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We're your hosts and Business Coaching experts Mary Fain Brandt and Laura Bashore We’re sharing all our mistakes and insider tips from our 20+ years in business and how we successfully scaled up our businesses without losing our minds or our husbands. Sure you can piece it together and try to DIY your way to success OR you can listen to us every week and learn the shortcuts because we promise there are some.
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What if your personal brand could be the key to unlocking long-term business growth and unwavering customer loyalty? Join us in this enlightening episode of Scale Up Strategies, where we dissect the essence of personal branding and its distinct difference from marketing. Learn how iconic brands like Apple have harnessed brand consistency to foster …
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Do you ever feel like a fraud, constantly worried that your success is undeserved? Welcome to the club of high achievers grappling with imposter syndrome! In this empowering episode, we unravel the psychological effects of feeling like an impostor, from self-doubt to the paralyzing fear of being exposed. Through heartfelt personal stories, even the…
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Can mastering your follow-up game after a networking event unlock doors to business success? This week on Scale Up Strategies, we tackle the crucial art of effective follow-up communications. Mary shares her secret weapon—AI-generated email templates—for crafting personalized and timely messages, while Laura emphasizes the importance of scheduling …
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Ever left a networking event and wondered, "What happened? Why did I attend?" You're not alone. Join us for an enlightening episode of Scale Up Strategies where Mary Fain Brandt and Laura Bashore, unpack the transformative power of strategic networking. It all starts with preparation! We'll reveal how I went from a timid networker to owning a succe…
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Ever feel like you're stuck in the endless cycle of daily tasks, making no real progress on your bigger business goals? It's time to break free! Discover the game-changing habit of CEO Days as Mary and Laura share their strategies for setting aside dedicated time to work on your business, not just in it. They reveal how this special practice can re…
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Unlock the ultimate productivity hack we've all been searching for – making the leap into outsourcing with virtual assistants can revolutionize your business! The truth is it doesn't matter how big your business is - if you run a business, you need a VA. Don't worry, Laura and Mary are here to share their journeys, tackling the common anxieties tha…
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Struggling to keep up with the relentless pace of your business ventures? Join Mary Fain Brandt and myself, Laura Bashore, as we crack the code to impeccable time management, vital for any entrepreneur juggling a myriad of tasks. Get ready to discover Mary's and my own experiences with the weekly grind and how we triage what's urgent from what's no…
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Welcome to our first episode. We may be shifting topics, but we are still sharing our best tips and advice. This is Scale Up Strategies: The Business Growth Podcast for Coaches, Consultants, and Speakers. How it started: Ever embarked on a path that led you somewhere completely unexpected? That's the story of our entrepreneurial voyage—a tapestry w…
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Embracing a new adventure can be thrilling, and that's exactly what we're doing on our podcast! Laura Bashore and Mary Fain Brandt here, with an armful of insights and a heart full of passion for the dynamic community of go-getters. As we turn the focus of our Podcast from career coaching, we're igniting conversations around scaling your business! …
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Facing job insecurity or simply looking to stay ahead in your career? We've got your roadmap right here. Amidst the turmoil of layoffs from tech behemoths like IBM, Google, and Microsoft, my guest and I dissect the factors leading to this unsettling trend. We're talking economic shifts post-pandemic, the rise of AI, and changes in various sectors l…
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Discover the transformative power of mindset mastery with special guest Jenny Harkleroad. We'll explore the essential nature of adaptability and periodic goal reassessment, ensuring that you're not just meeting targets but smashing them with strategic flexibility. Our special guest, Jenny shares her inspiring tale of personal challenges that reshap…
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Are you ready to navigate the ever-evolving landscape of hot careers and industry shifts? That's exactly what we unpack in this episode, where we bridge the gap between personal growth and professional transformation. Laura and Mary pull share from their own lives to demonstrate how adapting business operations and embracing new hobbies can refresh…
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Ever been left in the professional lurch after what you thought was a successful interview or networking event? Trust us, we've walked in those shoes too, and we're ready to share how we lace up and keep striding forward despite the silence. From the lively corridors of PodFest in Orlando to the nerve-wracking wait for a post-interview call, we pee…
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Discover your inner CEO and redefine your tech career trajectory with guidance from the unstoppable career-coaching trifecta - Laura, Mary and special guest Dr. Kyle Elliott. This episode is a treasure trove of insights for tech professionals bracing against the current of tech layoffs and AI upheaval. Kyle doesn't just spotlight the problems; he e…
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Picture this: you've snagged that dream job, and your LinkedIn profile is gathering digital dust. But wait—is your career journey really just about nabbing the next position? As your guides to professional excellence, we, Laura Beishor and Mary Fiend Brand, are here to reveal why an active LinkedIn presence remains your secret weapon for career gro…
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There's no filter on today's episode! Mary and Laura went LIVE to answer your questions. We're dissecting the fascinating rise in job creation and the contrasting tech sector layoffs, providing a nuanced understanding of these industry-specific movements. Get ready to sip your coffee and join us in a candid conversation that reveals the complexitie…
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Unlock the secrets to a thriving career with insights from Bez Rengifo, a recruitment visionary, who joined us to share his expertise on how personal connections can triumph over formal job applications. Our conversation with Bez is more than just a chat; it's a treasure trove of unconventional career wisdom and a testament to the power of networki…
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Cities transform, industries pivot, and the concept of the daily commute is being rewritten. Hybrid work is here to stay! Were you captivated by Stevie Nicks' enchanting vocals or Pink's acrobatic performance the last time they toured? Laura and I Mary were, and that's where our latest episode begins – sharing the magic of these live music experien…
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Navigating the job search maze requires more than just a polished resume; it's about selling your story and showing up as the CEO of your own career. Ever wondered how to edge out the competition in a job market that's as unpredictable as the stock market? Sharon Bondurant, the mastermind behind AZ Techfinders, joins us to share her invaluable insi…
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Ever felt like you're scrambling to regain your footing after the holiday extravaganza? Laura and Mary are here to guide you through the art of pressing the reset button in January, sharing stories of their own struggles and triumphs in returning to a healthy, organized lifestyle. Our candid conversation takes a crucial turn towards the growing inf…
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As we look back on the incredible journey of the 'Redefine Your Career Journey' podcast, we're bursting with pride and excitement. The past year has been a roller coaster of growth, learning, and connection, with episodes that have resonated with so many of you, reaching listeners in 24 countries! Whether you're contemplating a career shift or just…
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Can you say 'No' without feeling guilty? Do you ever wonder how to integrate gratitude and mindfulness into your children's routine, or perhaps wonder when it's time to seek professional help for mental health struggles? We, Laura Bashore and Mary Fain Brandt, are here to guide you through these questions and more while sharing our personal experie…
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Get on the cutting edge of the AI revolution with Jeff Hunter, AI pro and the brain behind a leading virtual assistant agency. We navigate the AI labyrinth, discussing the dramatic changes this technology brings to the job market, and the opportunities for those brave enough to embrace it. Jeff unfolds his own journey, revealing how AI has transfor…
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Ready to conquer your next performance evaluation and show your boss what you're really capable of? We've got you covered! In this episode, we transform our past experiences into practical advice and strategies that will equip you to excel in your performance reviews. My co-host Mary and I dig into the grading criteria, the importance of timing, an…
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Are you feeling stuck or frustrated in your current job? Have you ever considered that setting clear career goals could be your ticket to professional growth? As the hosts of this week's episode, we want you to think of yourself as the CEO of your own career, and we're here to guide you on that journey. Drawing from our personal experiences and pro…
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Get ready for an enlightening conversation with Kendra Krieg, a powerhouse in the recruitment industry. With the job market teeming with opportunities, Kendra shares how a well-versed recruiter can be your ally in landing the perfect job. She elaborates on how recruiters understand your career trajectory, technical prowess, personal objectives, and…
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Have you ever wondered how the gig economy might reshape your career journey? Buckle up, as we unravel the dynamics of this burgeoning sector in our latest episode. We tackle the pros and cons of gig work, highlighting the autonomy and flexibility it brings, while also shedding light on potential pitfalls such as lack of job security and benefits. …
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Ready for a career deep dive? Join us as we unearth the secrets of steering your career in the direction you desire, with none other than Lola Adeyemo, an expert voice in the realm of employee resource groups (ERGs) and an immigrant career strategist. Lola draws from her rich experiences to emphasize the profound impact ERGs can have on fostering i…
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Are you ready to navigate the exciting landscape of jobs and automation? We’ve got some startling statistics to share from the World Economic Forum and the Kinsey Global Institute, painting a picture of a future where half of all workers might need to re-skill by 2025, and a whopping 375 million may need to change their jobs by 2030. But don’t fret…
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Ever thought about the power of networking? From the outside looking in, it may seem like just another cog in the wheel of career development. But what if we told you, that cog holds more power than you could ever imagine? Laura and Mary are here to dispel the myth that networking is solely for job hunting. We're cracking open the conversation abou…
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Ready to revolutionize your professional journey? Embrace the ambitious idea of becoming the CEO of your own career! Join us, Laura Bashore and Mary Fain Brandt, as we shed light on the importance of shaping your career path, crafting practical plans, and staying flexible to sudden changes. We'll delve into the creation of a robust personal brand t…
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Are you feeling overwhelmed by the constant pressure to 'have it all'? Laura and Mary take a hard look at the myth of perfect work-life balance and emphasize the power of realistic goal setting, creating firm boundaries, and cultivating a balanced perspective. We reference the poignant story of Ursula Burns, the first black female CEO of a Fortune …
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Prepare to revolutionize your job search strategy with our special guest, Virginia Franco, an acclaimed executive resume writer and career storyteller. We guarantee you'll walk away with a plethora of insights on how to differentiate yourself in the competitive job landscape. Don't miss out as Virginia generously spills the beans on keyword optimiz…
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Facing a layoff can be a daunting prospect. But what if we told you that you're not alone in this journey and that we've been in your shoes? We share our own experiences and offer practical advice on how to handle these situations in a proactive way. We assure you that these circumstances do not define you, they're just part of your career path. Im…
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Ever wondered why your career seems to be stalling or why you're brushed aside in job interviews? The culprit could be ageism in the workplace - a topic often overlooked, dismissed or misunderstood. We, your hosts Laura Bashore and Mary Fain Brandt, shed light on this uncomfortable reality, pulling in hard-hitting statistics from AARP and CNBC. We …
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Ready to master the art of setting and achieving goals? This episode promises to equip you with the right strategies. We dive into a discussion that emphasizes the value of crafting significant, long-term goals and breaking them down into digestible tasks. We take the conversation beyond SMART goals to provide insight into how to approach goal sett…
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We're sharing one of our favorite Ask Us Anything episodes where we answers your burning career questions. So, grab your cup of java and let's hit the career highway together! Ever wondered how to turbocharge your job search with a killer LinkedIn profile and compelling resume? Get ready to crack the code as Mary Fain Brandt and Laura Bashore, pool…
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Ever been asked to meet your potential boss's spouse during a job interview? Or maybe they threw you a curve ball by asking what kind of animal you'd be? We've heard it all and we're sharing these hilarious and offbeat interview experiences with you. But it's not just about the laughs, we're using these stories to stress the importance of preparing…
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Have you ever wondered how to make your job search more efficient and find a position that aligns with your personal goals and values? We explore these topics and more, providing tips on how to update your documents, research your field, and network effectively. Unearth the secret to a fruitful job search in our latest episode, where we help you st…
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We're reinventing the concept of networking with the help of Cassandra Thompson, a renowned speaker and networking expert. Cassandra is here to share her valuable insights on creating authentic and enduring connections, and put an end to the notion of networking as a one-off transaction. We bring to light the true essence of networking - a continuo…
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Are you tired of being overlooked when it comes to your salary? Would you consider switching jobs for the sake of a better pay package? In this episode, we're all about exploring these questions, making sense of career development, and highlighting why it's imperative to grab the reins of your career trajectory. We'll kick things off with a light-h…
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Imagine you're about to step foot into a job interview. The stakes are high, the competition stiff. Now, what if I told you that the words you use could be the game-changer? That's right! Today, we're pulling back the curtain on the power of language in career development, providing you with the tools you need to succeed. But that's not all! We're …
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Are you stuck in a job where growth and development have become alien concepts? Have you been compromising your values just to fit in your workplace? We've been there too, and let us tell you, it's a red flag! In our latest episode of Redefine Your Career Journey Podcast, we share personal experiences of how we overstayed in jobs that were clearly …
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Are you ready to unlock the keys to career happiness and create a meaningful and successful career path? This episode is a goldmine of practical insights and advice that can help you get there. We kick things off with a light-hearted chat about our weekend plans, from Las Vegas celebrations to movie marathons, before diving headfirst into a candid …
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Ask A Recruiter We are switching things up and bringing you a panel of experts in recruiting. Join us as we ask special guests, Nick Morrison and Ben White about career transitions, follow-ups, do's & dont's, and creating YOUR desired work environment. Instead of fighting the system, learn how to succeed in it. Get your questions answered and gain …
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This week Laura and Mary talk about… STOP Being Boring – Get a Grip on Your Personal Brand The truth, most professionals don’t want to be branded. You are unique, ask anyone who knows you. Oh, wait, sounds a lot like branding. Instead of thinking about “how to” brand yourself, focus on the best way to get your authentic voice across as a profession…
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This Week Laura and Mary Talk About... Tricky Interview Questions! Do you ever feel like you’re being asked a trick question during an interview? That’s because sometimes you are! What is the interviewer looking for in your answers? How can you tackle those hard questions to show you are the best candidate? 1) How to address leaving your previous p…
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This week Laura and Mary talk about… There are multiple surveys out there right now that address the 4-day work week. Does your opinion align with popular opinion? Laura and Mary share their opinions too! Are you surprised to learn there is a gap between middle management and C-level views on this question? 1) What does a 4-day work week mean to th…
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Welcome to the Redefine Your Career Journey podcast, where we help career-minded professionals like you become the CEO of your Career. Everyone wants to know the secret to climbing the ladder and taking control of their career. With all the noise and self-help products out there, it’s hard to know where to start and whose advice to trust. That’s wh…
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