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225 (Sell) Prospecting Technical Buyer Personas and LinkedIn Outreach (Robin De Vries, MongoDB)

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Manage episode 424195103 series 2782528
Content provided by Nick Cegelski & Armand Farrokh, Nick Cegelski, and Armand Farrokh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nick Cegelski & Armand Farrokh, Nick Cegelski, and Armand Farrokh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

FOUR ACTIONABLE SALES TAKEAWAYS

  • When looking for intel on an account, consider reaching out to ex-employees for insider info
  • Record simple videos, dont be corny, send them natively on LinkedIn
  • Don't over-do personalization, weigh the cost/benefit of putting in extra work into your outreach
  • All personas exist on LinkedIn, don't write it off as a prospecting channel

PATH TO PRESIDENT’S CLUB

  • Regional Sales Director @ MongoDB
  • Snr Team Lead High Tech Account Executive @ MongoDB
  • High Tech Account Executive @ MongoDB
  • Enterprise Account Executive @ Ivanti

RESOURCES DISCUSSED

  continue reading

329 episodes

Artwork
iconShare
 
Manage episode 424195103 series 2782528
Content provided by Nick Cegelski & Armand Farrokh, Nick Cegelski, and Armand Farrokh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nick Cegelski & Armand Farrokh, Nick Cegelski, and Armand Farrokh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

FOUR ACTIONABLE SALES TAKEAWAYS

  • When looking for intel on an account, consider reaching out to ex-employees for insider info
  • Record simple videos, dont be corny, send them natively on LinkedIn
  • Don't over-do personalization, weigh the cost/benefit of putting in extra work into your outreach
  • All personas exist on LinkedIn, don't write it off as a prospecting channel

PATH TO PRESIDENT’S CLUB

  • Regional Sales Director @ MongoDB
  • Snr Team Lead High Tech Account Executive @ MongoDB
  • High Tech Account Executive @ MongoDB
  • Enterprise Account Executive @ Ivanti

RESOURCES DISCUSSED

  continue reading

329 episodes

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