show episodes
 
How do I get started? What if I fail? Who will hire me? Is it really possible to create a consistent, full-time income from home?Welcome to the Live Free Podcast with Micala Quinn where we will be answering these questions PLUS many more! Whether you’re just starting your freelance business (heck even if you don’t know what freelancing is yet) or you’re looking to scale, this podcast will give you tangible business advice along with inspiring interviews to help you create a life and career t ...
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The Copywriting for Coaches Podcast is for the high-level coach with a loyal following, a true expert at your craft, and have achieved amazing results...But something's missing. Juggling team leadership, parenthood, and personal time - while managing your marketing - feels like a constant uphill battle. You crave a more sustainable approach to success – one that doesn't sacrifice your well-being. This podcast will support you in confidently copywriting without compromising your unique brand ...
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show series
 
As summer ends and the back-to-school season begins, the fall hiring boom is upon us! In this episode, I’m sharing three tips to help you land freelance clients right now. Learn how to tap into local brick-and-mortar businesses, leverage word-of-mouth referrals, and stay consistent to achieve your income goals! Check out the show notes for more inf…
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THIS is how you work with a copywriter...even if you are good at writing! Micala Quinn’s secret to tripling her teacher income as a work-from-home mom on part time hours is... ...to hire and outsource! But how do you outsource copywriting, which is your personal connection with your community and your audience...without losing your authentic voice?…
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If the word "sales" makes you feel uneasy - filling your stomach with butterflies instead of excitement, you’re not alone. Many entrepreneurs struggle with the idea of selling, often associating it with pushy tactics or feeling "salesy." But what if I told you that the key to transforming your sales isn’t about learning a new technique but instead …
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If writing your own copy is too time consuming and hiring a DFY copywriter is out of budget, then you’re in the right place. As a seasoned copywriter with over half a decade of experience in the coaching industry, I’ve conducted extensive market research, gathering over 200 pieces of data from business owners just like you. The results are clear: t…
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Happy Monday! In today's episode, Amanda Hiler shares how she transitioned from being a high school English teacher to a successful freelancer. After struggling to balance her teaching with being a wife and a mom, Amanda decided to make a change. She now works just 25 hours a week as a virtual assistant and makes 33% more than she did as a full-tim…
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Happy Monday! Today, we're chatting with Stephanie Loesel about how she built her freelance business and left her full-time job after just 1 month. Stephanie launched her freelancing virtual assisting business with the goal of having a side hustle until she booked enough clients. However, she quickly scaled to five clients in just five weeks and wa…
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Is the urgency and scarcity hype just manipulative marketing? We are diving into this debate with perspectives on both sides, specific examples, as well as bringing in the psychology and the hard data on when and whether it works. We are exploring if and how we can use urgency and scarcity without compromising integrity. First, let me emphasize for…
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Today we’re chatting with Samantha Hogge about her transition from being a stay-at-home mom to a freelancer. Samantha’s family of 6 recently moved from Kansas to New York for her husband’s medical training, and Samantha turned to freelancing as a way to help her family stay on top of the expenses of New York living. Samantha shares how she incorpor…
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Clients not putting in the work to get results? You've got a bigger problem. Vix Meldrew shared her State of Group Offers Survey, which revealed that a common reason for group programs not yielding results is that clients often don't put in the necessary work. They may struggle with accountability, lose motivation, get distracted, or face other pri…
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Today we’re chatting with Kaleigh Tracy, a mom to four kids under 6, about how she successfully works from home while managing her busy household. Kaleigh shares her journey into freelancing, which began unexpectedly when she lost her childcare during maternity leave. She tried to find another option for childcare so she could go back to her corpor…
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How do top brands create copy that captures attention and drives success? Traditional copywriting strategies are failing—and I interviewed 11 brand strategists about what you should be doing to create effective brand copywriting instead. Consider this: you can’t attract $10,000 clients with $100 messaging. Changing your messaging signifies a step i…
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If your website copy sounds generic, your social media captions fall flat, and your emails feel like a chore to write…Those are all signs that you might not have a clear grasp on your brand's authentic voice. This guides you through the steps that brand strategists take to uncover a brand's true essence. You'll learn how a strong brand voice transl…
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Hey there! Can you believe it's mid-July already? In this episode, we discuss three essential tips for managing multiple clients as a freelancer, just in time for the upcoming back-to-school hiring boom. I'll share some practical advice on planning your work hours, tracking your time for each client, and onboarding new clients effectively. And, if …
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Copywriting becomes so much easier once you have done this one thing… And that is foundational brand strategy and brand identity work to confidently know who you are, what you stand for, and what you are here to do. Understanding the importance of brand strategy is a natural prerequisite to copywriting. That’s why I interviewed 11 different brand s…
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Hey there! Today’s episode is short and sweet, but it just might be the kick in the pants you need to launch your freelance business and quit your job ASAP. The family life you want and the income you need are within reach! Today, I want to walk you through creating a business plan and timeline to launch your freelance business. We're going over th…
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This is how one power hour copywriting session turned into $6,000 from effective email campaigns! It’s no secret that crafting effective email campaigns is a skill that can transform your business. This case study will demonstrate how expertly written emails with a well-thought-out strategy effectively converted readers. My client, who canceled eve…
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In today's episode, I'm chatting with Marissa Gerchikov about how she went from teacher to virtual assistant and ultimately made the leap to becoming a work-from-home mom! Marissa started freelancing while working full-time as a teacher, fitting client work into her evenings. Within a few months, she managed to replace half of her teaching income b…
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This is not your typical entrepreneur book recommendation list. You will not find these in the business section of your local bookstore. But they have profoundly and positively affected me as both a copywriter and a business owner. Because sometimes you need to see from a different perspective - one that is not typical business advice that you’ve h…
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Hey guys, happy Monday! In today's episode, we're tackling an obstacle that most of us face in getting our virtual assistant business started: the fear of failure. Overcoming the fear of failure and reaching your freelancing goals can seem impossible when you're first getting started. The fear of failure can be so debilitating - I faced it and have…
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Copywriting is often the determining factor if you get leads or not. Mastering effective copywriting strategies is essential for maximizing conversions. At every stage of business, understanding how to craft compelling copy can significantly impact your success. Today, we explore four effective copywriting strategies designed to help you maximize c…
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Hey guys! In today's episode, we're talking about how to handle rejection as a freelancer... and how you can turn rejection into an opportunity for growth! We have to face it - rejection is a part of the freelancing. Really, rejection is a part of life. But, rejection doesn’t have to derail your progress as a freelancer. In most cases you don't get…
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Don't let your success plateau because your messaging hasn't kept up. If you’re building toward your next big revenue goal, I know that one of the biggest fears is like taking your foot off of what is working to take the leap to the next thing. You know how to sell this offer, attract your ideal client, and how to speak to them where they think “oh…
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Hey there, and happy Monday! On today’s episode, LFA alum, Miranda Doyle, is on and she’s reflecting on how her freelancing business has grown and changed over the last three years. Miranda's freelancing business started with her doing some general VA work, quickly shifting into social media management, and then evolving into project work and web d…
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Have you ever left an event feeling transformed, but struggled to put that magic into words? I'm sharing 5 tips (with examples!) so that you can create emails and sales page copy that will capture that intangible experience and fill your room with the right people. We also walk through what this can look like throughout the whole marketing process,…
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Hey there! I am so excited to share today's episode with you! I’m chatting with Hayley Lame about how she quit her job as a school counselor, launched a freelance career, and plans to homeschool her kids. If you're a mom looking to make a similar leap, this episode is sure to bring you some encouragement. Check out the show notes for more informati…
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Picture this: you, leading a cohesive team that fully supports your vision. You already have so many roles to juggle, so this is a loving reminder that it is safe to not also have to play the role of chief marketer. In fact, it’s better that you don’t. This is when the idea of hiring a copywriter for coaches might cross your mind. But then the ques…
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Feeling overwhelmed by copywriting? Wondering if it's time to hire a pro? Spoiler alert: the answer might surprise you! In this episode, we tackle the common struggle of coaches: copywriting. We explore the options, from DIY approaches, the power and limitations of AI technology, to outsourcing to a professional copywriter. We'll discuss the signs …
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As a high-level coach, you've poured your heart and soul into your business...but there comes a point when it's time to lay down the hustle. This is where the idea of hiring a copywriter might cross your mind. But then the questions hit: "Isn't that expensive? Can't I just write my own copy?" The short answer is yes, you can write your own copy. Bu…
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If you've built a solid audience, are putting content out regularly, but are running out of time and capacity to do it all…you are in the right place. This is where we get your copywriting to effortlessly attract high-value clients, who resonate with your premium offerings. In this episode of the Copywriting for Coaches Podcast, we talk about: [00:…
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Hey you guys! I’m excited to be back this week with another episode, and today’s episode is something I have been asked multiple times Is the freelance market saturated? Are there already too many freelancers out there for me to actually be successful? The short answer is no! You can be successful as a freelancer and experience the joys of running …
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Hey there! Happy Monday! With summer approaching, I wanted to share some tips this week on how you can have the summer you want, while still making the income you need. As a freelancer, you run and operate your business which means that YOU are in charge of what your schedule looks like. And for freelancing moms, I've found that flexibility is key,…
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Hey there, happy Monday! Today I’m sharing one simple tip to increase your packages with current clients and get some referrals along the way! This episode was actually inspired by a recent discussion in our Live Free Academy student Facebook group. Last week, someone posted asking for feedback on an email she drafted for her current clients. The e…
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Hey there! Today I’m excited to share a bit about my own story, how I landed my first freelancing client, and what I learned along the way. Lately, the number one thing I’ve been hearing from so many of you is that you’re scared you won’t be able to land freelancing clients. That’s a legitimate fear and one I struggled with too! It actually took me…
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In today's episode, we're diving into Full Scope Freelancer, an all-in-one platform designed specifically for freelancers. Learn how this tool can help you manage your freelance business. In the past, I’ve been hesitant to promote one tool or another because they’ve been too complicated, too expensive, or can’t even do everything we need them to do…
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Hey there! Today, I’m chatting with Melissa Schuetz about how she went from teacher to freelancer and landed 5 clients in just one month! Melissa is a mom of 5 and a former teacher of 6 years. When her youngest of born, she desperately started searching for ways to leave the classroom. She was burnout from teaching and wanted more time at home with…
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Hey there! I am so excited to share today’s episode with you! I’m chatting with Amy Reinecke and Jennifer Draper, the founders of Spark Media Concepts, who share invaluable insights and practical tips for freelancers looking to support and connect with bloggers. At Spark Media Concepts, Amy and Jennifer help women create and grow their own blogs, u…
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Welcome back to the podcast! Join us as we dive into an exciting conversation with Krisi Kirk, who started her freelancing business as a virtual assistant right around the time her family jumped into homesteading. Just a few short years ago, Kristi and her family sold everything they had, purchased 30 acres of land, and lived in campers while build…
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Happy Monday! Join us on today's podcast episode as we sit down with Molly Mariss. Molly walks us through freelancing as a single mom. In 2020 and in the midst of filing for divorce, Molly stumbled upon the Live Free Academy, and she knew she had to try it out. She finished the course within a month, built her freelancing business, started landing …
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Hey there! Happy Monday! Today I'm chatting with Sadie Clements as she shares her incredible journey from being a dedicated teacher to finding freedom and joy in the world of freelancing. After a decade in teaching, Sadie faced burnout during the challenging times of COVID while raising a newborn and a toddler. Seeking a change, she discovered the …
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Join us on this week's episode as we welcome back Richelle, a work-at-home freelance mom. Richelle was previously on the podcast and shared her journey from maternity leave to becoming a fully booked freelancer, replacing her corporate income in less than two months. Today, discover how her services have changed over the years, the route she's take…
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Hey there! Today we're back with another Student Success Story and we're talking with Julia Perinovic about how she met her 6 figure corporate income without sacrificing her work-life balance ...and, she did it all within 3 months! Julia had 10 years of experience as a project manager and executive assistant before beginning freelancing. She starte…
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Hey there! Today we are chatting with Roberta Wilson, lovingly known as Robbie to her family, friends, and clients. Robbie’s story is a unique one about how and why she came back to freelancing! That’s right… Robbie temporarily left freelancing and returned to the corporate world. This is an episode you don’t want to miss! We chat about how Robbie …
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Happy Monday! It's good to be back with a brand-new episode! In today’s episode, I chat with Amanda Beasley about her transition from corporate to freelancing. Amanda is an LFA alum with 16 years of experience in the corporate world. In September 2022, Amanda was unexpectedly laid off. Her family depended on her income so fear definitely started cr…
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Hey there! Happy Monday! On today's episode, I'm answering a question I get asked from time to time: Is freelancing sustainable as a long-term career? Maybe you're interested in the flexibility and freedom that comes along with freelancing, but you're concerned about the stability and longevity of it. You're wondering if freelancing is just a fad o…
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Hey there! On today's episode, I'm chatting with Kathie Bentley. Kathie has an inspiring story about how she overcame her fear of getting started and replaced her income while working from home. Kathie chats with us about how she highlighted her age as a strength and used it to connect with and land her clients. She shares the tasks she does for he…
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Recently, I had someone reach out to me and ask if they could replace a six-figure salary as a freelancer. My short answer is yes. No matter what your income goal is, it is absolutely possible to reach it with freelancing. This is a question I've actually been seeing more and more lately from moms tired of their high-paying 9-5. I've had quite a fe…
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On today’s episode, we are welcoming back Chelsea Hall. Chelsea was originally on the podcast back in November of 2021 when she started freelancing. She was a former first-grade teacher looking for a way to spend more time with her daughter. She zoomed through the course, landed a ton of clients as a Pinterest strategist, and doubled her teaching i…
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Happy Monday! Today, I'm chatting with Lindsay White and she's updating us on things she's noticing in the corporate world right now - current trends and remote freelancing opportunities. Lindsay is a Director of Marketing with a corporate background, and she's been in the freelancing space for 5 years now. In this episode, Lindsay shares who is hi…
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Betsy Moorehead is back on the podcast today, and she's sharing how she has grown and changed her freelancing business over the years. With her corporate background of 10+ years and some of her own self-learning, Betsy is a digital marketing expert. She has shifted her business away from implementation tasks and instead offers consulting. She enjoy…
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Happy Monday, and happy LFA anniversary! Today marks SIX years of me starting this business and helping other women build, launch, and grow their very own freelancing businesses. We are celebrating in a big way - you can sign up for the course today through September 15th at midnight and get a $500 discount. If you've been on the fence for a while,…
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