Films aren’t just meant to be viewed, but they’re intended to be discussed. If you’re anything like us, you love watching + talking about movies, but the problem is that sometimes there’s no one around you who gets your love for the cinema. So if you enjoy film analysis and a good conversation, then join us every other week as we discuss new or classic films. Our name comes from a filmmaking technique where the focus shifts over the course of the shot from one subject to another, known as ra ...
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B2Boring: The Podcast That's Anything But Ordinary! Are you tired of the same old B2B marketing strategies? Ready to break free from the mundane and discover innovative ways to captivate your audience? Then join us on B2Boring, where we dive deep into the world of boundary-pushing B2B marketing! Each episode features daring marketers sharing their tales of creativity and success. From unconventional campaigns to out-of-the-box strategies, we uncover the secrets behind their standout ideas, e ...
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A weekly open forum podcast where GLHP’s Principals discuss investing, real estate, and other current events. Please send any questions or feedback to pod@goodlifehp.com GoodLife Housing Partners is a privately-held real estate investment company based in Los Angeles with a focus on the student housing and workforce apartment sectors. The firm was founded by Rohan Gupta and David N. Fong in May 2015 and as of February 2021 has assets under management with an estimated value of approximately ...
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This is a weekly podcast for fans of the Chicago Blackhawks team of the NHL. We break down the top headlines from the Blackhawks, as well as sometimes other top stories from around the NHL.
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The Gun Room is a podcast dedicated to the sporting firearms we carry in pursuit of game. A base-level knowledge of firearms and their workings is synonymous with hunting. By its very nature, the pursuit of game demands the user become familiar, if not proficient with a weapon of their choosing. TGR will dive headlong into all things surrounding the incredible diversity of sporting firearms we used in the field today. We will examine the history and technology in the development of modern sp ...
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Episode 158 : The Craziest month in US Presidential history
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Podcast Episode 158: The Craziest month in US Presidential history In this episode today, Rohan and David discussed the following: 1. Impact of Recent Events on the Presidential Campaigns: They discuss the fallout and implications of President Biden withdrawing from the presidential race, and the potential implications for Vice President Kamala Har…
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Episode 157: Musk: over regulation, over litigation and over taxation.
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Podcast Episode 157: Musk: over regulation, over litigation and over taxation. In this episode today, Rohan and David discussed the following: Heat Waves: They discuss the current heat waves affecting both Los Angeles and New York, reflecting on the extreme summer weather. CPI Report: They analyze a recent Consumer Price Index (CPI) report indicati…
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Unleashing AI & Communication Strategies: B2Boring With Steve Vinall
32:45
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Join Chris Rack as he welcomes Steve, founder of Coach Communications, to delve into the latest trends and insights in B2B marketing and communications. They explore the impact of current uncertainties, artificial intelligence, and strategic communication tactics that are shaping the industry. Key Highlights: B2B Marketing Trends: Steve shares his …
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Don't miss this informative and entertaining episode! If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www…
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In this episode today, 4th of July, Rohan and David discussed the following: 1. Holiday Atmosphere: They discussed the upcoming Independence Day holiday, noting the relaxed office environment and people already in vacation mode. (00:30) 2. Political Commentary: There was mention of recent presidential debates, with observations about Joe Biden's pe…
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Marketing to Broad vs. Specific Audiences: B2Boring With Tejal Sughrue
18:11
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Join Chris and Tejal Senior Manager, Global Demand Generation, Financial Services at Google Cloud, as they discuss the nuances of marketing to a broad audience rather than targeting specific industries, sharing insights on how to effectively identify and engage with niche markets. Tejal, the demand generation lead for financial services at Google C…
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Rohan and David discussed the following in this episode: Podcast episode about real estate, economics, and current events. Personal Consumption Expenditure (PCE) report and how it affects the Federal Reserve's decisions on interest rates Common people's misconceptions about inflation Challenges faced by the Federal Reserve in controlling inflation …
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Intent Data in Focus: B2Boring LIVE with Shanelle Rucker
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In this first-ever live episode of the B2Boring Podcast, host Chris Rack is joined by marketing expert Shanelle Rucker from Dialpad to explore the role of intent data in marketing. They discuss how intent data is currently shaping the B2B marketing landscape and share strategies for leveraging it to improve efficiency. Additionally, they consider t…
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Building Relationships and Balancing Strategies: B2Boring With Zach Diamond
33:04
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In this episode, Chris and Zachary, Strategic Program Manager at Miro, discuss the Miro Discovery Center and its role in building customer relationships. They also dive into the pros and cons of product-led versus content-led strategies. Key Highlights: Mirror Discovery Center: A program to strengthen relationships with Miro's key customers through…
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Don't miss this informative and entertaining episode! If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www…
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In this episode Rohan and David discussed the items below Key Points: Federal Reserve: Did not cut interest rates, despite pressure from both Democrats and Republicans. Maintained a hawkish stance to combat inflation. The dot plot projects one rate cut this year and six by the end of 2025. Economy: Jobs report showed positive job growth but also a …
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (@GoodLifeHP), Facebook, and LinkedIn!
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Maximizing Marketing Impact: B2Boring With Robert Bramley
31:00
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Join host Chris Rack as he sits down with Robert Bramley, the Demand Generation Manager at GoCardless. They discuss marketing strategies and how GoCardless tailors campaigns to diverse audience segments while maintaining consistent messaging and standing out in a competitive market. Key Highlights: Tailored Campaigns: Strategies for marketing to di…
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In this episode, David and Rohan discuss the ongoing shakeup in the commercial real estate market. They delve into the specific challenges facing office buildings, the flight of capital from these properties, and the alternative asset classes investors are turning to. David shares news of pension funds struggling with their real estate holdings, wh…
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Leading the Way in B2B Lead Management: B2Boring With Emma Bowkett
18:49
18:49
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Chris Rack and Emma Bowkett CEO of Convertr, discuss B2B lead management, today's marketing environment, and what it takes to be an effective CEO. They cover lead generation trends, best practices, and the importance of data accuracy and brand management. Key Highlights: Lead management operating systems for B2B marketers explained Trends and best …
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Rolling Recessions: Episode 150 In this celebratory 150th episode, David shares to Rohan some highlights from his recent trip to Las Vegas. David dives into his recent trip to the ICSC retail conference in Las Vegas. He discusses key takeaways about the future of retail, including: The rise of mixed-use developments and experiential retail stores. …
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Cracking the Code to Marketing in Data Security: B2Boring With Greg Aquavela
23:47
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Chris welcomes Greg Aquavela, Director of Marketing at Devo, to discuss B2B marketing within the data security sector. They talk about the unique challenges and the importance of sales and marketing alignment and share insights on successful campaigns and strategies. Key Highlights: Role of Marketing at Devo: Exploration of Devo’s data security pla…
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Balancing New Tech with Proven Tactics: B2Boring With Val Glover
27:31
27:31
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Val and Chris dive into their rich experiences in B2B marketing, highlighting the essential role of creativity and the evolution of marketing technology. From the pros and cons of review sites to effective lead generation tactics, they offer a comprehensive look at current B2B marketing strategies. Key Highlights: B2B Marketing Insights: Val and Ch…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP), Facebook, and LinkedIn! htt…
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When Strategy & Execution Intersect: B2Boring With Janelle Amos
24:48
24:48
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Chris Rack and Janelle, founder and chief strategist at Elevate Growth, discuss how B2B marketing is evolving. They explore the balance between strategy and execution, the adaptation of event strategies post-COVID-19, and share practical hacks like using Loom for efficient communication. Key Takeaways: Balancing Strategy and Execution: Janelle emph…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP), Facebook, and LinkedIn! htt…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP), Facebook, and LinkedIn! htt…
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Episode 146:Blackstone moves, Rates don’t
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn! http…
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1
Introducing pharosIQ: B2Boring With Anna Eliot
21:19
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In this episode of the B2Boring podcast, Chris spotlights Anna Eliot, CMO of pharosIQ's leadership, during the challenging yet rewarding rebranding journey of pharosIQ. Her experience offers valuable lessons and advice for marketers embarking on similar ventures. Key Insights: Vision is Key: Anna's approach was guided by a clear vision for the bran…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn! http…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn! http…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn! http…
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Revving Up Creative Strategy & Channel Marketing: B2Boring With Matt Windham
25:34
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Join Chris and Matt as they uncover the essence of creativity in B2B marketing campaigns and take a turn in NASCAR, NCAA, and the NFL. They navigate through the complexities of channel marketing, sharing insights on its challenges and benefits, and discuss the evolving landscape of tech marketing from traditional in-person events to digital and hyb…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn! http…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn! http…
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1
A Marketing and Mental Health Mashup: B2Boring With Jolie Shapiro
27:12
27:12
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Join Jolie and Chris as they explore B2B marketing, the importance of mental health support in professional settings, and the evolving landscape of social media and generational differences. Their conversations weave through personal journeys, innovative marketing strategies, and the power of curiosity for growth. Key Points: Jolie's Professional P…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn! http…
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Navigating Digital Marketing Beyond The Click: B2Boring With Adam Dolan
21:33
21:33
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Chris welcomes Adam Dolan, the co-founder of First Spark Digital, diving into B2B and B2C marketing. They talk about the complexities of digital marketing strategies, focusing on the critical role of tracking setup, messaging, and the agility needed to adapt to economic downturns. Adam sheds light on the effectiveness of Google Pmax campaigns, shar…
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Episode 139: Hamburgers and Muted Optimism
34:52
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn! http…
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Data Privacy, Presence, and the Path to Purchase: B2Boring With Zsuzsanna Blau
27:57
27:57
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Dive deep into B2B marketing with Zsuzsanna Blau as she shares groundbreaking strategies and personal insights from her tenure at Nokia. From tackling global marketing challenges to navigating data privacy laws, this episode is packed with insights for marketers aiming to make a global impact. Global Marketing: Understanding cultural nuances and ba…
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Billboards and Beyond: B2Boring With Jonah Katz
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29:19
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Discover the untapped potential of out-of-home advertising in the B2B sector with Chris and Jonah. From strategic placements to measuring success, delve into how businesses stand out in an online ad-dominated world. Key Points: Strategic Impact: How out-of-home ads offer a unique, clutter-free way to capture B2B attention. Measuring Effectiveness: …
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn! http…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn! http…
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Marketing With Purpose and Precision: B2Boring With Danielle Bruce
29:36
29:36
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Join Chris and Dani as they break down what's actually working in marketing right now. From using school lessons to help businesses make a difference to the real deal on brands standing up for what's right and how to not get lost in the noise on social media. They'll also share stories about AI in their own business and a clever marketing campaign …
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Episode 136: David & Busters and Shadow Vacancy
36:33
36:33
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn! http…
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Episode 135: Criticized Multi Family Loans
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn! http…
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Powering the Demand Gen Engine with the Right Fuel: B2Boring With Whitney Goldstein
33:37
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Chris welcomes Whitney Goldstein, Director of Marketing at Revver. With a decade of experience in B2B marketing, Whitney delves into the nuances of marketing strategies in today's dynamic business environment, sharing valuable insights from their role at Revver, a leader in the enterprise SaaS document management sector. Key Highlights: Persistence…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn!…
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Game of Phones, Emperor Palpatine & Evoking Emotion in Marketing: B2Boring With Rob Patey
32:45
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In this episode of the B2Boring podcast, guest Rob Patey, a seasoned B2B marketing expert with 23 years of experience, discusses various aspects of the industry. Patey, currently heading global marketing at Ballyo, shares his insights on the evolving landscape of B2B marketing and the integration of creative strategies in business. Key Highlights: …
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Softball Swings & Demand Marketing Wins: B2Boring With Chris Mitchell
33:23
33:23
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Host Chris Rack and guest host Christopher Mitchell from Google explore the evolving landscape of B2B marketing. This episode features Christopher, an expert in cybersecurity marketing, as they discuss the challenges and strategies pivotal to the industry today. They cover the effects of email restrictions by major players like Google and Yahoo on …
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn!…
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Evolving Agency Landscape and AI's Impact in Marketing: B2Boring With Genesis Capunitan
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In this episode, Chris and Genesis explore significant changes in the agency world and the rise of AI in marketing. They discuss the consolidation of agencies and the challenges it brings, the transformative role of AI in enhancing agency productivity, and the evolving relationship between branding and demand generation. Key Highlights: Agency Cons…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn!…
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If you have any questions or comments for Rohan and David, please feel free to send us an email at pod@goodlifehp.com. We'd love to hear from you! ***Don't forget to follow GoodLife Housing Partners on Twitter (@GoodLifeHP), Instagram (https://www.instagram.com/goodlifehp/), Youtube (https://www.youtube.com/@GoodLifeHP) Facebook, and LinkedIn!…
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1
Data Gives Us Direction: B2Boring With Amber Bogie
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Join us as we explore innovative marketing with Amber Bogie, a distinguished marketing leader known for her boundary-pushing strategies. Key Highlights: Innovative Strategies: Amber's unique approach to Growth Marketing, ABM, ABX, and Demand Generation. Leadership and Collaboration: Insights into her leadership style and successful collaborations w…
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