Real Estate Professionals are you Tired of being Tired...Learn to take back your business and Livelihood!

10X Real Estate Marketing & Coaching

Welcome back to the 10 X real estate boring nation summit. I'm extremely excited to introduce our next guest. Here's the host of this Epic summit. Here's one of the nation's leading real estate experts working daily and helping hundreds of families, individuals, and businesses to buy sound and invest and manage a great state. Here's how buyers, sellers, and investors successfully negotiate over $500 million in real estate deals. That's just insane while navigating over thousands of real estate transactions personally, during even the most challenging markets, Sean has been featured as a real estate strategist and subject matter expert in wall street journals, the New York times, Bloomberg news TV, Bloomberg radio, Bloomberg international news service, CNBC and various print publications. Some of his personal mentors include Tony Robbins, D Abraham Russell, Brunson, Ziglar Bob Proctor Abraham Hicks Brian Tracy, Dean Graziosi, and many more so about the redo. Let's get a massive warm welcome to my friend, Sean, and the host of this summit. The amazing Sean to share. Let's give a round of applause.

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What's up brother. I am doing great, man. I am so excited to be on here with you and you know, and I appreciate you doing it. It's kind of fun to be on the other side of the microphone, as I say, on the other side of the camera. So have at it brother.

Yeah. Awesome. So Sean, I've got a load of questions for you. Okay. So or to find all these off and if you can answer them that your, your best knowledge and your, your background, that'd be awesome. So let's get started. So, Sean, I, you know, I do know a lot about you buddy. But there's a lot of people out there probably don't really know a lot about you. So can you just tell us you know, who is Sean chatter?

You know I've been, I've been introduced as the most, the most disciplined guy in the company for when I worked at one, one real estate company, because I'd be at the office at seven o'clock in the morning and rain, snow, sleet, or hail or whatever, I'd be there before the cleaning crew. And that, that was like one, one of my introductions. But I think the interesting thing is how I became, who I am is as a kid. I was about 17 years old. My mom got divorced. I had a purple Mohawk, checkered sneakers. I was a skateboard punk, and I was just getting out of high school and I looked at my friends and I go, dude, I'm on my way to go to jail or something stupid. I'm not doing that. So I went and I actually, 17 years old, I signed up for the army.

And I went to the recruiter and a guy said, you need to have your parents sign you in because you're not 18. I was like, okay, what am I going to ask my mom? And even though my mom had custody, I called my dad. My dad goes, dude, you should go in the air force. You're going to be digging holes. And I'm like, no, I'm all right, dad. I know what I'm doing. Day two, I'm digging holes. So, but anyway, fast forward I ended up in Rangers which is one of the United States armies special forces, special ops guy groups. True story. The guy, the guy pulled over the car on the way to basic training and bought a BIC razor and shaved the purple Mohawk off my head and said, if I send you a purple Mohawk, the base there they'll kill you.

So my discipline became was like very early in my career. And then when I got out of the army, my uncle got me a job in the union and the elevator union. And quite honestly, I hated my job. I would get up every morning. I would go to work. I made a ton of money. I've what a guy for, I had no education, but I just hated what I did. And at some point I got involved with a multi-level marketing company that did mortgages and insurance of all things. And I was given the book thinking we're rich by Napoleon Hill. And after reading that book and after going through the insurance and all that stuff fast forward again, I don't know, probably 20 years later, I'm in a town called Hoboken. You don't really need a car. So you had everybody buys bicycles.

So I buy a bike, the guy steals my bike, like literally in an hour and a half after I own it, I come outside. I, I literally buy the bike, but I had 700 bucks to my name. I take 350 of it. I go buy the bike. I come outside, the bikes gone. I'm like, are you written literally the same afternoon? And I go back to the bike shop, which is on like 14th street. So I get back on the bus, take it up to the other end of town. The guy goes, where's your bike. You just bought it. I go, yeah, somebody stole it. I go give me the best bike he got and give me the, give me the same bike and give me the best lock you have. And he hands me one of those U locks that everybody used when we were kids and you couldn't walk everything, you couldn't lock up the frame, the parking meter and everything through to the, to the meter.

So at some point I designed a patent on the bicycle walk and after like year, and you know, after reading, thinking, grow rich Napoleon Hill and the power of like the mastermind and all that, I went to my one buddy who was in, in in newscasting business, got me onto to national TV. Once another buddy of mine who was a patent attorney, I went to another friend of mine who was like a machinist. His father had a machine shop and lo and behold, we developed a patent for the bicycle lock. And it true to true to the, my buddy, Matt, who I'll never forget where we're blind, drunk in a bar on a Sunday afternoon, playing darts. And I look at him and I go to in a Fairmont, Matt actually had the pedigree education from, you know, we want the Columbia. Then he went to university of what Northeastern or Western whenever, wherever it is, you get the MBA from.

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And you know, the short answer I said to Mike, I still remembered him. I go, dude, if I had the money to, to finance my patent, I could actually make millions. And he goes, you know, my mom does real estate and she sucks at it and she makes a lot of money. He goes, you know, everybody, you can really do well because you know, and we will live in a town that was like a mile square. It was a Hoboken, New Jersey. I got involved in real estate in 1996, even though I was already in the business, 10 years on the construction side. And after about three months, my broker took me in the office and he goes, you see all those people out there. And I go, yeah, he goes, I didn't, I paid you more this month. And I pay them for an entire year. And they've been here for 20 years. He goes, you gotta quit your day job. I don't know. I don't know. I can't do that. I got benefits. I can't, I can't quit my day job. I got benefits, dude. So that was my intro to real estate. And that was probably, that was 1996. Wow. You know, so, and it's, it's changed a lot.

Oh, that's cool. That's so cool. I didn't, I didn't know that you yeah, I didn't know that. I was just like, wow, that's pretty cool. Awesome. That's brilliant. So Sean, how, how did you actually get like start into the real estate and personal development? So

Like I said, is that, you know, I got into it. It's interesting because when I got into it, I get into it by default and I was still working a day job and I worked part time in the real estate business. And I still remember, you know, back then there was, there was, you know, bookstores, right. They didn't have like all the stuff online. So you went to like the Barnes and noble to get a book, to figure out how to do something. And, and I remember, you know, I'm, I'm ADHD. There's no, no hiding it or anybody who knows me halfway knows I'm a maniac to a certain level. And up to that point, the only book that I ever read was cut to the catcher in the Ryan high school, because I had to every other book, I figured out what Monarch notes were.

So I cheated. I come out of you know, I, I, I get started doing real estate and all of a sudden I put a deal together. And like over the first weekend that I saw a house and I call up the broker and I said, Hey, I need your help to do this. And he goes, just keep doing rentals. When you figure out how to sell a house, we'll help you to do the, sell it. And I go, listen, you hump. I sold the house over the weekend. I need your help. He's like, really? I'm gonna go. Yeah. So at that point I realized I wasn't going to wait for somebody else to help me. So I went in the bookstore, I found the smallest book on the bookshelf, which was one of my mentors, a guy named Mike ferry. And the book was how to grow, how to develop a six figure income.

And it was like, it was like this Beck, right? And I'm like, Oh, I could even, I can read that. I read the book. I did exactly what the book said. And I still remember because I went one of the mortgage reps comes in and goes, you know, the guys who wrote that book, they're doing a seminar this month. And it's like, on this day, I go, I can't take a day off. She goes, Shawn, you made $3,000 last weekend. How much does it cost you to take a day off in the union? And I go, I don't know. It's like 200 bucks. She goes, and I was like, as long as it's coming out of my mouth, I go, all right, I'll be sick. Right. That, and you know, I basically went to the, the one day seminar and the guy who wrote the books, kid was doing the seminar. And after the thing is over, I take the book up and I go, man, your dad must have been really cool when he was alive, man. He goes, what are you talking about? Because my dad's still alive. I go really? And I look at the packet of book, it's got like the Afro from the 1970s and the big gold chain, you know, in the picture. And I'm like, this guy can't be alive.

You know, that started my journey of hiring coaches. And that was, he was one of my first coaches. And then I just got into like you know, I really took it on where the more I thought I felt, you know, cause I didn't go to college formally. I went to NYU for a little bit. I went through the front door out the back door real quick. But you know, I didn't have a formal education. So I've always been one of those guys where I've always kind of looked back and said, if I had, well, if I, if I didn't have a formal one, let me go find somebody else. And now I'm learning like what's called just in time learning, which is so much better thought learning just to learn, learn what you need to learn to get you to the next jump. You know? So I think that's really what, you know it's, you know, for me now it's a passion. It's, it's really what inspires me. It's a passion to learn.

Yeah. That's awesome. Yeah. I love it. And you know I'll say to you, Sean is, he'd be, you know, a bit out of the blue sort of thing, but what is your super power? Yeah, that's a good question.

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My superpower is probably when I, when I do choose to do something it's 110%. As ER, if I'm going to show up in our, I'm going to put energy into it, I give it everything. And, and, you know, there's certain things that I do in my life now, where I feel as though I'm giving 10, I'm using level 10 skills and I'll ever level two opportunity. And it almost, it almost gets frustrating, but I have no other gear. If you hire me to do something, even though it may be a level one or a level three opportunity, you still get 110% of me. And, you know, and I think my superpower really is, you know, we launched a company called ROI square consulting, which is the parent company of the tenants, real estate warrior nation, and all the products. So if you think of the Tenix real estate warrior nation, as one of our products or one of our, one of our tribes or missions at the end of the day, our I squared was really launched because it's taking my 50 years and hundreds of years of old school sales tactics skills and tra you know, like the, just keep punching the guy until he says, yes, you know, the Brian Tracy and the Zig Ziglar stuff is, you know, like, Hey, just keep introducing yourself, make friends, create a rapport, ask them about their family, ask about their occupation and ask them about the recreation, their dreams and their desires, you know, which is what they call Fords.

Right. And you know, all that stuff. And then taking what guys like you would understand is artificial intelligence and systems and platforms and putting those together to leverage the time and the effort. Because years ago, you could have made a living in the real estate business on just, just on pure guts. And you couldn't make a living because you couldn't, you only really needed to talk to maybe 10 or 20 people in order to find somebody to, to buy or sell a house. Nowadays, you need to talk to 50, to a hundred. And when you need to talk to 50 to 100 people, he can't physically do it without automation, without leverage. Yep. People in our industry are still trying to do it that way, and it just doesn't work. And it's not a surprise that in the real estate industry 85% of our industry falls out of the industry in the first 15 and the first five years. So only 15% survive, you know, or stay in the business after five years.

Wow.

That's a little disturbing.

That's crazy. Wow. So yeah, no, that's, that's, that's good. And I love the super power of like, you don't give a hundred percent, you know that you actually give more. Oh yeah. And did that level, you get more and that's what I like about you showing is that you give that the actual level, even if it is on the, like you said, level two level for me, you're going to give them level 10. That's like, over-deliver, I just love it. That's awesome. And you know, what is like, what's unique about your background, you know you know, you know about you and your background, like what what's, what's unique about that?

I think, I think it, you know, I bring the, first of all in the real estate space, I'm still doing business everyday. There's coaches that I've had over the years that are great coaches, great mentors, and not to take anything away from them that they've never sold a house. We've never been on the front line. And, you know, if you ever seen that show the grit, the deadliest catch, right. And is he the guy in the end of the boat and he's going like this and the, in the storm and in there, you know, like, they're all like they're trying to hold on. And the guy like he's out there to make $10,000 for his family and him, and literally risking his life, you know, and maybe real estate isn't risking your life. But if you've ever gone through an appointment and the guy, all of a sudden, you open to the guy, opens the door and a giant pit bull comes flying at you.

You know, you don't as a real estate agent or you think I'm kidding, but I've seen it all. I opened the door and I actually had like, probably one of the funniest things I ever had happened was, you know, besides like the people like hooking up or whatever, when you opened the door, but I was showing apartments and I opened the door and it's in like a garden level apartment. So it's kind of dark. And there's these two girls behind me who are like, that had met in the bar the night before. And they're like, Oh, we need to rent a place. I'm like, Oh, okay, great.

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I go to, I go and I open up the door of the apartment. And as I turn around and look at them, all of a sudden I turned the light on like reach in and hit the light switch. And also here I'm like, what the hell is that? The guy had one of these, one of these Komodo dragons, like things like lizard, but it was like, it was like four feet long. And it was like in the middle of the living room, like this, like, you know, I turn around and the girls are gone and I'm like, well, no wonder they're gone. So, you know, like when, when people say, when people say I'm working with so-and-so and I'm like, you realize that guys never sold the house. Right. And they're like, well, no, no, no, but he's really smart. I know you could be a smart as hell, but if you've never been to war, you don't know what it's like when someone's shooting real bullets at you.

And I said, it's a different, it's a different game. And I said, our, our unique selling proposition is we're not telling you to pick our strategy. We're not telling you to pick or tools and tactics, but we can tell you that everything that's in our platform and all the people that we have in our summit, we've worked with them and we've used their systems. We've used their platforms and we know what we know what works. We know what doesn't work. And really the, the key thing about when I keep saying the 10 X, we introduced a 10 X real estate where a nation, because the average agents were we're trained to be generalists. And if you know anything about doctors in generalists, generalists get paid general money surgeons get paid a tremendous amount more. And what I decided was that I got really tired of paying these major companies back for my liens on my own listings.

And I said, you know what? It's time to make a change. And so the real estate where your nation is really is helping ordinary agents become extraordinary Tenex, real estate warriors. And the way we're doing that is we're teaching them how to become a surgeon where in our industry, when you got a license, they said, here's your real estate license, go do an open house. And you can make a living well, years ago, you could have got away with that. But nowadays what's happening is if you can imagine giant the giant fishing boats in Japan, right. And they're just taking the net and they're scooping up all the leads, and then they're going back and they're saying, Hey, Kean, we're going to sell these leads back to you. Do you want to buy them? And the problem was, you know, before, before those giant fishing nets were scooping up all the different fish, you could have gotten a lead by accident and made a living nowadays.

They're not there anymore. And when they do come back, those companies are going back to us saying, Hey, we're going to sell it back to you for like two and three times what it's really worth. And Oh, by the way, it's on the fish that you caught. You remember the, you remember being on the end of the boat. Well, wait a minute. I actually, that's my list thing. And you're going to send me back. You're going to sell me back a lead that called in about my homeless thing. Well, yeah, but you didn't get it. So we got it for you, but you can pay us and we'll give it to you. So that's, that's why I said, you know what? There's a better way. And we just need to teach our industry how to go get those leads themselves. You know, it's hard to get passionate about it, but that's pretty much what makes me go is, you know, my assistant says, you know, when he gets angry, he gets good. So that's,

That's, that's, that's important though. That's the pay important shot, you know, who he wants to do that he wants to, you know, get someone in and then pay another company.

It's kind of like in your business, it's kind of like in your business, right....