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Social Proof

Soapbox Influence

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Social Proof is a podcast about influence. In a world where anyone can call themselves an influencer, we dig into what makes certain people so compelling. Join us under the influence: we'll raise our glasses with captivating individuals and dig into what it means to build a personal brand and develop social proof.
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In this podcast, we tell stories from our experiences in Speech and Debate and explain how they have influences our lives beyond High School. It's like "Remember the Titans," but for Speech and Debate teams!
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As peer-to-peer fundraising professionals, we are inherently passionate people. Passionate about our missions, our fundraisers, our events, and our campaigns. We barely shy away from sharing our opinions. Whether it's the debate between back-to-basics, or searching for the next big idea, the battle of retention versus recruitment, or even our very strong feelings about T-shirts and registration fees. Welcome to The P2P box, a brand new podcast that amplifies the voices of our peer-to-peer fu ...
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Who am I? What does it mean to be human? Why does the world seem so screwed up and how do we fix it? You’re invited to join me on my quest to find answers to these and life’s other great questions. Nothing to Lose but Yourself is more than just another self-help or motivational podcast, it’s an engaging and enlightening journey into us. In some episodes, I will invite you to eavesdrop on the insightful and often irreverent conversations that I have with thought-leaders, fellow artists, enter ...
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My guest on the podcast this week is actor Jonathan Burke. He can be seen on Seasons 1, 2, and the upcoming Season 3 of Prime Video’s hit comedy series, “Harlem,” in the recurring role of ‘Eric. Jonathan and I chat about his childhood and start in acting in Baltimore, the arc of his career to date and the blessing of having loving family, strong/wi…
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As many P2P programs strive to expand, organizations often grapple with a core question: should they focus resources on deepening engagement with current supporters or invest in acquiring new ones? The answer isn’t always one strategy over the other—it’s important to consider your mission’s scope. For causes that directly impact millions, investing…
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My guest on the season 5 premiere of the podcast is Dr. Nii-Quartelai Quartey. Dr. Nii is a political journalist, Pepperdine University professor and prominent convener in the fields of dialogue and social change. He is the author of Kamala, The Motherland and Me, his story of the Vice-President's trip to Africa and his experience of both the conti…
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Have you ever stopped to question if your fundraising messaging is ethical? Despite our best intentions as professional fundraisers, it is crucial for us to recognize that certain traditional fundraising methods no longer hold up under scrutiny in 2023. In our efforts to showcase the serious need for donations with often sad, evocative imagery, we …
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One of the most pressing questions facing the peer-to-peer (P2P) fundraising industry is, "How do we better engage the next generation of fundraisers?" With each generational shift, it can be daunting to understand the motivations of the emerging group and adapt to their preferences. Gen Z and young Millennials, now aged 12 to 30, are no exception.…
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Champions of the peer-to-peer industry understand that P2P events go far beyond just fundraising, raising awareness or building community. For those directly affected by our causes, these events can provide a powerful outlet for emotional healing—a meaningful way to take action, mourn, celebrate and feel less isolated in their struggles. However, t…
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Expanding your peer-to-peer (P2P) portfolio is vital for long-term growth and sustainability. By diversifying P2P revenue streams, you can not only raise more funds but also attract new supporters, foster a more inclusive community, and reduce financial risk. The challenge often lies in determining the right timing and approach for expansion. Is yo…
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It's no exaggeration to say that livestreaming and influencer marketing have revolutionized both the entertainment industry and consumer behavior. With the advent of new technologies and the rise of content creators, many nonprofits are grappling with how to integrate these innovations into their fundraising efforts. While content creators present …
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As peer-to-peer leaders, we dedicate considerable effort to planning events, building resources, and crafting communications—all aimed at inspiring our constituents to fundraise. Our systems are designed to facilitate mass participation. But what happens when an individual reaches out with their own ambitious fundraising goals, seeking to go above …
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Long before nonprofit organizations had local offices and national program leads, peer-to-peer fundraising thrived through the dedication of volunteer leaders passionate about raising money for causes they loved. While volunteer management remains a critical strategy for the success of our events, it is often an elusive task for many organizations.…
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Those of us deeply entrenched in the world of peer-to-peer fundraising have long recognized that one of the greatest strengths of our events and campaigns lies within the sense of community and shared experiences we create for our supporters. However, in an increasingly data-driven environment, quantifying the return on investment (ROI) for cultiva…
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Being a leader in the peer-to-peer world can feel like a whirlwind of demands. Stay relevant. Innovate. Stick to the fundamentals. Explore new revenue streams. Prioritize effectively. Cultivate meaningful relationships. It’s a lot to juggle and can leave even the most seasoned leader feeling a bit dizzy. In the midst of this whirlwind, it’s crucial…
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In the world of peer-to-peer fundraising, endurance events present a distinct set of challenges and opportunities. These events typically entail a much longer engagement window, offering both the chance to cultivate enduring relationships with participants and the hurdle of sustaining their involvement over an extended period of time. For many part…
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It seems obvious that peer-to-peer fundraising events would be designed with the organization's missions in mind. However, amidst the critical logistics decisions, competing messaging priorities and the influence of multiple stakeholders, prioritizing a mission-centric approach can inadvertently take a back seat. In this episode, Cure SMA’s Jesse A…
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At its core, peer-to-peer fundraising is built on relationship-building and community - it’s all about the people. And at the same time, the most successful fundraising campaigns are equally driven by the numbers. With hundreds of events, thousands of participants and an extensive supporter base, even minor adjustments can have an exponential impac…
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At the 2024 Peer-to-Peer Professional Forum conference in Philadephia, we unveiled the P2P Fundraising Top 30 programs for both the U.S. and Canada. This study compiled data from 134 programs, making it the largest P2P study ever. In this special solo episode, P2PPF’s Marcie Maxwell digs into the newly unveiled 2023 Top 30, highlighting top success…
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In the realm of peer-to-peer fundraising, DIY campaigns often receive less attention and investment compared to more traditional programs. The term "Do It Yourself" fundraising may suggest a hands-off approach to organizers. However, this misconception overlooks a significant opportunity. Frequently, individuals who initiate their own fundraising e…
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One of the most common refrains that echoes through the world of peer-to-peer fundraising is that our friends in Marketing just don’t understand the world of Development. (And it’s pretty easy to assume that the sentiment cuts both ways.) However, with the evolving landscape of revenue goals, shifting supporter expectations and advancements in tech…
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As professional fundraisers, we often find ourselves playing the role of the “proud beggar”, grateful for every donation we receive, no matter the size. While that is a worthy and admirable approach, it can do a disservice to our participants and to the missions we champion. Our peer-to-peer participants aren’t just signing up to walk or ride or ru…
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My guest on the podcast this week is Darnell L. Moore. Darnell is a media maker, educator, writer and thought leader and the author of the 2019 Lambda Literary Award winning memoir, No Ashes in the Fire: Coming of Age Black & Free in America, which was listed among the New York Times 100 Notable Books and was a Barnes & Noble Discover Great New Wri…
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My guest on the podcast this week is Marija Abney. Marija is a South Carolina native who moved to NY to pursue an arts education at The AIley School at Fordham University and went on to earn her MA in performance studies from NYU. Marija is an actress and dancer who has appeared as a Dora Milaje in "Black Panther" and "Wakanda Forever" as well as "…
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Seasoned P2P fundraisers, especially those working in the world of in-person events, recognize the tremendous significance of a highly engaged and goal-oriented volunteer committee. These dedicated individuals play a pivotal role in recruiting our teams, fostering connections with sponsors, and assisting in the seamless execution of event day logis…
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Do you ever find that your relationships with your peer-to-peer fundraisers seem to be a one-way street? As dedicated P2P professionals, we invest substantial effort in crafting the perfect email messages, texts, and social media posts to motivate our fundraisers to take action. But how often do we take the time to truly understand why they are pas…
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It can often feel like all peer-to-peer fundraising professionals are cut from the same cloth—hardworking, goal-oriented, outgoing and passionate about making a positive impact on the world. However, the truth is that our industry boasts a diverse array of individuals with distinct backgrounds, strengths and connections to our missions. P2P fundrai…
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In 2023, leading nonprofit organizations are undertaking the essential and challenging task of scrutinizing their operational strategies through the Justice, Equity, Diversity, and Inclusion (JEDI) lens. Big questions remain, particularly regarding racial equity and its intersection with the missions we champion, the positions we advocate, the dono…
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At many nonprofit organizations, peer-to-peer fundraising programs and corporate partnerships live on separate teams with different goals and often competing priorities. However, there is a clear connection between the two. Not only can a peer-to-peer fundraising program serve as an entry point for a new corporate partner, it can also be a great wa…
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In recent years, customer expectations have rapidly evolved. We've shifted from traditional grocery shopping to curbside pick-up, in-person doctor's visits to telehealth appointments, and gym memberships to home fitness setups. What we wanted as customers just a few years ago is not what we want now. The same can be said for our P2P participants - …
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I love to ask people, “What’s the best event you’ve ever attended? And why?” Was it your best friend’s wedding because you knew everyone there? Was it a baby shower because everyone was there for the same reason - to help the new parents prepare for their next chapter? Was it an amazing concert because the community had taken on a life of its own w…
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There is no one-size-fits-all formula for peer-to-peer fundraising events. The most successful programs excel in different ways, some by engaging corporate teams, others by involving family and community teams. While some programs consist of numerous smaller events, others focus on a select number of large-scale events. The revenue sources also var…
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My guest on the podcast today is singer-songwriter-producer and recording artist Gordon Chambers. Gordon is a success story in the music industry. His solo albums have been nominated for Independent Soul Album of the Year by Soultracks.com. His #1 hits as a lyricist include: Anita Baker’s Grammy- winning hit “I Apologize”, Brownstone’s Grammy-nomin…
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Not too long ago, peer-to-peer fundraisers relied on letter-writing, phone calls, and pledge envelopes to raise money for their favorite causes. Now, we we have email, countless social media channels and mobile apps literally at our fingertips, making it even easier to fundraise. In theory, right? However, the latest technology alone isn't enough f…
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My guests on the podcast this week are the historic and dynamic country music group O.N.E. the Duo. These talented ladies are the first Black mother/daughter duo in country music history and they drop their debut album this summer. In our wide ranging and insightful conversation, I speak to the ladies about the pros and cons of working together, th…
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Have you ever stopped to question if your fundraising messaging is ethical? Despite our best intentions as professional fundraisers, it is crucial for us to recognize that certain traditional fundraising methods no longer hold up under scrutiny in 2023. In our efforts to showcase the serious need for donations with often sad, evocative imagery, we …
  continue reading
 
My guest on the podcast this week is Dr. Michael A. Lindsey. Dr. Lindsey is a noted scholar in the fields of child and adolescent mental health, as well as a leader in the search for knowledge and solutions to generational poverty and inequality. He is the Dean and Paulette Goddard Professor of Social Work at NYU Silver School of Social Work, and a…
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In 2014, every professional fundraiser was asked the same question - “What’s the next Ice Bucket Challenge?” In the short term, this remarkably successful and straightforward viral campaign, which benefitted The ALS Association, sparked a surge of poorly conceived and unsustainable copycat campaigns, but in the long term, forced the industry into a…
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My guest on the podcast this week is the dynamic, engaging, and successful journalist and storyteller Naimah Jabali-Nash. Naimah collaborated with acclaimed director, Stanley Nelson,as a producer on Netflix’s Crack: Cocaine, Corruption, Conspiracy, and her work on the sports journalism series, Real Sports with Bryant Gumbel earned her five Emmy Awa…
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My guest on the podcast this week is Raheim Johnson. Raheim is a native of Philadelphia, PA and a son to a single mother of four who at an early age developed a strong desire to travel and see the world. He took his first international trip in the summer 2013 to Punta Cana, Dominican Republic, and from there it was history. Fast forward 6 years lat…
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Despite raising over $1 billion in 2022, peer-to-peer fundraising often fails to receive the recognition it deserves in the world of development and even from the top leadership within nonprofit organizations. There is an ever-present notion that "Walks are dead," but these misguided voices fail to comprehend the true power of peer-to-peer fundrais…
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My guest on the podcast today is NaTasha Yvette Williams. Natasha is one of the few African American women to consistently star in major roles on Broadway such: Mama Morton in the critically acclaimed Broadway hit Chicago with Brandy, Ms Sophia in The Color Purple with Fantasia, A Night with Janis Joplin as Aretha Franklin, and currently as Sweet S…
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As peer-to-peer fundraising professionals, we are inherently passionate people. Passionate about our missions, our fundraisers, our events, our campaigns. We barely shy away from sharing our opinions. Whether it's the debate between back-to-basics, or searching for the next big idea, the battle of retention versus recruitment, or even our very stro…
  continue reading
 
My guest this week is author, attorney, media personality, and journalist Eboni K. Williams. Eboni is the host and executive producer of Holding Court with Eboni K. Williams in addition to hosting The Grio with Eboni K. Williams, which airs on The Grio cable television network owned by Mr. Byron Allen. In our wide ranging conversation, Eboni and I …
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My guest this week is author, attorney, media personality, and journalist Eboni K. Williams. Eboni is the host and executive producer of Holding Court with Eboni K. Williams in addition to hosting The Grio with Eboni K. Williams, which airs on The Grio cable television network owned by Mr. Byron Allen. In our wide ranging conversation, Eboni and I …
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My guest on the podcast this week has been called the most famous astrophysicist of our time. Neil deGrasse Tyson is an astrophysicist and the author of the #1 bestselling Astrophysics for People in a Hurry, among other books. He is the director of the Hayden Planetarium at the American Museum of Natural History, where he has served since 1996. He …
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My guest on this 4th Season Premiere episode of the podcast is Sanya Richards-Ross. Sanya is long-ranked the world’s best 400m runner, a 4-time Olympic Gold medal winner, a two time IAAF Athlete of the Year, and Track & Field News’ Athlete of the Decade. This talented black woman is also a NBC Track and Field commentator, the founder of Mommi Natio…
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Show Notes: (0:50) Introduction to Katie (3:46) Working with the Unexpected (12:41) A Day in the Life (14:59) Vulnerability in the Workplace (17:18) Standards for Wielding Influence (23:46) Navigating Social Media (27:19) What Katie’s Currently Consuming (34:50) What’s Next for Katie Links: Beth Stephens Katie Goodman Katiegoodman.com Quotes: “The …
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Show Notes: (0:49) Introduction to Sydney (1:06) About Sydney (5:03) Sharing Realness on Social Media (7:35) Setting Internet Boundaries (12:03) Blending Modalities (17:32) Conscious Language Choice (21:22) Discouraging Negative Conversations (24:39) Managing the Day by Day (28:11) Marketing Yourself (31:10) Awareness of Online Appearance (38:16) P…
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Show Notes: (0:49) Introduction to Brooke (3:15) BTRIBALFIT’s Backstory (8:28) Activating Influence (12:48) The Introspect That Comes with Age (18:21) Repetition Yields Results (19:30) Rewiring Beauty Standards (25:24) Embracing Your Personality (29:53) An Ideal Day (34:00) About the BTRIBALFIT Community (37:47) What Brooke is Currently Consuming (…
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My guest on the podcast this week is a recording artist who has spent the last 21 years making amazing music and making his way in the music industry, Eric Roberson. Eric has worked with some of the biggest names in the music business, been nominated for two Grammy Awards and a BET Award, taught at the Berkley School of music, performed at the Kenn…
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My guest on the podcast is Alisha L. Gordon. Alisha is an awarded teacher, faith leader, and social strategist whose work intersects social advocacy and culture. She is the founder and Executive Director of The Current Project, a nonprofit organization, committed to closing the social and economic gaps for Black single mothers, utilizing the inters…
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Show Notes: (1:03) Introduction to Tamiko (3:52) About NextUp (5:59) The Evolution of NextUp (9:12) The Importance of Paying It Forward (14:31) Tamiko’s View on Influence (19:19) Being Self-Aware (26:05) How Tamiko Wields Her Influence (32:17) Influence in Leadership (35:20) The Intricacies of Delivering Influence (37:57) Closing Questions Links: B…
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