build a business around it? If you want to take your passion from a hobby to a business, you need a plan. But to be strategic you need to know your numbers. If you want to be profitable, it's time to stop winging it! Knowing your numbers is about understanding the things that are…

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Ep. 93: Passion, Grit and Determination: An Artist Success Story (Guest Arastasia Rolain from The Passion and Potential Podcast) [From Passion To Profits Series] 46:20

2y ago46:20

46:20

In the second installment of our series, From Passion to Profits, we’re joined by an entrepreneur who embodies the art of pursuing your passion and saying “heck no!” to fear! Today, we’re speaking with the talented artist and successful, Arastasia Rolain! Forget starving artists. Arastasia built a business making art and money through her grit, det…

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Ep. 92: Using Shopify to Create an Online Empire (Guest Aneka Grandison a.k.a Shopify Queen) [From Passion To Profits Series] 43:07

2y ago43:07

43:07

In the first installment of our new series, From Passion to Profits, we are joined by royalty. All hail the majestic Queen of Shopify, Aneka Grandison! If you've been curious about getting into the eCommerce scene, you're in luck! Aneka gives us the scoop on starting a Shopify business with minimal cost and no physical inventory. Aneka has built he…

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Ep. 91: Authentic Marketing - Lessons Learned From Going Live for 45 Days in a Row [Stepping into Your Authenticity Series] 38:17

2y ago38:17

38:17

Welcome to the last installment of our Stepping Into Your Authenticity Series. As a companion piece, host Heather Zeitzwolfe decided to take on a self-imposed challenge to go LIVE on Instagram for 45 days in a row. The catalyst for this challenge was to break through her fears of going LIVE. More importantly, she wanted to set an example for those …

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Ep. 90: Create Human Connection with Your Audience Through Clubhouse (Guest Rita Goodroe from Rita Made Me Do It) [Stepping Into Your Authenticity Series] 45:29

2+ y ago45:29

45:29

This episode is the last in the Stepping Into Your Authenticity Series. We're closing it up with one of the most effective ways to be more authentic with your audience through human connection. By building a relationship with your potential and current clients, you will help develop the framework for more trust, loyalty, and influence. An effective…

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Ep. 89: Monetize Podcast Guesting to Grow 6 Figures and Beyond (Guest Christine McAlister - Queen of Podcast Guesting) [Stepping Into Your Authenticity Series] 45:16

2+ y ago45:16

45:16

Through podcast guesting, you’re able to achieve a massive impact on your business. In this episode, we are joined by Christine McAlister, deemed the Queen of Podcast Guesting. She joins us to bestow her knowledge and experience so that we can effectively monetize podcast guesting. You can also grow your business from six figures and beyond by gues…

1
Ep. 88: Pitch Like a Pro and Gain Visibility Through Booking More Podcasts (Guest Angie Trueblood from the Go Pitch Yourself Podcast) [Stepping Into Your Authenticity Series] 37:04

2+ y ago37:04

37:04

It's time to level up your pitching and increase your podcast bookings! To learn how, we’re joined by Angie Trueblood, an expert on all things podcast pitching! She is the founder of The Podwize Group and host of the Go Pitch Yourself podcast. Angie guides and supports business owners in effectively utilizing podcasts to increase visibility and gro…

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Ep. 87: Stand Out from the Competition Through Television Exposure (Guest Stacia Crawford from Stay Ready Media) [Stepping Into Your Authenticity Series] 47:25

2+ y ago47:25

47:25

As an entrepreneur, being a great storyteller can catapult your business. You can use that talent to appear on television as the face of your brand. By using the power of this medium, you can create a sturdy foundation for public relations, marketing and sales. We are joined by Stacia Crawford, CEO and founder of the boutique PR firm, Stay Ready Me…

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Ep. 86: Create a Greater Impact for You and Your Clients Through VIP Days (Guest Terri Levine from Heartrepreneurs) [Stepping Into Your Authenticity Series] 43:27

2+ y ago43:27

43:27

In this episode, we are diving into VIP Days. As part of our authenticity series, we examine how you can monetize your unique talent. Not only does it allow you to transform your clients’ lives, but it can become a viable revenue stream. We are joined by Dr. Terri Levine of Heartrepreneurs and the Modern Coaching Method to discuss this topic. She t…

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Ep. 85: Five Steps to Authentically Attract Your Target Audience (Guest Danielle LaFleur From Easy as Pie Design) [Stepping Into Your Authenticity Series] 49:41

2+ y ago49:41

49:41

In this episode, we explore the five pillars of inbound marketing. We are joined by Danielle LaFleur. She is the founder of Easy as Pie Design and has over 25 years of experience in this subject. Is your marketing screaming, "me, me, me!!" If so, sister... you're doing it all wrong. In this episode, you will learn how to develop authentic marketing…

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Ep. 84: Discovering Your Unique Voice By Going Live (solo episode) [Stepping Into Your Authenticity Series] 38:05

2+ y ago38:05

38:05

I initiated a self-imposed challenge for my Stepping Into Your Authenticity series to set a good example for my audience. I committed to going live on Instagram for 45 days in a row. My mission was to inspire others, as I tackled my own fears and anxiety. The results after one week were surprisingly liberating. Not only did I discover my unique voi…

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Ep. 83: Embrace Video to Build Influence and Grow Profits (Guest Elaine Williams from Captivate the Crowd) [Stepping Into Your Authenticity Series] 48:45

2+ y ago48:45

48:45

This episode is the first in our Stepping Into Your Authenticity Series. We are joined by the funny and charismatic Elaine Williams to kick things off. Elaine is an accomplished author who has penned several books. She has also found success as a comedian, actress, and speaker. Through her company, Captivate the Crowd, Elaine helps clients get comf…

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Ep. 82: Save Time and Reduce Stress By Outsourcing Podcast Production (Guest Lauren Wrighton from The Podcast Manager Show) 39:20

2+ y ago39:20

39:20

Have you started a podcast to promote your business? Podcasting may appear, but the reality is there are many moving parts. Producing it can become a full-time job that doesn't directly pay the bills. Regardless of whether you enjoy the production, there comes a time when you'll need to seek help. Our guest, Lauren Wrighton, is a podcast production…

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Ep. 81: Prosper as an Entrepreneur by Embracing Your Midlife Moxie (Guest Gail Scott, Midlife Moxie™ Podcast) 48:55

2+ y ago48:55

48:55

My guest is Gail Scott, beauty expert and co-host of the Midlife Moxie™ podcast. She is on a mission to shine a bright light on middle-aged women, to prove that life isn’t over when the wrinkles and grey hair start to appear. In fact, you can reinvent yourself, take all the wisdom that comes with age, and do amazing things. We discuss ways to live …

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Ep. 80: Generate Six Figures Per Year With A Tiny Audience (Guest Ina Coveney, The Global Phenomenon Podcast) 42:31

2+ y ago42:31

42:31

Do you think you need thousands of followers to be profitable? If you've been frustrated trying to build your audience, then this episode is for you! Chances are you've been devoting too much time and energy to getting followers. Instead, you should change your focus towards achieving effective engagement. Your audience size may stay small, but you…

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Ep.79: Create a Path Toward Financial Freedom No Matter Your Age (Guest Walli Miller from Financially Thriving) 38:37

2+ y ago38:37

38:37

In episode 79, we focus on creating wealth to build a path towards financial freedom. Walli Miller, a self-proclaimed Monday Nerd, joins the podcast. Walli discovered the FIRE movement (Financial Independence, Retire Early), which changed her life. She started the business Financially Thriving, where she offers money coaching. Walli helps high-achi…

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Ep. 78: Battle Tax Like a Superhero: Three Essential Tips Solopreneurs Need to Know! (solo show) 32:54

2+ y ago32:54

32:54

Happy New Year. 'Tis the season for New Year's resolutions and getting your business ready for tax season. Staying compliant with taxes is not pleasant, but it's something you have to deal with as an entrepreneur. This episode explores common misconceptions and mistakes entrepreneurs fall victim to regarding income, expenses, and tax filing. We get…

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Ep.77: How to Create Online Courses to Increase Profits (Guest Julie Hood from Course Creators HQ) 37:13

2+ y ago37:13

37:13

Do you dream about making money while you sleep? How about while you’re on vacation, sitting on the beach, drinking out of a coconut? In this episode, we explore the exciting revenue stream, which can turn that little dream into a reality! Julie Hood, from Course Creators HQ, joins to discuss ways to tap into this passive income generator. This epi…

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Ep. 76: Secret Strategies for Creating Profitable Facebook and Instagram Ads for Newbies and Experts (Guest Stacy "Zeal" Reed from Stop Boosting, Start Selling podcast) 39:54

2+ y ago39:54

39:54

If you think Facebook is dead, it isn't. In fact, rebranding themselves as Meta, sets the stage for big things ahead. As a result, Facebook and Instagram remain powerful platforms for advertising, if you understand how to interpret the data. Our guest is Stacy "Zeal" Reed, a marketing whiz, who has taken six-figure businesses to seven, by using the…

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Ep. 75: Make Self Care a Nonnegotiable by Creating Work Life Balance (Guest Kathryn Burmeister) 33:10

2+ y ago33:10

33:10

Our focus, for this episode, is the importance of having a healthy work-life balance and taking time for self-care. As entrepreneurs, we tend to put our work first, which can lead to an unhealthy lifestyle, both physically and mentally. To discuss this topic, we are joined by Kathryn Burmeister who is an attorney, speaker and coach. In addition, sh…

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