Birthing (and Monetizing) Your Authority Podcast with Alastair McDermott

The Soloist Life

You’ve been thinking about starting a podcast (or are just not happy with how yours is converting into leads and revenue). Prolific podcaster, author and coach Alastair McDermott shares how he created and runs multiple ongoing and evergreen podcasts:

Why you’ll need to start before you’re ready (and the advantages of failing faster).

How you might use an evergreen limited run podcast to fill a hole in your existing content or warm up your prospects.

Why the podcast you start may not be the one you end up with (hint: it’s normal to shift as you gain experience with the medium and your message).

Podcasting as a way to scale your business—what traction looks like and how long it takes to get it.

LINKS

Alastair McDermott LinkedIn | Amazon | Twitter | Instagram | YouTube

Rochelle Moulton Email List | LinkedIn | Twitter | Instagram

BIO

Alastair McDermott helps independent experts & consultants to earn more by rapidly building authority and visibility so that you can command premium fees, work less hours, and never have to suffer a bad-fit client again!

Alastair is an author, consultant & business coach. He hosts The Recognized Authority podcast, and has written a number of practical guides to building authority through content creation.

His most recent book is “33 Ways Not to Screw Up Your Business Podcast“ and he is currently working on his next book: “Recognized: How to Win & Retain High-Ticket Clients by Becoming the Prominent Authority in Your Field“.

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The Authority Code: How to Position, Monetize and Sell Your Expertise: equal parts bible, blueprint and bushido. How to think like, become—and remain—an authority.