Best Little Bird Marketing Podcasts (2024)

1
S1E26: Analysing Catalist: A segment of the Singapore market 13:03

36m ago13:03

13:03

What are the strengths and weaknesses as of today, since the Catalist board was set up in 2007? Synopsis: Senior columnist Ven Sreenivasan offers you an extra edge in managing your hard-earned money. In this episode, Ven hosts Ong Hwee Li, the chief executive officer of SAC Capital. SAC specialises in areas like investment banking, corporate merger…

1
Nature Education for All: An Interview with Brittany Smith of Flora and Fauna Festivities 25:41

5h ago25:41

25:41

Welcome to The Backyard Naturalists, the award-winning podcast about anything and everything connected with nature, heard in 115 countries, 50 states, and all throughout the Carolinas. Honored with the Best of the Weeklies podcast award by the readers of the Matthews-Mint Hill Weekly, we bring you engaging and educational content each week. In this…

1
Replay of me on Joseph Jaffe's podcast 47:40

1d ago47:40

47:40

Hey y’all, Priscilla McKinney here! This episode of Ponderings from the Perch, the Little Bird Marketing Podcast, will be a replay of a part of my appearance on Joseph Jaffe’s podcast, Joseph Jaffe is Not Famous. Amongst the hijinks, I talk with Jaffe about my book, Collaboration is the New Competition: Why the Future of Work Rewards A Cross Pollin…

1
S1E32: ‘Judo, botox and yoga’ – what’s Putin up to in Asia? 30:10

2d ago30:10

30:10

Analysing this is our guest - Ambassador Peter Tesch, the veteran Australian diplomat and policy strategist. Synopsis: Join The Straits Times' associate editor and senior Asia columnist Ravi Velloor, as he distils his experience from four decades of covering the continent. In this episode, Ravi speaks with the eminent Australian diplomat Peter Tesc…

1
S1E18: Why are the Olympics so special? 41:59

4d ago41:59

41:59

Singaporeans who have been to Olympics tell us why it is so important. Synopsis: The Straits Times tackles the talking points in sport every second Wednesday of the month. Whether you are an athlete or a sports enthusiast, it is clear that the Olympics hold a special place in hearts worldwide. From historic achievements to record breaking feats, th…

1
Rehab Rewind-A Really "Hip" Show with Dr. Kechia Davis 56:39

4d ago56:39

56:39

Support the Show. Disclaimer Follow us on Facebook, Instagram, TikTok, and YouTube. Check out VitalVet.org for all PetAbility Podcast episodes related to rehabilitation as well as a plethora of other resources and product information. MedcoVet (show sponsor) - the next generation in laser therapy by putting healing in the hands of the pet owner! By…

1
The 15-Minute Daily Routine to Boost Your Floral Business ⏰ 23:25

4d ago23:25

23:25

You'll be amazed at the progress you can make in your business with just a small daily commitment — like 15 minutes small 🤩 In this practical and inspiring episode, Kathleen shares a powerful 15-minute daily routine designed to drive your business forward. Whether you're juggling multiple responsibilities or looking to streamline your workflow, thi…

1
S1E44: Singapore’s worsening road culture: What’s behind it and what can be done? 39:52

6d ago39:52

39:52

The tension between drivers and motorcyclists in Singapore is longstanding, ugly and increasingly a fatality risk - but what lies at the root of this strained relationship? Synopsis: Every first Monday of the month, The Straits Times takes a hard look at social issues of the day with guests. Traffic accidents claimed the lives of 54 people within t…

1
S1E16: Would you be an intern for 2 years? 28:26

6d ago28:26

28:26

Long internships are just one form of the many talent schemes that are accepted by employers. Synopsis: Every second Monday of the month, The Straits Times helps you put your career on the right footing from the outset. The job search is getting increasingly complex as the range of options broaden. Employers are also placing increasing focus on gro…

1
S1E126: Managing climate driven migration demands a new paradigm 18:58

7d ago18:58

18:58

Humans can and must cooperate to manage climate-driven mass migration, as a heating planet forces the poor and vulnerable, particularly in the global south, to move in order to survive. Every first and third Sunday of the month, The Straits Times analyses the beat of the changing environment, from biodiversity conservation to climate change. The co…

1
A Day at the Market: Exploring Matthews Community Farmer’s Market 50:55

7d ago50:55

50:55

Welcome to The Backyard Naturalists, the award-winning podcast about anything and everything connected with nature, heard in 115 countries, 50 states, and all throughout the Carolinas. Honored with the Best of the Weeklies podcast award by the readers of the Matthews-Mint Hill Weekly, we bring you engaging and educational content each week. In this…

1
Inspiration from Greenbook's IIEX Amsterdam 19:58

8d ago19:58

19:58

On this episode of Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO, Priscilla McKinney, discusses her experiences at Greenbook’s IIEX Amsterdam with guest and CRO, Stephanie Douglass, exploring key market research trends and insights. A major topic of discussion is synthetic data in market research, with data quality rema…

1
S1E7: Standard English vs Singlish: Is the lingual tug-of-war over? 40:18

10d ago40:18

40:18

The kind of English we speak in Singapore has long been a discussion point. Synopsis: The Usual Place host Natasha Ann Zachariah explores contemporary societal choices and youth perspectives. Throwback to 1999 when then-Prime Minister Goh Chok Tong urged Singaporeans to start using standard English instead of Singlish. These days though, we fiercel…

1
S1E125: Why babies and toddlers do not need screen time 37:51

11d ago37:51

37:51

Excessive screen time can lead to speech delays, autism-like symptoms in children. Synopsis: Every first Wednesday of the month, The Straits Times helps you make sense of health matters that affect you. My 18-month-old loves viewing videos on my phone; why is he not talking? Screen time can help children develop social, creative, communication and …

1
How to Consistently Attract Ideal Clients to Your Floral Business 🥳 23:11

11d ago23:11

23:11

You know those dreamy customers...the ones who love what you do and are happy to pay? Let's find more of THEM! In this episode, Kathleen shares the secrets to being a magnet, naturally drawing in the clients you want to work with. Learn how to define and identify your dream clients, craft the right marketing plan, and implement content strategies t…

1
S1E31: Who wants to be a public servant? We ask Chan Chun Sing 24:50

13d ago24:50

24:50

The iron rice bowl is still sturdy, but demands on Singapore's public service have changed. Synopsis: Every first Monday of the month, listen to the Work Talk podcast to help you work smarter, think deeper and get ahead in your work life. With 152,000 employees across 16 ministries and more than 40 agencies, the public service is the biggest depart…

1
Unintended Travelers: The Story of Invasive Species, Part 2 11:33

14d ago11:33

11:33

Welcome to The Backyard Naturalists, the award-winning podcast about anything and everything connected with nature, heard in 115 countries, 50 states, and all throughout the Carolinas. Honored with the Best of the Weeklies podcast award by the readers of the Matthews-Mint Hill Weekly, we bring you engaging and educational content each week. In this…

1
Two Marketing Strategy Consultants Walk into a Bar with Ryan Barry 23:27

15d ago23:27

23:27

This episode ain’t a swim in the kiddy pool. On today’s episode of Ponderings from the Perch, the Little Bird Marketing Podcast, host and Momma Bird Priscilla McKinney, and guest and marketing strategy consultant Ryan Barry, discuss the future of market research and the importance of community when fostering b2b relationships. As the co-founder and…

1
S1E110: Looking back at 'pageantry' of Trump Presidency: A ringside view 19:27

16d ago19:27

19:27

Our guest expert offers a striking insider look at what it was like to cover Donald Trump’s presidency, and lessons learnt from it. Synopsis: Every fourth Friday of the month, The Straits Times' global contributor Nirmal Ghosh shines a light on Asian perspectives of global and Asian issues with expert guests. Notwithstanding a conviction, and other…

1
S1E13: Get into an 'Airbnb' for cars 52:09

17d ago52:09

52:09

This car-sharing service managed to convince the government to allow them to match private car owners to hirers. Synopsis: The Straits Times offers expert insights if you are in the market for a new vehicle or are tracking transportation trends. Car-sharing causes traffic congestion because the cars are more heavily used; the cars tend to be abused…

1
S1E12: Meet Shazza, the Singaporean singer whose music has the attention of Coldplay’s Chris Martin and PM Wong 31:00

18d ago31:00

31:00

Home-grown singer and songwriter Shazza is the 12th guest in this music channel. Synopsis (headphones recommended): Each month, The Straits Times invites music acts to its podcast studio. In the 12th episode of Music Lab, ST's music correspondent Eddino Abdul Hadi hosts Singaporean singer and songwriter Shazza. The past year has been quite eventful…

1
S1E12: Shazza & Umar Sirhan - Rain In Manhattan (Live) 6:18

18d ago6:18

6:18

Hear home-grown singer-songwriters Shazza's and Umar Sirhan's intimate live studio take of their latest single, Rain In Manhattan. Synopsis (headphones recommended): This Music Lab playlist features the full live performance of music acts invited by The Straits Times to its podcast studio. Watch the special live performance and video podcast versio…

1
Brachycephalic Obstructive Airway Syndrome - Who, What, and Why! 50:47

18d ago50:47

50:47

PetAbility Podcast hosts, Cathy and Chris, once again lend their experiences and expertise to the show - this time discussing Brachycephalic Obstructive Airway Syndrome. Who gets it? What is it? Why should we care? With the popularity of Frenchies and other smoosh-faced dogs exponentially increasing world-wide, caretakers of these endearing breeds …

1
Unlocking Profits — The Secret Metrics Every Florist Must Know 😉 31:14

20d ago31:14

31:14

Do you ever look at your financial reports and wonder which numbers really matter? In this episode, Kathleen reveals the secret metrics that every successful florist must know to unlock their profits and thrive. Join us as we dive deep into the four most important profitability metrics for florist business owners: labor, rent, vehicle expenses, and…

1
S1E30: Budget 2024: Mid-year check for SMEs in Singapore 22:10

19d ago22:10

22:10

How is the government's $1.3 billion budget working for SMEs so far? We invite them on the show. Synopsis: Every first Monday of the month, listen to the Work Talk podcast to help you work smarter, think deeper and get ahead in your work life. It is June, the mid-point of 2024. Join Krist Boo and her co-host Timothy Goh on Work Talk to hear how Sin…

1
Unintended Travelers: The Story of Invasive Species, Part 1 22:57

22d ago22:57

22:57

Welcome to The Backyard Naturalists, the award-winning podcast about anything and everything connected with nature, heard in 115 countries, 50 states, and all throughout the Carolinas. Honored with the Best of the Weeklies podcast award by the readers of the Matthews-Mint Hill Weekly, we bring you engaging and educational content each week. In this…

1
Data Storytelling in Market Research and Great Buyer Persona Examples with Marry Hunter 24:32

22d ago24:32

24:32

Like the bird she named her company after, Data Larks founder, Mary Hunter, is looking to lead the dawn of a new era. On today’s episode Ponderings from the Perch, the Little Bird Marketing™ podcast, Hunter and host, Priscilla McKinney, delve into the world of market research and its potential to increase both awareness and market potential for und…

1
S1E2: Visit to East Coast: How reclamation will shape up against rising sea levels 38:59

23d ago38:59

38:59

While the future Long Island will guard against sea level rise, the trade-offs to marine life and the East Coast’s character must be addressed, stakeholders told host Shabana Begum. Synopsis (headphones recommended): By end-century, Singapore’s mean sea level is expected to rise by up to 1.15m. Now a top attraction in the area, East Coast Park woul…

1
S1E6: Eat, shoot and post: What makes a good food reviewer? 37:31

23d ago37:31

37:31

Scroll social media and you’ll likely be served a food recommendation or review, often one that’s either enthused or a takedown of sorts. Synopsis: The Straits Times’ Natasha Ann Zachariah explores contemporary societal choices and youth perspectives. If someone takes videos of their food and serves them with a side of honest opinions, does that ma…

1
The Secret to Selling with Confidence 🎉 29:32

27d ago29:32

29:32

What if we could make "selling" both easier on your soul and more effective? Join Kathleen, mentor for ambitious floral designers, in this empowering episode where we unlock the secrets to selling with confidence. She'll share practical strategies and mindset shifts that will help you become a masterful seller while conserving your creative energy …

1
S1E25: Halfway mark of 2024: Our expert offers top stock picks in Singapore 19:55

27d ago19:55

19:55

"Why invest in Singapore, when you can invest in the US?" Our guest expert counters this argument with facts and his opinion. Synopsis: Every third Monday of the month, senior columnist Ven Sreenivasan offers you an extra edge in managing your hard-earned money. In this episode, Ven hosts Thilan Wickramesinghe - regional head of research at Maybank…

1
S1E125: South-East Asia’s carbon storage dreams: Visionary climate solution or folly? 31:12

28d ago31:12

31:12

South-East Asia has big plans to become a regional carbon storage hub. Can it work or are the risks too great? Synopsis: Every first and third Sunday of the month, The Straits Times analyses the beat of the changing environment, from biodiversity conservation to climate change. For years now, we’ve heard a lot about carbon capture and storage as on…

1
Discovering Nature with Essential Apps: Audubon, iNaturalist, and Merlin 18:17

29d ago18:17

18:17

Welcome to a special re-run of one of our most popular episodes of The Backyard Naturalists, your favorite podcast about everything connected with nature! Broadcasting across 115 countries, all 50 states, and throughout the Carolinas, our award-winning show, honored by the readers of the Matthews-Mint Hill Weekly, delights and educates 64,000 regul…

1
Join Us as We Celebrate Global Focus Group Day, with Corie Suzuki 15:09

30d ago15:09

15:09

Uncover the hidden heroes behind billion-dollar business decisions. On this episode Ponderings from the Perch, the Little Bird Marketing podcast, host and CEO Priscilla McKinney, and guest Corie Suzuki, director at Fieldwork Chicago, chat about the world of market research as they celebrate the upcoming Global Focus Group Day on July 9th! "This day…

1
S1E31: Could China, India go to war again? 24:39

30d ago24:39

24:39

Our expert guest on what to expect on the external front from Modi 3.0, India’s challenges, and options. Synopsis: Join The Straits Times' senior columnist Ravi Velloor, as he distils his experience from four decades of covering the continent. In this episode, Ravi speaks with the eminent foreign policy thinker C Raja Mohan, the noted scholar and c…

1
S1E17: Raising an Olympian in Singapore 43:16

1M ago43:16

43:16

What does it take for parents to nurture an athlete who wants to reach sport’s pinnacle? Synopsis: The Straits Times tackles the talking points in sport every second Wednesday of the month. The Olympics is just around the corner and come July, several Team Singapore athletes will fly the flag for the Republic in Paris. Two of them, kitefoiler Maxim…

1
Rehab Rewind- Believing in Grieving with Laurie Levine LMHC 58:14

1M ago58:14

58:14

If you’ve ever had the profound pleasure of loving a pet, you’ve undoubtedly experienced grief when they pass. But the loss of a pet is distinctive because our relationship with our pets is unique: non-verbal, ever-present, physical in nature, and full of unconditional love. We often have long-term and intense relationships with our pets that we ha…

1
Marketing Success: The Secret to Attracting Dream Customers 🎯 20:10

1M ago20:10

20:10

In this episode, you'll learn the marketing secrets to attracting your dream customers. Join Kathleen as she shares proven strategies and actionable tips to help you connect with your ideal clients and grow your business. Whether you're struggling to attract the right customers or looking to refine your marketing approach, this episode provides the…

1
S1E15: Chip in to shape Singapore’s semiconductor ambitions 29:31

1M ago29:31

29:31

Robust job prospects amid artificial intelligence race, despite trade tensions Synopsis: Every second Monday of the month, The Straits Times helps you put your career on the right footing from the outset. The semiconductor industry has been a fixture of Singapore's advanced manufacturing space since 1968. The industry has grown from strength to str…

1
S1E43: Is parenthood a sacrifice young Singaporeans aren’t willing to make? 28:48

1M ago28:48

28:48

Children can invoke feelings of joy, gratitude and fulfilment, but also thoughts of fatigue, financial stress, and lack of personal time? Synopsis: Every second Monday of the month, The Straits Times takes a hard look at social issues of the day with guests. For the first time ever, the resident total fertility rate (TFR) dropped below 1, hitting 0…

1
From Hesitation to Celebration: The Unlikely Rise of The Backyard Naturalists 32:47

1M ago32:47

32:47

Welcome to The Backyard Naturalists, your go-to podcast for anything and everything connected with nature! Broadcasting across 115 countries, all 50 states, and throughout the Carolinas, our award-winning show, honored by the readers of the Matthews-Mint Hill Weekly, delights and educates 64,000 regular listeners every week. Join Laurie, Debbie, an…

1
S1E33: Hong Kong's vanity car plates a creative outlet as freedoms narrow 18:15

1M ago18:15

18:15

The affordable luxury of personalised car licence plates are proving an enduring and endearing avenue for self-expression in a changing Hong Kong Synopsis: Every first Friday of the month, The Straits Times chats with ST’s correspondents in the Asia-Pacific, the US and Europe, about life as it goes on, amid the screaming headlines and bubbling cris…

1
S1E5: Are young people breaking up with dating apps? 42:29

1M ago42:29

42:29

Swiping for love used to be the way for millennials to find a connection, but there seems to be growing dating app disillusionment among the young. Synopsis: The Straits Times’ Natasha Ann Zachariah explores contemporary societal choices and youth perspectives. Bernice Fong, Dhareeni Shanmugam and John Lim are three under-30s who have had different…

1
S1E124: Did you know that vapes can expose you to toxic metals? 33:16

1M ago33:16

33:16

Vape users inhale not just harmful chemicals, but toxic metals into their lungs. Synopsis: Every first Wednesday of the month, The Straits Times helps you make sense of health matters that affect you. E-cigarettes or vapes can contain less chemicals than cigarettes, but did you know that the former can expose users to toxic metals? Is vaping safer …

1
Personal Brand Building Through Better Storytelling with Rob Biesenbach 22:47

1M ago22:47

22:47

Who here loves PowerPoint? Anyone… yeah, us too. On today’s episode of Ponderings from the Perch, a Little Bird Marketing Podcast, host Priscilla McKinney and guest Rob Biesenbach discuss how to captivate an audience beyond tech. With backgrounds in both business and acting, the latter of which he trained for at Second City in Chicago, Biesenbach u…

1
Floral Business Success — Maximising Sales During Formal Season 🎩 20:03

1M ago20:03

20:03

School formals are great opportunities to book in orders and move volume through your business. But take a closer look at the sales process behind your Boutonnières and Corsages and you'll see room to increase profitability. Join me for today's podcast and I'll share my learning on how to sell these items more easily and make more money in the proc…

1
S1E124: Why the warming Himalayas are a water crisis for half of Asia 20:51

1M ago20:51

20:51

Local solutions are critical for vulnerable millions as the scorching heat rapidly melts snow and ice across the fragile "third pole". Synopsis: Every first and third Sunday of the month, The Straits Times analyses the beat of the changing environment, from biodiversity conservation to climate change. As the planet warms, with north India’s plains …

1
Invasive Reptiles in North Carolina: Expert Insights with Jay Bell 39:52

1M ago39:52

39:52

Welcome to The Backyard Naturalists, your award-winning podcast about anything and everything related to nature! Heard in 115 countries, all 50 states, and throughout the Carolinas, we're thrilled to have you join us. We're also proud recipients of the Best of the Weeklies podcast award from the readers of the Matthews-Mint Hill Weekly. In this epi…

1
Healing Through Horses with Kelly Dukarski 57:57

2M ago57:57

57:57

Horses are majestic beings that are uniquely equipped as highly intuitive, non-judgmental prey animals, to help humans be in the moment, less anxious, and even break through obstacles that may be holding us back in life. Kelly Dukarski, Certified Equine Gestaltist, explains Equine-Assisted Gestalt Therapy, which incorporates horses as a modality fo…

1
What I learned about floristry from grandma's cookie recipe 🍪 22:51

2M ago22:51

22:51

I recently used my grandma's tried-and-true recipe for making the BEST chocolate chip cookies and it hit me...there's a lesson here on the value of a recipe that anyone can pick up at any time and bake those same amazing cookies 😋 Well the same is true for floristry. Join me as I share how I use flower recipes and how they are the key to unlocking …

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