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Meet revolution leaders, authors, and soloists who are kicking butt and taking names. Think stories and hard-won wisdom uncovered in real, gutsy conversations where we’ll uncover the very best ideas, strategies and mindset shifts to build your ideal life the soloist way.
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The Recognized Authority

Alastair McDermott - The Recognized Authority

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The Recognized Authority: The Podcast that Guides Invisible Experts on the Journey to Becoming a Recognized Authority in Your Field Seeking to grow your audience, attract better clients, and make a bigger impact with your expertise? Look no further than "The Recognized Authority" podcast. Hosted by Alastair McDermott, this show features in-depth interviews with top consultants, coaches, and thought leaders who share practical, actionable insights on building a thriving independent business. ...
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The podcast for technical people who find themselves responsible for sales and marketing, because they started a company or got promoted. We interview experts and other technical folks who have figured out how to hack the sales and marketing world the way they used to hack code. Don't believe the myth that only "natural" sales people can sell.
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Is it possible to build a profitable expertise business that is 100% values-aligned and mission driven? Lucy Flores—who has built a design studio dedicated to co-creating a more just, joyful and sustainable U.S. food system—says yes, with the results to prove it: Why she niched her business into food equity right from the beginning—and how it playe…
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Everyone has difficulties in life—and sometimes our unique genius arises from how we deal with them. Take Psychotherapist Jeff Eamer who turned a challenging mental health diagnosis into a life of purpose: How he moved from being an award-winning ad agency wonderkind to nabbing a 3-picture Hollywood deal. Why crashing—hard—led him to get help with …
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Are you a thought leader grappling with how to adapt to the rise of AI? In this episode, The Recognized Authority podcast host Alastair McDermott sits down with co-host Alistair McBride to discus a pivotal shift. They discuss The urgent need for AI literacy among experts and leaders Navigating AI's productivity benefits vs credibility risks Ethical…
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What if the standard productivity advice gets it wrong? What if your performance, health and happiness are grounded in how well you manage your energy, not your time? Jim Loehr and Tony Schwartz’s The Power of Full Engagement makes an excellent case for the role of energy in performance: The four types of energy—physical, emotional, mental and spir…
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Are you struggling to establish yourself as an authority in your niche? Discover the proven strategies used by over 150 bestselling authors, thought leaders and industry experts. In this insightful episode of The Recognized Authority podcast, host Alastair McDermott is joined by his friend Alistair McBride to reveal the top advice for building auth…
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Are you struggling to position yourself as an authority in your industry? Do you feel overshadowed by more established peers and competitors? If you want to attract high-value clients and truly showcase your expertise, this episode of The Recognized Authority podcast is a must-listen. Host Alastair McDermott tackles a listener question from Mark, a…
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When you’ve been on staff at an organization—especially in the lead role— transitioning to consulting can be a bit disorienting. Consultant to credit unions Mark Triechel talks about the lessons learned in his switch from regulating an industry to advising them: How to quickly morph from “retirement” into a Soloist expertise business serving your f…
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What unexpected YouTube strategy could potentially earn you as much as $300K in just one month? In this episode of The Recognized Authority, host Alastair McDermott talks to Cyan Cooper about his counterintuitive strategy for generating massive revenue on the platform. Instead of narrowly targeting his client's niche, Cyan intentionally made videos…
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Can you build a six to seven figure Soloist business doing the opposite of what “the experts” recommend? Consultant Kris Jennings has created exactly that by forging her own path: How her “tiny, tiny” email list delivered over $1 million in revenue (and provides a vehicle to nurture key referral relationships). How she thinks about and serves her l…
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Tim Hyde from Win More Clients shares his entrepreneurial journey and the importance of using a CRM to get and stay organized. Tim also delves into how to find your ideal customers, and why you have to go where they are, because the number one problem solopreneurs face is that their best clients don't even know they exist... Brought to you by Mimir…
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Are you overwhelmed by the hype surrounding AI? Do you struggle when it comes to figuring out the practical applications of AI in business? In this insightful solo episode of The Recognized Authority podcast, Alastair McDermott delivers a presentation to a group of business leaders, simplifying the principles ofAI and providing actionable strategie…
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You’ve got a bookkeeper, a CPA, maybe even a CFO/strategic financial resource for your business—when and where does personal financial planning fit in? Advice-only financial planner and author Sean Mullaney walks us through financial planning for Soloists: The types of financial advisors Soloists are likely to encounter—how they work and are compen…
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Are you an expert struggling to stand out in a crowded market? Have you considered leveraging the power of video content but feel overwhelmed by the learning curve and technical demands? In this episode of The Recognized Authority, host Alastair McDermott chats with video production expert Juma Bannister to demystify the world of video and share ac…
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None of us are immune to transitions—it’s just that they seem start piling up at “mid-life”. Olympic gold medalist and performance coach Joe Jacobi shares his story and how you too can navigate resistance and uncertainty to pursue purpose, performance and impact: What working as part of a two-person boat teaches you about collaboration (and it’s pr…
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Have you ever struggled to find the right content marketing strategy that aligns with your personality and strengths? In this candid conversation on The Recognized Authority podcast, host Alastair McDermott sits down with Luca Ingianni, an agile consultant specializing in embedded systems. Luca shares his refreshingly honest journey of "failing his…
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A quick Amazon search shows over 50,000 productivity titles—probably because as a society, we are obsessed with being productive. But what does productivity look like for Soloists? My theory—and I’m curious for your experience—is that many Soloists approach productivity a bit differently: My own (positive) experience with the classic Getting Things…
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We talk about where we’re taking the show and how your feedback will impact our next steps. It's your chance to reach out (see the links below) and weigh in! LINKS Rochelle | Email List | LinkedIn | Twitter | Instagram Jonathan | Daily List | Website | Ditcherville | LinkedIn | TwitterBy Jonathan Stark and Rochelle Moulton
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Have you ever wondered if you could write a compelling book that resonates with your audience? Have you ever thought about starting a podcast? In this episode, host Alastair McDermott shares his unique approach to turning his podcast, "The AI-Powered Thought Leader," into a valuable book on the same topic. Alastair reveals his process, from selecti…
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When you’re focused on building a $100 million business with a co-founder, what could possibly make you peel off to become a Soloist? Consultant Rob Fegan shares how he pivoted from his first business to a highly profitable (and life-enhancing) Soloist consulting practice: Why he transitioned from co-founding and growing their potentially $100 mill…
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Sales may feel "icky", but serving others feels good, and leads to great results. In this episode, Steve Ramona, host of the Doing Business with a Servant's Heart podcast and the Together We Serve TV show discusses how he learned that his network was his net worth, and how you can do the same, even (especially?) if you're an introvert who doesn't l…
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Do you know how to position your product or service? Talking Points April’s background Why positioning is important What positioning is Email for lawyers Problems caused by weak positioning How solos can identify positioning problems Choosing criteria that ensures clients will be happy in the end Positioning the business itself versus individual of…
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In this episode of The Recognised Authority podcast, Alastair examines the impact of artificial intelligence (AI) on the world of thought leadership. Alastair shares insights from his conversations with renowned thought leaders, including Mark Schaefer, Jonathan Stark, Debbie Jenkins, and Erin Austin. The episode explores the complex balance betwee…
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That first year after leaving corporate life can be tricky—do you say yes to most every opportunity or niche immediately and start saying no? Strategic communicator Jacqui Miller aced (by any measure) her first year as a Soloist and describes how she made it happen: The surprising first thing she did when leaving her corporate job to start her expe…
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Why passion alone isn’t enough—we also need rigor and hard work to build a successful Passion Economy business. Rethinking your client base as a very tight, intimate group, because fewer passionate clients beat a lot of indifferent ones. How to get clear on the unique value you bring to your clients—and weave that into your business model (and mark…
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Are you a consultant struggling to break through the six-figure revenue ceiling? You're not alone. Many consultants face a myriad of challenges when trying to scale their business from six to seven figures. In this episode of The Recognized Authority podcast, host Alastair McDermott is joined by Danilo Kreimer, founder of the Boutique Consulting Cl…
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You’ve been thinking about starting a podcast (or are just not happy with how yours is converting into leads and revenue). Prolific podcaster, author and coach Alastair McDermott shares how he created and runs multiple ongoing and evergreen podcasts: Why you’ll need to start before you’re ready (and the advantages of failing faster). How you might …
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How niching down—think of it as repetition—gives you the opportunity for focused practice. Why we refer to consulting and coaching as practices. Giving yourself permission to suck—while you gradually improve. How to reframe repetition (think continual upward spiral) as practice. LINKS Rochelle | Email List | LinkedIn | Twitter | Instagram Jonathan …
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I was asked for the"secrets" I have for marketing. The biggest secret is this: *drum roll* Vertical specialization *Jedi Wave* "this is the secret you've been looking for" Really? Yes, really. Based on metric fscktonnes of research (that's the technical term) I conducted, and reading the research of others, I believe that positioning your business …
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Moving from a job in big corporate to building a soloist expertise business is a bit of an adjustment. Consultant Mike Ryan turned his sweet spot into a thriving business and last year doubled his already significant revenue—he shares his story: The transition from being a buyer to becoming the seller—and how he built his referral “machine” (hint: …
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Why it’s tempting to conflate productivity with working in your genius zone (and how to think about it instead). Finding joy in “brain dead” activities (or anything necessary, but not strictly in your genius zone). The difference between light lift and deep dive genius zone activities. How to handle resistance to entering your genius zone. Why you …
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Amazon is now limiting authors to a mere THREE (3!) new book uploads per DAY to curb the influx of AI-generated content flooding the market. This highlights the existential threat AI poses to thought leaders and authority builders in an age where artificial intelligence can seemingly replicate any form of content. Will AI devalue the work of author…
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There is a yin and yang between productivity and creativity—how soloists can find the right balance Talking Points Why authority-based businesses require being unproductive sometimes—and how to give yourself permission to go there. The hidden costs of failing to innovate, especially for soloists. The wide spectrum from productivity to creativity—an…
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Can you build a six-figure advisory business working only 15 hours a week? CPA Erica Goode has—and she describes exactly how she did it (think serious boundaries): The lessons corporate burn-out can teach you about how to construct your own business. How setting rigid boundaries on her time allows her to meet all her work + life commitments. The va…
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When you want to use an application process to screen potential clients and group members. The particular challenges applications present (and a few work-arounds). Why conversion rates are much higher when using applications to “gate” your service. How to use an application process to enhance the experience of your ideal clients and buyers. LINKS R…
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How does an aspiring thought leader stay authentic and credible in the age of AI? As artificial intelligence tools become increasingly sophisticated, the question arises: how can we leverage these powerful technologies without compromising our unique insights and personal touch? In this introductory episode of The AI-Powered Thought Leader podcast,…
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A lot of people hate public speaking. But whether you're officially a "speaker", or just someone who needs to talk to a "Zoom room" now and again, speaking effectively is critical to your business. Speaking coach Meridith Grundei shares how she went from shy kid who didn't want to answer questions in class to helping others overcome their fears of …
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