Best PMaeva Cifuentes Podcasts (2024)

1
Securing Marketing Budget and Executive Buy-In with Mick Essex @POWR 28:03

2d ago28:03

28:03

“What I learned is that the farther up the chain I went, the more difficult it was to get things done for an end result. I was so used to being at the end result. I didn’t get to see all of the pieces that go into play in the beginning, which of course starts with marketing budget.”- Mick Essex Welcome to the very first episode of Executive Convers…

1
19. Why you don't want to have sex with your boyfriend/husband anymore 31:37

8M ago31:37

31:37

Maeva dives deep into reasons you can't find on the internet for why you hetero women don't want to have sex with their long-term partners anymore. And lots of them are in your control, without need for meds or hyponses! Studies cited in the episode: Orgasm gap study: https://pubmed.ncbi.nlm.nih.gov/28213723/ Low sexual desire: https://www.jsm.jsex…

1
18 (REUPLOADED). How to stop worrying what people think of you 24:00

8M ago24:00

24:00

Big one here! How to finally stop being plagued by other people's opinions and thoughts about you. This is something most or many people struggle with which paralyzes them and stops them from being able to live a fulfilled life of their own choosing. Follow Maeva on Instagram for more content: https://instagram.com/purposefulliving.co Want some 1:1…

1
17. Purposeful spending & budgeting for those who don't like budgeting 29:37

8M ago29:37

29:37

Maeva talks about 3 different budgeting methods to be able to spend your money in a way that aligns with the lifestyle you really want. Follow Maeva on Instagram for more content: https://instagram.com/purposefulliving.co Want some 1:1 coaching with Maeva? Fill out this form: https://forms.gle/RfBKV8MpCiZu7vBy8…

1
16. Is decision fatigue what's causing your burnout and/or exhaustion? 23:57

9M ago23:57

23:57

In this episode, Maeva talks about decision fatigue and how it might be the reason you feel so exhausted or can't do everything you want to. We make so many decisions every day, and Maeva covers how to add structure to only make the most important decisions so that you have more mental clarity. Follow Maeva on Instagram for more content: https://in…

1
15. How to overcome the fear of failure 28:46

9M ago28:46

28:46

In this episode, Maeva talks about the fear of failure and its vicious cycle. Listen to learn how to overcome it and hack your brain. Study mentioned in the episode: https://www.researchgate.net/publication/374057905_Is_the_Association_of_Procrastination_and_Age_Mediated_by_Fear_of_Failure Follow Maeva on Instagram for more content: https://instagr…

1
14. 6 things your man wants from you but won't say 27:55

9M ago27:55

27:55

In this episode, Maeva dives into the unspoken desires of men in relationships. While they may not always express these needs directly, understanding them can lead to healthier and more fulfilling partnerships for people in relationships with men. She covers: ❤️️ How to get what you want without nagging or criticizing ❤️️ What "mothering" your part…

1
13. Your guide to the menstrual cycle and how to use it to your advantage 24:45

9M ago24:45

24:45

Maeva talks about the 4 phases of the menstrual cycle. She covers how to exercise in each, how to eat, and what kind of work you should ideally be doing during those phases to actually use it to your advantage rather than burning yourself out. Follow Maeva on Instagram for more content: https://instagram.com/purposefulliving.co Want some 1:1 coachi…

1
12. 10 self-love habits that aren't just taking a hot bath 38:36

10M ago38:36

38:36

We're all about "treating yo'self", but what does it really look like to practice self-love? In this episode, Maeva lists 10 habits that are true embodiments of self-love. Follow Maeva on Instagram for more content: https://instagram.com/purposefulliving.co Want some 1:1 coaching with Maeva? Fill out this form: https://forms.gle/RfBKV8MpCiZu7vBy8…

1
11. Translating MANIFESTATION for the non-woo 41:19

10M ago41:19

41:19

Follow Maeva on Instagram for more content: https://instagram.com/purposefulliving.co Want some 1:1 coaching with Maeva? Fill out this form: https://forms.gle/RfBKV8MpCiZu7vBy8By Maeva Cifuentes

1
10. 10 habits and thoughts that are sabotaging your confidence 39:19

10M ago39:19

39:19

The links mentioned in the episode: https://www.researchgate.net/publication/311717373_The_relationships_between_parental_conditional_regard_and_adolescents%27_self-critical_and_narcissistic_perfectionism https://onlinelibrary.wiley.com/doi/10.1002/jclp.22435 https://journals.humankinetics.com/view/journals/jsep/40/5/article-p269.xml https://online…

1
9. Feminine energy & Masculine Energy, the healthy & toxic versions of both 56:14

10M ago56:14

56:14

By Maeva Cifuentes

1
8. Our brains are connected: Seven and a Half Lessons About The Brain (part 2) 46:40

11M ago46:40

46:40

In this episode, Maeva continues the review of the book Seven and a Half Lessons About The Brain. She covers lessons 4 and 5, which are: Your brain predicts (almost) everything you do Your brain secretly works with other brains This fascinating book shows us that the brain is constantly getting rewired throughout our entire lives, whether we choose…

1
The Secrets Behind Building a B2B Newsletter That People Love with Alex Ross 23:54

11M ago23:54

23:54

Welcome to another episode of The SEO Growth Podcast! This time, we talk with Alex Ross, a Content Marketing Head, about the tenets for the success of a company newsletter. Today we chat with Alex Ross about getting your newsletter to feel like a magazine off a shelf. Alex chats to us about her time at Clearbit and how she contributed to the wide s…

1
7. Your brain is not made for thinking: Seven and a half lessons about the brain (part 1) 42:07

11M ago42:07

42:07

In part one of the review of Seven and a Half Lessons About The Brain by Lisa Feldman Barrett, Maeva covers the first 3.5 lessons about the brain, namely: Your brain isn't made for thinking You have one brain (not three) Your brain is a network Little brains wire themselves to their world This fascinating and entertaining book takes us into how the…

1
6. The most typical core wounds and the stories we tell ourselves: why even if you "do the work" you might not have what you want 44:07

11M ago44:07

44:07

In this episode, Maeva breaks down the top core wounds that people carry with them from childhood that stops them from being able to reach breakthroughs and results even if they put in the work. If you've ever... - Felt inadequate, or have had feelings of not being enough or not being a good person - Made the same mistakes in relationships over and…

1
How BoostUp Built a New Strategic Narrative and Launched in Under 60 Days with Aaron Janmohamed 25:57

12M ago25:57

25:57

"Everyone internally talks about what we do differently, and that translates to how they communicate their values externally. Anytime there's disarray inside the house, you can always feel it outside the house." Welcome to another episode of The SEO Growth Podcast! This time, we discuss with Aaron Janmohamed, VP of Marketing at BoostUp AI, about th…

1
5. Chemistry, compatibility, and data-driven dating 54:24

12M ago54:24

54:24

By Maeva Cifuentes

1
5. How foods affect your brain: what foods to eat and avoid for anxiety, depression, dementia. A review of This is Your Brain On Food. 42:01

12M ago42:01

42:01

Maeva goes through the book This Is Your Brain On Food by Uma Taidoo, MD, which covers how food affects your mental health. She cites several peer-reviewed studies: Major phenolic compounds in olive oil: metabolism and health effect Extra-virgin olive oil and the gut-brain axis: influence on gut microbiota, mucosal immunity, and cardiometabolic and…

1
Make remarkable content with the LEMA framework: Blog post teardown with Lily Ugbaja 28:03

12M ago28:03

28:03

“You need to know all extraneous variables affecting your audience’s pain point and use the LEMA framework to build content around that.” Lily introduces us to the LEMA Framework, which stands for Logic, Explicitness, Memorability, and Actionability. She explains that remarkable content needs to engage readers, be clear and explicit, leave a lastin…

1
3. Therapy vs coaching—journaling, somatic healing, what is what and which is for you? 36:51

12M ago36:51

36:51

In this episode, Maeva walks you through the difference between therapy, coaching, somatic healing, journaling, and all the different tools in helping you improve your life. Each has their purpose, and you need a combo sometimes for the best effect. The study mentioned in the podcast: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4804021/ Follow Mae…

1
2. Passive aggressiveness, how to recognize it, how to overcome, it and tools to better express yourself 1:12:58

1y ago1:12:58

1:12:58

In this episode, Maeva talks about how passive aggressiveness shows up, how you might use it even though you don't know it. Then she dives into techniques and communication frameworks, including the non-violent communication technique, to better communicate your needs rather than aggressively. Links to feelings inventory: https://www.cnvc.org/train…

1
How Brand24 Saw 4000% Keyword Growth In 3 Months with Justyna Dzikowska 26:24

1y ago26:24

26:24

“Google is attached to fresh content that includes all the latest nuances in information. We focused on our keywords, and made sure that all the reoptimised pieces were up to date with the latest information, as well as the best graphics, latest use cases, SMEs and quotes.” Welcome to another episode of The SEO Growth Podcast! This time, we chat wi…

1
1. First episode: My back story, confidence as a buildable skill and how you can learn it 56:20

1y ago56:20

56:20

In the first episode of Purposeful Living, Maeva dives into how confidence is a skill that can be built like anything else. Follow Maeva on Instagram for more content: https://instagram.com/purposefulliving.co Want some 1:1 coaching with Maeva? Fill out this form: https://forms.gle/RfBKV8MpCiZu7vBy8By Maeva Cifuentes

1
From SaaS Marketing Manager to VP or C-Level: Here's The Gap You Need to Bridge with Carter Severns 22:38

1y ago22:38

22:38

“It comes down to understanding all the metrics used in your business, not in the SaaS industry as a whole. You do need to understand what’s important and relevant to your business. And most importantly, think like a business owner.” Welcome to another episode of the SaaS Leader Interview Series! This time, we chat with Carter Severns, VP of Market…

1
Easy Mode Content Structure For B2B with Liam Bartholomew @Cognism 23:53

1y ago23:53

23:53

"Using the Realm of Relevancy framework in your marketing efforts can make your content an unlimited resource for you to constantly pull from." Welcome to another episode of The SEO Growth Podcast! This time, we chat with Liam Bartholomew, Vice President of Marketing at Cognism, about creating a framework for the longevity of your content after lau…

1
Leveraging AI with a Human-Focused Content Strategy with Adam Sockel @Orum 27:26

1y ago27:26

27:26

“We use artificial intelligence to connect more people, and that's kind of the way I think of content. So often for organizations, they're just deeply focused on the message that we're all trying to get out to meet deliverables. Human-centric content keeps those people at the forefront the whole time.” Welcome to another episode of The SEO Growth P…

1
Product-led Content: Creating Engaging Product Content with Dr. Fiorenza Dossetto 22:19

1y ago22:19

22:19

“Product-led content is any type of content that strategically weaves a product or a service into the story, and uses it to illustrate a point, solve a problem, or help the audience accomplish a goal.” Welcome to another episode of The SEO Growth Podcast! This time, we speak to Dr. Fiorenza Dossetto, Brand and Editorial Lead at ActiveCampaign Postm…

1
When You're Not Marketing To Marketers: How SaaS Marketers Can Use Video Content to Learn About Their Market with Sam Morris @Payzaar 20:58

1y ago20:58

20:58

"We've started a Global Payroll-themed talk show, which is a video-first podcast. We invite guests on the show, we interview them about topics that are relevant to global payroll leaders—as a way to build a relationship with them and to learn about our market through them, basically." Welcome to another episode of The SEO Growth Podcast! This time,…

1
How Outplay Turned a Branding Campaign Into a Lead Gen Machine with Sandeep John @OutplayHQ 22:24

1+ y ago22:24

22:24

Meet Sandeep John, Director of DemandGen at Outplay, as he chats about turning branding campaigns into successful lead generation machines. Sandeep discusses the importance of branding in building demand and shares insights on his background in sales and marketing. Connect with Maeva on LinkedIn: https://www.linkedin.com/in/maevaeverywhere Previous…

1
How Gomada Grew From 0 to 300 Signups From Organic In Under a Year with Julian Schaaf @Gomada 26:39

1+ y ago26:39

26:39

Gomada co-founder Julian Schaaf explains how he gained 300 sign-ups in a year via content distribution, operations, and testing strategies. He discusses hiring, wrong SEO hypotheses, and prioritizing customer feedback. Connect with Maeva on LinkedIn: https://www.linkedin.com/in/maevaeverywhere Previous guests include: Andrew Davis @Paddle, Casey Hi…

1
Scaling video content production for SaaS companies with Rishabh Bhandari @Content Beta 21:09

1+ y ago21:09

21:09

In this episode, we talk about: Video content production Video marketing Video marketing metrics Connect with Rish on LinkedIn: https://www.linkedin.com/in/rishabhb/ Connect with Maeva on LinkedIn: https://www.linkedin.com/in/maevaeverywhere Previous guests include: Andrew Davis @Paddle, Casey Hill @Bonjoro, Camille Trent @PeerSignal, Erin Balsa @H…

1
Leveraging Customer Research Like a Product Marketer with Tara Panu @VoiceFlow 29:39

1+ y ago29:39

29:39

Hello again listeners! Welcome to another episode of the SaaS Leader Interview Series. This time, we’re joined by Tara Panu, VP of Marketing at VoiceFlow, the collaborative platform used to build chat and voice assistants, to talk about leveraging customer research like a product marketer. Every marketer knows the customer needs to be at the center…

1
A CMO's First Year at a $2.4B Valuated SaaS 26:06

1+ y ago26:06

26:06

Hello again listeners! Welcome to another episode of the SaaS Leader Interview Series! This week, we’re talking to Andrew Davies about his first year heading up marketing at Paddle, a $2.4 billion valued company that helps SaaS businesses set up, run, and scale their payment infrastructure. We discuss the challenges he’s faced and the changes he’s …

1
SEO agency vs. in-house? 25:06

1+ y ago25:06

25:06

“It’s not SEO in-house vs. agency anymore. Having SEO in-house is a must, so the question for the SEO agency option is when” Welcome to the 4th episode of The SEO Growth Podcast! This week we’re again with our founder and CEO, Maeva Cifuentes, jumping again on this popular and endless debate: should you build SEO in-house or delegate it to an SEO a…

1
How to report your SEO efforts to your leaders w/ Usman Akram 35:26

1+ y ago35:26

35:26

Hello dear listeners! Welcome to our third episode of The SEO Growth Podcast. This week we’re joined by Usman Akram, Head of SEO at Flying Cat Marketing, as he talks us through how we can report our SEO efforts to leaders and stakeholders. We discuss how it can take time to show the results of your SEO strategy. So it’s important to find a way of r…

1
Why higher search volume does not guarantee qualified traffic, with Ben Pages @FeatureUpvote 25:23

1+ y ago25:23

25:23

“I don't think there's anything wrong with running an affiliate blog and going after high-volume keywords. It's just an understanding of what strategy you're after and how you're gonna justify going into content, then reverse engineering your strategy based on the action you want your customer to take” Welcome to another episode of the SaaS Leader …

1
Measuring your SEO results w/ Maeva Cifuentes, CEO @FCM 26:53

1+ y ago26:53

26:53

“Rankings are obviously very important; people just get too blinded by rankings and forget all the most important things about business and sales.” Welcome to the 2nd episode of The SEO Growth Podcast! This week we’re joined by the founder and CEO of Flying Cat Marketing Maeva Cifuentes as she walks us through measuring your SEO results. We talked …

1
Holistic SEO: the FCM approach to organic growth w/Maeva Cifuentes, CEO @FCM 30:48

1+ y ago30:48

30:48

By Flying Cat Marketing

1
How to 4x Reach With Repurposing: a Playbook w/ Casey Hill @Bonjoro 31:19

1+ y ago31:19

31:19

“Building a good distribution plan essentially means that for less total content production, you're able to get that much more actual output.” Hello hello Flying Fans! In episode 83 of the Flying Cat Marketing podcast, we sat down with Casey Hill, Head of Growth at Bonjoro, to discuss maximizing your reach by repurposing content. Casey explains tha…

1
Building a podcast community: Klue’s network success w/ Adam McQueen 28:02

2y ago28:02

28:02

“Really great content and open content that really tries to elicit feedback, I think is a really strong starting point for building a community that actually has substance to it. It's not just a list of blog posts that we're dropping on people.” Hey there! In episode 82 of the Flying Cat Marketing podcast, we sat down with Alex McQueen, Content Mar…

1
Crafting a successful keyword and content strategy for organic growth w/ Farzad Rashidi 28:03

2y ago28:03

28:03

“One of the ways that you could discover whether SEO is the right channel for the business that you're working with is basically understanding two questions. First, are the potential customers of your business actually aware of the problem your business is solving? And if so, where are they actually looking to solve that problem?” Hello hello! For …

1
How to use attribution to see ROI from content and SEO w/ Steffen Hedebrandt 27:49

2y ago27:49

27:49

“At the end of the day, we’re not trying to say we do magic. We're just trying to say, ‘we'll take all the information that you have first-party collected inside of your company, and we'll make it available for you.’” Hello, hello! In this episode of the Flying Cat Marketing podcast, we’re joined by Steffen Hedebrandt, CMO and Co-Founder of Dream D…

1
How Creating the Right Content Can Lead to Exponential Organic Growth w/ Vuk Vukosavljevic 25:53

2y ago25:53

25:53

His last name was difficult to pronounce, but it was extremely easy to have a valuable conversation with marketing and growth expert, Vukasin Vukosavljevic. During this interview, we chatted about which marketing interventions can lead your company to grow organically. Vuk shared insights based on his experience in his previous role as Head of Grow…

1
How balancing strategic SEO and thought-leadership content is the sustainable way to grow w/ Andrea Skarica 28:08

2y ago28:08

28:08

“So these were super important milestones that we were able to achieve thanks to this combination of real strategic SEO and really high-quality content, that our sales team had a direct impact on with their advice.” Hello hello! For episode 78 of the Flying Cat Marketing podcast, we sat down with Andrea Skarica, Growth Marketing Manager at Mixmax, …

1
Why customer-led growth is your secret sales superpower W/ Firaas Rashid 19:44

2y ago19:44

19:44

Is customer retention the new acquisition? You betcha, says Firaas Rashid, CEO & Founder of Hook, a predictive data platform that empowers customer success teams. This week, the Flying Cat Marketing podcast caught up with Firaas to learn about customer-led growth and how to upsell for success. Firaas kicked off by outlining the challenges inherent …

1
How to Use Social Media for Organic B2B Growth w/ Kate Erwin 26:55

2y ago26:55

26:55

This week, the Flying Cat Marketing podcast caught up with Kate Erwin, Head of Content at Contractbook, to learn three ways to use social media for organic B2B growth. Kate kicked off by telling us how she makes the fleeting nature of social media work for her by using it as a testing ground for content ideas and formats. And why she believes conve…

1
Building Revenue Teams that Drive Success W/ Ashley Levesque 28:04

2y ago28:04

28:04

“Marketers have always gotten the unfortunate rap of being not as impactful as sales. So now, it becomes a lot harder to get buy-in from the rest of the organization to do the things that we need to do.” Hello hello and welcome to another episode of the Flying Cat Marketing podcast! Today, we’re here with Ashley Levesque, VP of marketing at Banzai.…

1
Leveling up your organic content strategy w/ Emilia Korczynska 32:42

2y ago32:42

32:42

“Organic is this new big channel because it scales and you pretty much get an infinite return on investment if you rank well… When you're small and you don't have resources, you're kind of trying to do everything, and that's not the way to go. So I would wholeheartedly advise every small startup these days to just focus on the one thing that is rea…

1
How to be a Demand Gen Marketer w/ Max Eiden 31:35

2y ago31:35

31:35

“One of the biggest issues when you only focus on leads is that you don’t have any Marketing-Sales alignment.” Hello hello! For episode 72 of the Flying Cat Marketing Podcast, we sat down with Max Eiden, founder of hey.ad, to discuss why marketing should not focus on generating leads, why people are overly focused on lead gen today, and how we can …

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PMaeva Cifuentes Podcasts

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