Are you trying to grow your audience but don’t have the funds for paid advertising? Or are you feeling fed-up with forking out on ads which aren’t bringing you a good return on investment? In this episode, Callie Willows from The Membership Guys, shares practical tips on how to grow your audience through content marketing, how to use targeted e ...…

In January 2019, I launched a new online course How To Write Awesome Sales Copy which generated £20k in sales. It was a fairly relaxed launch, based around my six-part launch sequence (available as part of the course) and a handful of social media posts. The launch represented less than 50% of my monthly sales targets. This was only possible be ...…

Are you on LinkedIn but struggling to makes enough sales? Find out how you can start making the connections you need, from ensuring your profile leaves a great first impression to how to create engaging content that attracts (and converts) the right customers with LinkedIn expert, Sam Rathling. {Click on the player above to listen to the podcas ...…

Are you struggling to build your audience right now? John Lee Dumas, host of the Entrepreneurs on Fire podcast, tells all in this episode about how he built his business from the bottom up, including how niching down helped him stand out from his competition PLUS the most important thing you need to do to build your audience. {Click on the play ...…

Do you struggle to write sales copy for your business? In this podcast episode I share practical tactics for writing sales copy in your business including sales pages, marketing emails, Facebook ads and more. And I share the frameworks I use in my own business to help me write awesome sales copy – and do it fast. {Click on the player above to l ...…

Do you feel like Facebook is constantly changing and you can’t keep up? In this podcast episode, Facebook ads specialist Liz Melville shares her thoughts on what’s working on Facebook right now, including whether we should ditch free Facebook groups, why the algorithm isn’t to blame for poor engagement on your content, plus what you need to kno ...…

Want to make more money in your business in 2019? Then you need to start tracking key marketing metrics in your business. But which numbers should you be monitoring and how often? In this podcast episode, I share the three numbers you must focus on to grow your business in 2019. {Click on the player below to listen to the podcast episode or rea ...…

If you’ve been following me for a while you’ll know that my large Facebook group (with over 13.5k members) has been a huge part of growing my business in the last four years. Want to know why I’m shutting it down? Listen to this podcast to find out, PLUS other big changes I’ll be making to my business in 2019. Here’s what you’ll learn in this e ...…

Do you want to generate passive income for your business in 2019? Listen to this podcast to find out the one thing you should be doing to help achieve this goal, including some practical advice on the ‘magic numbers’ you need to know to help you reach your sales targets. Here’s what you’ll learn in this episode: Why the sales of my Media Diary ...…

Do you feel like you spend all your time on social media but never actually make any sales? In this podcast episode I share three different content ideas that are guaranteed to help you start making money today. Here’s what you’ll learn in this episode: Why you need to actively tell people your products are for sale (4:05) Examples of ‘review’ ...…

In this special edition of my podcast, I share a brilliant session from my recent event, Content Live, in which Dan Knowlton, a digital marketing expert, shares practical tips and strategies on how you can use video in your business to attract and convert more customers. Here’s what you’ll learn in this episode: Why video... READ MORE The post ...…

Bronte Huskinson, an author, self-taught photographer and content creator has over 54k followers on her Instagram account which has now become her main source of income. Find out how you can grow your audience on Instagram whether you’re a service or product based business, plus get tips on how to use influencers to market your... READ MORE The ...…

Creating a content plan for 2019 will not only help you to create consistent, high-quality content regularly, but it will also help you save time, build your audience and make more sales in your business. In this episode, I share practical tips on how to create a content plan for 2019, including examples of the... READ MORE The post [322] How t ...…

Andy Crestodina is an experienced content and ethical digital marketing expert who has helped thousands of businesses get better results online. In this episode he shares his top tips on getting more people to read your blog, how to make your content rank higher in search engines and why collaboration is the key to growing... READ MORE The post ...…

Using Facebook Live to sell your products in the run up to Christmas can be a great way of standing out from your competitors – giving your customers a chance to see the person behind the brand and ask any questions they have there and then. Listen to this episode for my top ten tips... READ MORE The post [320] How to host a Christmas sale on F ...…

Pinterest is the second biggest search engine after Google. Which means, if used correctly, it can be a massive game changer when it comes to getting more eyes on your content. In this episode Eve Tokens shares practical tips on how to use Pinterest for your business including how she has helped me improve traffic... READ MORE The post [319] Wh ...…

Are you looking to ace your content strategy next year and get 2019 sorted? Listen to this special review episode where I share some of the biggest takeaways from my recent live event, Content Live, including practical tips and strategies on how you can plan and create engaging content in 2019. Here’s what you’ll learn... READ MORE The post [31 ...…

[WARNING! PLEASE DON’T LISTEN TO THIS EPISODE WITH YOUNG CHILDREN IN THE ROOM!!!] Launching a new product or service too quickly can lead to mistakes, overspending and failing to make the impact you desired. Listen to this transformation episode with Amanda Overend, who shares how she successfully launched her new product, in time for Christmas ...…

Do you want your business to accelerate in 2019? Maybe you’ve considered joining a mastermind group or hiring a business coach but don’t know where to start? In this episode I share my five top tips on how to hire a business coach and how working with a business coach has helped transform my business.... READ MORE The post [316] How I chose my ...…

Hear the tables being turned in this surprisingly revealing episode, as J. Nichole Smith, a branding expert, challenges me on my brand statement and what language I should be using to have a more impactful message. Nichole also shares some of the fears that are holding people back from creating a successful brand as well... READ MORE The post [ ...…

Are you struggling to create consistent content or finding you just don’t have the time? In this episode I share time-saving tips to help your content go further – from turning a blog post into a slideshare presentation to transforming a keynote talk into a podcast episode and a Twitter chat. Here’s what you’ll learn... READ MORE The post [314] ...…

Have you built up an audience of people who won’t buy from you? Or do you feel the fear when it comes to selling to them? In this on-air coaching episode with sustainability expert, Jen Gale, I share helpful tips on how to start conversations with your audience on pricing and sales, dealing with objections,... READ MORE The post [313] On-Air Co ...…

Whatever you think of Black Friday, the consumer stats show that it cannot be ignored. Here are some practical tips on how to make the most of Black Friday – including what to offer, how to plan your event/sale and how to promote it to your audience. If you want to listen to the podcast... READ MORE The post [312] 10 marketing ideas for Black F ...…

Want to earn money while you’re on holiday? That’s exactly what Lisa Johnson, founder of two successful wedding businesses and passive income expert does. In this episode, she explains what passive income is, what you need to do to earn money whilst you sleep plus why building an audience is vital if you want to... READ MORE The post [311] How ...…

Do you struggle to come up with daily content to engage with your audience and ultimately make sales? From dogs in hairdressers to comments made by strangers at a speaking event – find out how everything can be turned into a content opportunity with these practical marketing tips. Here’s what you’ll learn in this episode:... READ MORE The post ...…

Are you launching a new product, service or marketing campaign and want it to go viral on Twitter? Listen to this episode to find out how Kerry Jordan, a dog photographer, launched the National Dog Photographer’s Awareness Day, made it go viral on Twitter – and get picked up by national newspapers. Here’s what you’ll... READ MORE The post [309] ...…

Would you like to be more consistent with your content in 2019? In this episode, I share how creating a media calendar could help you become more effective at planning and creating content for your blog/vlog (if you have one), email marketing and social media – and help you get featured in the press. Here’s... READ MORE The post [308] How to cr ...…

Exhibiting at a trade show can be a great way to get your business in front of your ideal customers or clients. But how do you know if it’s the right marketing strategy for your business? And if you do decide to exhibit at a trade show, how can you ensure you get a return... READ MORE The post [307] Should you exhibit at a trade show? With Kate ...…

Do you find it difficult to market your business at Christmas? Or have you got so many ideas you don’t know where to start? In this episode, I share helpful tips on how to come up with great content ideas that will give value to your audience and make sales in your business (plus some... READ MORE The post [306] Christmas content ideas for busy ...…

Publishing a regular blog can help you build your audience, gain trust and stand out as an authority in your field. But how do you decide what to blog about? In this on-air coaching episode, I share practical tips and strategies with business coach Gemma Stow on how to find out what your audience needs... READ MORE The post [305] On-Air Coachin ...…

Are you super organised and schedule your content in advance, or do you fly by the seat of your pants, and create content on-the-go when inspiration strikes? In this episode, I share the three different types of marketer, the advantages and disadvantages of each style, and how knowing which type you are can help you... READ MORE The post [304] ...…

Do you offer coaching or consulting to clients and wonder how you can scale up your business? In this episode I help Kirsty Carden, a successful business coach, with practical tips and strategies on how to launch a paid membership community, how to use social media to get people onto a waiting list, and how... READ MORE The post [303] On-Air Co ...…

During my recent FREE sales challenge, participants made a staggering 56k in sales – making this one of my most successful online challenges yet. Want to know all the details? In this episode, I share behind-the-scenes from the challenge, including which social media platforms sent me the most referrals, why my Facebook ads tanked –... READ MOR ...…

Academic coach Lucy Parsons started her business four years ago and has seen her revenue grow from just £10 a week to over 50k a year. In this episode, Lucy – who is part of my membership community – the Love Marketing Membership – shares how she has gained fantastic press coverage for her business,... READ MORE The post [301] What it really ta ...…

In this celebratory 300th episode, I look back at what I’ve learned over the last five years of business and share practical tips on how to grow your audience including why it’s important, what to do when something goes wrong, and why investing in training is essential for your business growth and development. Here’s what... READ MORE The post ...…

If you want to make more sales in your business, you need to be prepared to sell every day. Fact. But selling everyday doesn’t mean constantly pushing your products or services onto people. There are multiple ways you can get your products/services in front of prospective customers/clients – without being spammy/selly. In the episode, I... READ ...…

How many times have you booked a dental appointment because your dentist sent you a reminder? Or eaten at a restaurant because a voucher code landed in your inbox at exactly the right time? I bet you didn’t think it was scammy/selly. You were probably grateful for the reminder. So why do we feel awkward... READ MORE The post [298] How to turn b ...…

Do you find it difficult to sell through social media? You’re not alone. In this episode, I explain how to use social media to start conversations about your product or service that will help you generate leads (plus how to convert those leads into sales). [IMPORTANT NOTE] This episode is part of a week-long sales... READ MORE The post [297] Ho ...…

Do you need to generate income in your business – fast?! Approaching customers who have previously bought from you is one of the most efficient (and often most underused) way of generating sales. In this episode I share strategies you can use to make sales from your hottest leads – and do it fast. [IMPORTANT... READ MORE The post [296] How to g ...…

If you’re struggling to make sales, it’s likely you’re focusing your marketing efforts on the people who are least likely to buy from you (i.e. your cold leads). That’s why it’s important to go back to basics and ‘prospect’ your leads. In this episode I’ll show you how to identify your hottest leads, so you... READ MORE The post [295] How to pr ...…

Earlier this year, luxury handbag designer, Jennifer Hamley, was ready to give up on her business. But after attending one of my live events, she made a radical shift in her marketing strategy – and quadrupled her income. In this episode she shares how Facebook Live has transformed her business – in just seven days.... READ MORE The post [294] ...…

Do you think scarcity marketing is spammy? Is it something you’ve been too afraid to try in case it puts off prospective customers/clients? In this episode, I explain how I use scarcity marketing in my own business and why – far from being spammy/selly – using scarcity in your marketing can help you give your... READ MORE The post [293] Should ...…

Have you heard of messenger bots and wondered what they are, or how they can help your business? In this episode, expert Kelly Noble Mirabella, shares how you can get started with chatbots, including the best tools to use, how to build your subscriber list, and how you can use them effectively to make sales... READ MORE The post [292] How to ge ...…

If you’d like to create passive income for your business, this episode may not be exactly what you were hoping to hear – but it’s essential that you listen. In this episode, I share tips on how to bring more passive income into your business, including how to build your authority through content (and why... READ MORE The post [291] The truth ab ...…

Do you sell your products or services to different audiences? Is this getting you confused about your marketing as you don’t know who to focus on and where? In this on-air coaching episode with career coach, Janine Esbrand, I share how to target varied audiences within your email and content marketing, the importance of keeping... READ MORE The ...…

Speaking at live events can be a great way to attract clients and customers. But how do you get booked as a speaker – particularly when you’re just starting out? What kind of experience are event organisers looking for? And what the best ways to get noticed? In this episode I share how I chose... READ MORE The post [289] How to get booked as a ...…

Would you like to try vlogging but have no idea how it will help you business? Or are you intimidated by the technology involved? Listen to this information packed episode with Lisa Bean, full of helpful tips on how to create interesting and engaging footage using a smartphone, and why sharing your life behind-the-scenes will... READ MORE The p ...…

Would you like to start selling a premium service or product to create extra income in your business – such as a limited edition product or exclusive access to your expertise. In this episode, I share practical ideas on the premium offers you could create for your customers or clients – including how and why... READ MORE The post [287] How to c ...…

Do you have an idea for a new product or service you would like to launch but don’t know how to get started? Listen to this latest on-air coaching episode with Ruth Oldfield from Coffee and Kin for practical tips on how to prepare for a product launch, including how to assess whether your business... READ MORE The post [286] On-Air Coaching: Ho ...…

Do you feel like your brand needs a refresh? In this episode I share my tips and strategies on how to rebrand your business – including how to recognise the signs you’re ready for a rebrand, the steps you need to take to make it happen plus the potential consequences of leaving it too late.... READ MORE The post [285] How to rebrand your busine ...…