Welcome to "Messaging for Impact," hosted by Queenette Nwobodo, founder of Profitable Coach Institute. This podcast is a haven for women entrepreneurs, especially coaches, who crave in-depth conversations that transcend the surface. If you're a high-achiever driven by the desire to transform lives and leave a generational legacy, you've found your tribe. In each episode, Queenette dives into crucial topics like mastering messaging tools, crafting solid offers, conquering self-doubt, and spea ...
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This podcast is for entrepreneurs who are ready to take control of their inner dialogue and use positive self-talk as a powerful tool for success. Did you know that your success as an entrepreneur is heavily influenced by the conversations you have with yourself. This isn't just the dialogue you say out loud - but also the voice inside your head. (You know the one. The one that whispers you you're not good enough, you're not smart enough, or that you simply can't do it.) Positive self-talk f ...
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Your business model can mark the difference between you loving your business, or dreading your business. In this episode, Queenette talks about the importance of aligning business operations with personal goals to avoid burnout and achieve consistent, stress-free income. Connect with Queenette, Marketing & Messaging Coach at: Book A Consult for 1:1…
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Objections are questions that your ideal clients are thinking about when it comes to your services. When you address them in your content, it helps to clarify your value and shorten the sales decision process. In this episode, Queenette discusses the importance of addressing client objections in your content. By proactively answering common concern…
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Episode 49: Blending Intuition and Strategy with Candice Erickson
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Meet Candice Erickson: Candice's background is psychology, marketing and media. Studying social media marketing at Sydney University, Candice created one of Australia's first social media marketing agencies. It was done for you marketing services in 2008. Candice has been a presenter on major Australian TV networks Channel 7 & 9 while subsequently …
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25. When You Don't Know Who Your Ideal Clients Are
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Coaches can effectively attract and serve their ideal clients by focusing their messaging on solving specific problems for high-quality prospects: Levels 8s, 9s, & 10s. In this episode, Queenette tells listeners that they don't need to know their ideal clients in detail to sell effectively. By focusing on their unique strengths and messaging to lev…
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Episode 48: The Power of Intentional Reality Creation in Entrepreneurship
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Your path is your path. Trust it and embrace the journey wholeheartedly. In this episode of Sales Self Talk, we'll discuss the powerful intersection of spirituality and business, and how harnessing this connection can empower entrepreneurs to achieve their goals in a more authentic and fulfilling way. ✨ Grab the free resource that will help you rep…
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24. Replace Your 9-5 With a Profitable Coaching Business
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Pursuing a high-ticket coaching business can provide the financial freedom and flexibility necessary to prioritize personal health, family relationships, and overall well-being. In this episode, Queenette shares her journey from an anxiety-ridden 9-to-5 job to building a prosperous coaching business prioritizing health, freedom, and family well-bei…
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Episode 47: Aligning Your Brand with Your Authentic Self with Laura Hulleman
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Meet Laura Hulleman: Laura Hulleman, the creator of the Endotype Formula, Identity Aligned Brand system and hot of the Raving Coaches podcast. She is a powerful truth teller. Her superpower is helping people believe that being themselves in business is more than enough. Once a person is grounded in their identity, they can begin to operate from the…
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23. Get More People Asking You Buying Questions
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Turn your words into content that activates people to contact you and ask about your offer and coaching. In this episode, Queenette emphasizes the importance of refining and clarifying your message to attract high-quality clients who ask 'buying' questions. Even during personal challenges, you are always ready and qualified to use your Profitable S…
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Episode 46: How to Scale: Foundational Steps for Business Growth with Sarah Masci
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Meet Sarah Masci: Sarah Masci teaches overworked online service providers how to simplify their business with a sustainable VIP Day or Day Rate business model. Years of running a freelance design business, filled with scope creep, inconsistent timelines and overlapping client projects, eventually resulted in classic burnout– becoming the catalyst t…
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Episode 45: Designing Your Business Experience: The Rules are Made Up
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The rules you’ve been given in business - and life in general - are totally made up. Someone, somewhere made a rule that we just started to believe as fact. But there are people everywhere doing things unconventionally - and totally killing it. They play by their own rules. And so can you. And you can be insanely successful in doing so. --- ✨ Grab …
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Episode 44: Beneath the Noise: Finding Your True Self in the Silence Within with Paul Salter
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Meet Paul Salter Paul Salter MS, RD, CSCS, CHt Hypno-Mindset and Performance Coach Having personally coached over 2,500 clients, I'm an expert in helping you get out of your own way by stopping self-sabotage at the source. With an extensive background working with elite Collegiate, Professional, and Olympic athletes as a Sports Dietitian, my unique…
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Speak your truth with conviction! There will always be people that disagree. But there will always be those who will resonate with your authentic message. In this episode, Queenette dives deep into the concept of cultivating unstoppable confidence. She begins by sharing her personal journey through different seasons of life and emphasizes how these…
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Episode 43: The Strategy Behind the Story: Marketing Insights with Zach Colman
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Meet Zach Colman Zach Colman is the Founder of Creatitive, a successful GRIT-Focused Branding Agency and expert in personal and corporate branding. He has helped countless professional athletes personal brands and athletic-driven corporate brands build mindsets and help them build their brands around community. Before establishing his business, Zac…
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Embrace your potential, speak authentically, and live without the pain of regret. In this episode, Queenette reflects on the importance of overcoming self-doubt, embracing one's unique mission, and pursuing personal growth by trusting your vision and faith. She encourages listeners to share their message and live without regrets. Topics discussed i…
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Episode 42: Aligning with Your Soul's True Calling with Queenette Nwobodo
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Meet Queenette Nwobodo Queenette Nwobodo is an Activator who is on a mission to eradicate self-doubt and help women achieve their mission and vision. She has studied human behavior for 24 years and is using her gift to help women entrepreneurs amplify their message and impact. She is the founder of Profitable Coach Institute, and Queenformation Inc…
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Emotional resilience means embracing rejection and negative experiences as opportunities for spiritual growth and personal strengthening rather than seeing them as setbacks. In this episode, Queenette delves into the profound journey of emotional resilience, highlighting how rejection and emotional challenges can catalyze personal growth and spirit…
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Episode 41: Bold Shifts: The Evolution of Sales, Marketing, and YOURSELF
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I believe very strongly that I was put on this planet to put more power and more money into the hands of women. I'm a huge advocate for financial independence, equality in the workplace, and seeing women everywhere be successful and make a shit ton of money. And something I've learned by watching other super successful women evolve over the years -…
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Embracing an unstoppable mindset involves trusting higher guidance, letting go of self-doubt, and recognizing the miracles you already possess around you. In this episode, Queenette explores the profound journey of embracing one's inner Unstoppable Queen. She emphasizes the power of soul-led living and trusting in infinite possibilities beyond the …
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Episode 40: Online, Offline, and Event Marketing with Arianne Traverso
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Meet Arianne Traverso: Arianne Om (Ari) is a mom, best selling author, owner of The Yoga Expo, and supporter of dreams leading a movement of impact makers to embrace health, wealth and happiness. She understands that the more value you put out into the world, the more value you receive back. It is through this sacred principle that she teaches othe…
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18. Strategy-Led Versus Soul-Led Messaging
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Combining soul-led authenticity with strategic skills will help you attract the right-fit clients and make a lasting impact without compromising purpose or identity. In this episode, Queenette delves into the importance of distinguishing between strategy-led and soul-led messaging. She emphasizes the need for coaches to effectively express their co…
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Episode 39: Leading Through Sales: A Transformative Approach
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Today I want to talk about sales and leadership and how they work together and how they are technically one and the same. When we shift into the mindset that sales is simply leading people to make a decision - suddenly the idea of sales becomes less daunting and more empowering. ❤️ Want free sales and marketing resources sent to your inbox every we…
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Embracing vulnerability and sharing personal experiences with your lessons and truths, can be a powerful way to connect with others and foster healing for emotional wounds. In this episode, Queenette delves into the transformative journey of overcoming abandonment wounds by embracing trust, personal growth, and vulnerability. She highlights the pow…
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Episode 38: Exploring SEO - Optimizing Your Online Strategy with Lindsay May
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Meet Lindsay May Lindsay May is an award-winning, strategic marketing leader with 15 years of experience scaling businesses from startups to corporations. After leaving the 9-to-5 behind in January 2023, Lindsay launched her own SEO and website consultancy, The Happy Marketing Co., where she helps female founders grow through strategic website opti…
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When you begin to believe that you are already good enough, you'll be able to show up more authentically in life, release self-doubt, and recognize the grace and purpose you possess. In this episode, Queenette encourages listeners to embrace their value and recognize the attributes of success they already have in themselves. Topics discussed in thi…
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Episode: 37: From Self-Doubt to Self-Confidence: Overcoming Limiting Beliefs Through Self-Talk
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Our subconscious mind, developed by age seven or eight, is heavily influenced by our self-talk and drives 85-95% of our actions. How is this affecting your growth and development goals? ❤️ Want free sales and marketing resources sent to your inbox every week? Sign up here: https://theconnectionagency.com/breakthrough Episode Highlights: Self-talk w…
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The belief about yourself and the perception you hold of yourself has a powerful impact on the life you create and the person you'll become. In this episode, Queenette shares personal experiences as a school counselor, highlighting the power of shifting perspectives and believing in oneself. Recognize that what you admire in others, you already pos…
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Episode 36: Mindset Makeover: Empowerment Through Belief | Interview With Kandi Lee
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Meet Kandi Lee: Over the past 30 years Kandi has had the opportunity to Coach and Consult over 100K Business Owners and Entrepreneurs. Kandi’s mission has been to help people transform their business from the inside out in the shortest amount of time so they can confidently create an Extraordinary Business while leaving a lasting legacy on the plan…
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14. Leading While You're Evolving & Growing
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Personal growth and transformation as a leader require embracing vulnerability and surrendering to a greater vision supported by faith and trust. In this episode, Queenette unfolds the significance of embracing one's personal development journey as a leadership tool. She emphasizes the power of faith and trust in the pursuit of one's larger vision.…
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Episode 35: The Power of Perception | Busting Marketing Myths: Are Buying Cycles REALLY Longer?
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Are buying cycles actually longer? We hear it all the time - especially from our peers on social media. They’re all telling us how different the market is today and how we need to be prepared because buying cycles are longer and it’s harder to sell. And I’m here to change that narrative for you today. My take? The only way that that story becomes t…
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Growth and evolution often require us to face our fears and embrace our true purpose, which can lead to personal transformation and the ability to empower others. In this episode, Queenette shares her journey of growth and evolution, revealing her decision to expand beyond her previous roles and embrace her true calling of empowering women. The sea…
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Episode 34: Fearless Leadership + Authentic Marketing with Special Guest, Tonisha Stalnaker
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Meet Tonisha Stalnaker. Tonisha Stalnaker is the CEO and Lead Systems Strategist of SVS. She is the proud wife of a dedicated Law Enforcement Officer, and mother of two wonderful daughters - Rhaya and Gabrielle. When not spending time with her family, she is a dance fitness instructor, horror movie buff, and dog mom. Having worked in corporate Amer…
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12. Understanding Your Buyer's State of Mind
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To effectively engage and convert your leads into clients, you must craft marketing messages that resonate with the buyer at the specific stage in their journey. In this episode, Queenette discusses the different states of mind in the buyer's journey - research, review, and ready-to-buy. She emphasizes the importance of addressing these states thro…
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Episode 33: The Power of Positive Intentions
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We live in a society that has a negativity bias. So when you share your really big goals and dreams with other people, most other people are going to tell you that that is ridiculous, that that's not going to happen for you. And I'm here to tell you that that is bullshit. ❤️ Want free sales and marketing resources sent to your inbox every week? Sig…
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11. Mindset Shifts for Massive Business Growth
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To succeed in the coaching industry, you must separate your self-worth from your income. In this episode, Queenette discusses the critical mindset shifts necessary for coaches to experience rapid business growth. She also emphasizes the transformational power of refining a core offer for a specific clientele and separating personal worth from profe…
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Episode 32: Alignment in Your Sales and Marketing
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How you feel about your sales and marketing is directly impacting how you show up in the world, how many clients you are signing, how people are perceiving you - and how it's ultimately impacting how much money you can make. Because every strategy out there works - if you are in alignment with it. And no strategy will work if you are not. ❤️ Want f…
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To build a sustainable coaching business, focus on creating a unique offering and deep, authentic emotional connections with the right clients. How do you attract the right clients? In this episode, Queenette emphasizes the implementation of the Profitable Influence Method, diving deep and explaining the three pillars of Significance, Prominence, a…
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Episode 31: The Ultimate Strategy for Success: A Business Owner Mindset
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Social media isn't just a platform for sharing. It's a 24/7 sales tool. I've noticed that a lot of business owners still struggle with leveraging social media effectively in their sales strategies. They hesitate because they don’t want to annoy people or come off as overly promotional or too “salesy.” But here’s my question: Why pass up on such a p…
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Your messaging requires unique perspectives and beliefs to attract desirable, high-caliber clients. While our movement requires a strong identity who can articulate their vision for changing the world. In this episode, Queenette discusses the difference between focusing on messaging and creating a movement in coaching businesses. She emphasizes the…
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Episode 30: Building an Irresistible Sales Experience
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Sales isn’t about YOU. Nobody wants to go through your process. Nobody wants to go through your funnel. People want to EXPERIENCE you and your brand. When you shift your focus away from the process and instead focus on the experience you create… it makes all the difference. ❤️ Love the podcast? Each week, we send out a free sales or marketing resou…
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8. TRUST Day 5: Unleashing Your Soul's Power Amplifying Your Impact & Influence
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Trust Masterclass was a 5-Day series, Queenette hosted. This work is incredible and she has decided to share it on the podcast. By trusting your soul and embracing vulnerability, you can tap into deeper levels of personal growth and impact the world in profound and generational ways. In this episode, Queenette shares her profound experience at a re…
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Episode 29: 4 Core Reasons Your Product or Service Isn't Selling
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Ironically enough - the number one reason I find people are struggling to sell their products and services is because - they're not selling often ENOUGH. ❤️ Love the podcast? Each week, we send out a free sales or marketing resource to listeners who subscribe to our email list Sign up here: https://theconnectionagency.com/breakthrough Episode Highl…
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7. TRUST Day 4: Soul Leadership: Trust Your Unique Vision & Message
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Trust Masterclass was a 5-Day series, Queenette hosted. This work is incredible and she has decided to share it on the podcast. Trust in your inner voice as you lean into your dreams. When you continue to exercise your trust muscles, you will have the strength to carry your vision. In this episode, Queenette delivers an empowering message on trust,…
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Episode 28: Audience Building + Lead Generation - Two Sides, One Coin
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Are audience growth and lead generation the same thing? There are people with massive audiences making no money - and people with small audiences making millions. The two are not the same thing - but they do work together in different phases of your business journey. In this episode of Content + Conversations, we discuss how to utilize both in your…
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6. TRUST Day 3: The Power of Your Story: Creating a Generational Ripple Effect
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Trust Masterclass was a 5-Day series, Queenette hosted. This work is incredible and she has decided to share it on the podcast. Forgiveness is a personal liberation, not contingent on other people's actions or awareness. Freeing ourselves from the burden of unforgiveness will enable us to live more openhearted and impactful lives. In this episode, …
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Episode 27: Building a Resilient Business: Breaking Free from One-Lane Marketing
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Picture your business as a highway, with each tactic representing a lane leading to your destination. In this episode of Content + Conversations, we dive into the importance of not staying in one lane when it comes to your business and marketing tactics. Join me as we unravel the secrets to sustainable success. ❤️ Love the podcast? We have a privat…
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5: TRUST Day 2: Rising Above Mistakes: Embracing Forgiveness As The Key To Manifestation
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Trust Masterclass was a 5-Day series, Queenette hosted. This work is incredible and she has decided to share it on the podcast. Letting go of self-judgment and forgiving oneself for past mistakes is essential for unlocking the capacity to have a generational impact and to seize opportunities for a fulfilling life. In this episode, Queenette promote…
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Episode 26: Elevate Your Presence: The Art of Capturing Attention
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The number one job that our marketing has is to get people's attention. Whether you are looking to build or grow an audience, connect with that audience, or convert that audience into paying clients - you need to get eyeballs on YOU. It does not matter how good your offer, program, freebie, or anything is if people do not know you exist. There are …
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4: TRUST Day 1: Overcoming Trust Issues and Manifesting Your Dreams
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Trust Masterclass was a 5-Day series, Queenette hosted. This work is incredible and she has decided to share it on the podcast. Trust is a foundational aspect of creating a generational impact and stepping into a higher version of oneself. In this episode, Queenette shares her transformative journey from overcoming trust issues rooted in her youth …
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Episode 25: From Goals to Growth - The Power of Daily Commitments
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Who is the person who keeps commitments to HERSELF? Who is the person who is actually going to hit the income goal? Who is the person who hits that health goal? Who does that person need to be and how does she need to show up? Making daily commitments - and keeping your PROMISE to YOURSELF is powerful. ❤️ Love the podcast? We have a private podcast…
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Episode 24: Sales Messaging: 5 Game-Changing Tips for Better Results
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To make sales - you have to move people through your sales funnel. Sales messaging is one very powerful way to do that. But - most people suck at talking about what they do in a way that actually communicates value and converts. In this podcast episode, we’ll dive into 5 ways you can improve your sales messaging. ❤️ Love the podcast? We have a priv…
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