Just three guys telling you how to beat your league-mates in dynasty fantasy football. Brought to you by the Fantasy Flock Network!
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Nobody writes alone. This show is going to be different because it’s real time marketing happenings. Inside Copy Chief we’re rooted in the foundational stuff that’s proven timeless, effective copy writing and marketing tactics. However, things change fast in this business and we’re constantly examining what's making sales for people.
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DC, Maryland, and Virginia, aka the DMV, is widely acknowledged as one of the best basketball areas in the country. This hotbed of hoops has produced some of the best players and coaches at all levels of the game. Bleav in DMV Hoops will highlight many of the most influential local figures and help tell the stories that make this area as successful on the hardwood as it has been historically.
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George Mason guard & DMV native Darius Maddox joins Matt Modderno to discuss what Year 1 in the Mason program was like, his decision to return for another year, what his offseason workouts were like, & thoughts on next year's Mason team. Darius averaged 14 points, 3.4 rebounds, and 1.8 assists on 41.4% 3pt shooting last season and looks primed for …
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CCR316: How Tom became Rich Schefren’s new copywriter
37:12
37:12
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Tom Hammaker’s life in copywriting took a radical turn last month when he was hired to become Rich Schefren’s copywriter. Better yet, Tom won the gig in a six-week competitive search against dozens of other copywriters – some with more than 20 years in the game. We called it “The Goods,” and clearly Tom has them. In this episode you’ll hear directl…
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American University assistant coach & 2005 NCAA Champion Jackie Manuel
47:27
47:27
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As an American University assistant coach and NCAA Champion at North Carolina, Jackie Manuel is able to offer several really insightful perspectives on college basketball. In this episode, Manuel shares what drew him to AU, when he knew he wanted to get into coaching, getting on the court and still playing today, his role as a coach, and helping yo…
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Recapping Maryland Basketball's offseason with Ben Dickson of InsideMDSports.com
35:42
35:42
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Ben Dickson (@Bendickson__) of 247's InsideMDSports.com and Newsday Sports joins Matt Modderno on Bleav in DMV Hoops this week. They break down all of the roster additions, both via high school recruiting and the transfer portal, and give Terps fans an idea of what to expect next season! Presented by betonline.ag! 1:30 - Key departures and key addi…
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CCR315: The Evocative Power of Scent and Story with Helida Dodd
37:24
37:24
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In this episode of Copy Chief Radio, we explore the captivating world of perfume and its unexpected parallels with the storytelling engineer-turned-perfumer Helida Dodd. Helida shares insights into how creating a perfume is similar to crafting a narrative.By Kevin Rogers
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American University star forward Matt Rogers on returning for a 5th season
35:47
35:47
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American University forward Matt Rogers returns to the show to talk about his decision to return to AU for a 5th season. Roger is a true student athlete and talks about how the AU education, the program's family atmosphere, and their unfinished business from last season all led to his decision to run it back. We talk about the influence of head coa…
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Former Maryland center and current overseas pro Damonte Dodd
1:16:05
1:16:05
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On this week's Bleav in DMV Hoops, Maryland Basketball alum Damonte Dodd joins to talk about his years at Maryland ('13-'17) and now his multi-year professional career overseas. Dodd shares some great stories about playing for Mark Turgeon, playing alongside guys like Melo Trimble and Jake Layman, their NCAA Tournament runs, putting in work over th…
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CCR314: Coffee w/ Kev - Landing six-figure copy gigs
32:19
32:19
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I recently took 25 copywriters through the process of landing a six-figure copywriting gig. The Grand Prize was becoming the primary copywriter for Rich Schefren and being Chiefed by Mark Ford! It was a one-of-kind experience (imagine Hunger Games for copywriters). Everyone survived, but no one is the same. Here’s what we learned, and what you need…
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Robert Davis Jr. is a sharpshooting wing that transferred to Old Dominion this Spring after spending his freshman season at UMass. He's primed for a breakout season this year and he walks us through what life is like for college athletes who enter the transfer portal. If you've ever been curious about that experience, you'll want to hear Robert's i…
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NBA Draft prospects playing in the DMV
1:14:09
1:14:09
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With the NBA Draft Lottery coming up this Sunday, we thought a re-run of the most interesting NBA Draft prospects in the DMV might be timely. In this episode, which originally aired on March 2nd, Matt Modderno and Nick Kalinowski (@kalidrafts) covered NBA draft prospects who are currently playing at schools in the greater DMV area. We break down th…
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CCR313: The Minimum Is Everything with Aaron Winter
1:05:21
1:05:21
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How do you build a career or a team in the Era of Large Language Models and what happens to talent development when even the lowest intern needs full-stack CMO skills? In this episode of Copy Chief Radio, we're going on a mind-bending ride with Aaron Winter, Founder of Dig.On, and creator of multiple nine-figure promos for Motley Fool and Agora Fin…
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Mount St. Mary's new head coach Donny Lind
34:03
34:03
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0:00 - Intro 0:42 - Why Mount St. Mary’s? 3:50 - The appeal of recruiting within the DMV 5:32 - Sales pitch for Mount basketball 6:31 - Lind’s coaching style & influences 9:20 - What to expect from Lind’s teams 10:58 - Impact of extra possessions 12:03 - OKGs: Who is Coach Lind’s ‘kind of guy’? 14:23 - Personalizing & building relationships with pl…
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Liberty wing and NBA Draft prospect Kyle Rode
36:22
36:22
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0:00 - Intro 1:21 - Rode on his master’s degree & Liberty education 2:07 - Kyle’s takeaways & experience at the Portsmouth Invitational Tournament 10:40 - Transitioning from the college 3pt line to the NBA line 12:02 - Communication with NBA scouts and execs 13:12 - What role can Rode play on an NBA team? 14:27 - Developing his passing abilities 15…
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0:00 - Intro 0:25 - ODU head coach Mike Jones’ accolades 1:09 - What’s it like to see former players play at higher levels? 2:36 - From playing to coaching at ODU 4:37 - Chasing the dream of being a college coach 6:31 - Jones’ time at Virginia Tech 7:56 - What can ODU fans expect to see out of Coach Jones and his teams? 9:47 - Game plan for 2024-25…
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CCR312: Creating Unforgettable Customer Journeys with Jason Friedman
41:17
41:17
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In this episode, we're going behind the curtain with Jason Friedman, CEO of CX Formula. Today, Jason reveals how any business can direct their customer experience to not just satisfy but to dazzle and delight.By Kevin Rogers
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CCR311: Getting clients to say “Yes!” w/Sara Estes
32:26
32:26
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In this episode, Sara explains how she was able to position herself as the top choice for this contract, and how they responded to her “bombshell” after offering it to her.By Kevin Rogers
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George Washington season recap and offseason preview
49:08
49:08
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George Washington Men's Basketball started off the year hot and then struggled later in conference play. What happened? GW Insiders Liam O'Murchu (@liam_0__) and David Korn (@David_Korn4) joins the podcast this week to discuss what worked and what didn't for GW this season. We also cover transfer portal activity, who to build their team around for …
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American University head coach Duane Simpkins
45:01
45:01
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American University head coach Duane Simpkins joins the podcast this week. Simpkins provided his perspective on how American's season went, having some key players returning for next year, bringing out the best in his players, and the type of program he wants to build and style of play he wants to implement. He also talks about playing at the Unive…
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Maryland season recap & transfer portal breakdown
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47:26
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0:00 - Intro 1:12 - Maryland-Rutgers takeaways 3:55 - Maryland-Wisconsin takeaways 4:52 - DeShawn Harris-Smith predictions 6:50 - Shooting struggles 9:02 - Season overview: Team or Willard? 13:10 - Derik Queen’s potential impact on Reese 15:52 - DHS’s capability as a facilitator 19:30 - Terp exits 29:07 - Front court transformations 34:30 - Latest …
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CCR310: Profit Partnerships w/ Chris Mason
24:22
24:22
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Today, we're discussing how freelance copywriters can forge profit partnerships with their clients, as emphasized by Chris Mason, to attain financial stability and success in their work.By Kevin Rogers
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Maryland Basketball season recap & BIG10 Tournament preview
44:32
44:32
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Current Terps Jonas Evans, Brandon Schwartzberg, and Nathan Schwartz cover all things Maryland basketball! Topics: Northwestern and Indiana game recaps, Penn State preview, Big10 Tournament preview, evaluating the freshman, Kevin Willard's performance, coaching staff turnover, and what it would take for the Terps to make a tournament run. Presented…
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CCR309: Kevin Rogers is out to save copywriting
16:26
16:26
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Today I’m sharing who’s behind the problem (yeah, I’m naming names), and how I hope to change it for copywriters who have “The Goods.”By Kevin Rogers
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American University's do-it-all forward Lincoln Ball
36:57
36:57
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Lincoln Ball is a senior forward for American University and is currently averaging 4.3 points, 6 rebounds, 2.1 assists, and .8 steals. Ball's stats may not jump off the screen but he routinely makes timely shots, grabs clutch rebounds, and can switch onto multiple opponents whenever the situation calls for that. He's the quintessential player whos…
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George Mason guard and lockdown defender Jared Billups
17:44
17:44
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George Mason guard Jared Billups (@jaredbillups1_) joins the show. Billups, a Waldorf native, is averaging 5 points, 4.2 rebounds, 1.2 assists, and .8 steals but his impact goes far beyond the box score. He fills us in on what it's like to take on the toughest offensive match-ups on the perimeter, making life tough on opponents, providing leadershi…
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George Mason's Keyshawn "Big Guard" Hall from 11/28/2023
32:21
32:21
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In honor of George Mason guard / forward Keyshawn Hall's 20 point, 12 rebound, 2 block game against local rival GW, we are re-running our conversation with him from 11/28/2023. Make sure to check it out if you didn't the first time! Hall went from not having any D1 offers out of high school and recently lost 60 pounds to now he's excelling in colle…
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CCR308: Donnie French makes it right
1:04:02
1:04:02
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Donnie French, a skilled copywriter at Performance Golf, shares insights into his expertise and inspiring journey from prison to guiding inmates in entrepreneurship through copywriting.By Kevin Rogers
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Mount St. Mary's star guard Dakota Leffew
20:07
20:07
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Mount St. Mary's guard Dakota Leffew joins the show this week. Leffew is averaging 17.6 points, 3.6 rebounds, 4 assists, and 1.5 steals this year. We talk about his individual performance, being at the top of opposing team's scouting reports, how Mount St. Mary's (MSM) can bounce back from a tough stretch recently, how he helps his younger teammate…
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CCR307: Buyer Belief-Shifting with Stephen Hutson
29:59
29:59
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My guest today, Stephen Hutson is an expert at building loyalty brands and has thought a lot about buyer beliefs.By Kevin Rogers
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Bryant University's do-it-all wing and DMV native Earl Timberlake
23:55
23:55
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Earl Timberlake is currently averaging 13.3 points, 8.9 rebounds, 4.4 assists, 1.4 steals, and 1.4 blocks for 11-7 Bryant University. The team is currently 3-0 in conference play and Timberlake's versatility and unselfishness is a large reason why. He talks about playing for new head coach Phil Martelli Jr., their style of play, what makes their te…
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CCR306: Kevin Rogers & Rob Tillman - 3 Best Copywriting Categories for 2024
14:53
14:53
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Today, I’m going to reveal the Top 3 Copywriting Categories for Freelancers in 2024. And also, the one place where your services are no longer needed.By Kevin Rogers
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George Mason forward and DMV native Woody Newton
24:23
24:23
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George Mason forward Woody Newton is averaging 7 points, 3.6 rebounds, .8 steals, and .8 blocks for the 8-2 Patriots. He's also shooting and insane 63.6% from three right now, which leads the country. Newton impacts the game on-court with his floor-spacing, defense, and versatility but he also makes a positive impact with his attitude and joy for t…
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CCR305: One-Person Brand w/ Carlos and Brenda Citron
35:55
35:55
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In this podcast episode, Carlos and Brenda Citron, branding experts, advise businesses to intentionally create a simple, customer-focused brand to boost loyalty and success.By Kevin Rogers
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CCR304: Paid To Create w/ TV Producer David Matthews
52:28
52:28
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In the episode, I go deep into all three phases with celebrated author and television writer and producer, David Matthews.By Kevin Rogers
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A10 Player of the year candidate & George Washington guard James Bishop IV
21:03
21:03
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James Bishop IV is a 5th-year guard for the 7-2 George Washington Revolutionaries men's basketball team. He's currently averaging 19.8 points, 3.1 rebounds, 4.9 assists, and making 38.6% of his threes. He talks through the teams exciting win against Navy on Tuesday, what the vibe is like with this year's team, playing for coach Chris Caputo, how he…
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Keyshawn Hall of George Mason Men's Basketball is currently averaging 17.7 points, 10.8 rebounds, 2.2 assists, and 1 steal for the 5-1 Patriots. He was recently named A10 Co-Player of the Week for his performance, including a game-winner in a 73-71 win over South Dakota State. Hall went from not having any D1 offers out of high school and recently …
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CCR303: Coffee w/ Kev - Over My Shoulder Writing A Sales Page
28:34
28:34
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In this episode, you’ll pull up a chair next to me so I can walk you through my latest sales letter. This is the kind of “look over my shoulder” insight we rarely get to see in copywriting.By Kevin Rogers
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