Artwork

Content provided by Nick Cegelski & Armand Farrokh, Nick Cegelski, and Armand Farrokh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nick Cegelski & Armand Farrokh, Nick Cegelski, and Armand Farrokh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

Hall of Fame: Vin Matano Ep. 142

33:54
 
Share
 

Manage episode 425282318 series 2782528
Content provided by Nick Cegelski & Armand Farrokh, Nick Cegelski, and Armand Farrokh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nick Cegelski & Armand Farrokh, Nick Cegelski, and Armand Farrokh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

FOUR ACTIONABLE TAKEAWAYS

  • Pick 5-10 accounts per week and focus all of your energy on them. That might look like sending emails Monday and Wednesday, then going multichannel on Friday.
  • Use email as your hub and other channels as your spokes with your CTA on the other channels pointing back to your email.
  • The email channel can get flooded; get creative with other channels like Twitter. Vin was able to book a meeting off of a backward jump shot.
  • Use email to keep threading throughout your sales cycle. One way to do this is through direct mail.

PATH TO PRESIDENT’S CLUB

  • Sr. Account Executive IC-5 @ Demandbase
  • Strategic Advisor @ Aligned
  • Strategic Partner @ Outplay

RESOURCES DISCUSSED

  continue reading

332 episodes

Artwork
iconShare
 
Manage episode 425282318 series 2782528
Content provided by Nick Cegelski & Armand Farrokh, Nick Cegelski, and Armand Farrokh. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nick Cegelski & Armand Farrokh, Nick Cegelski, and Armand Farrokh or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

FOUR ACTIONABLE TAKEAWAYS

  • Pick 5-10 accounts per week and focus all of your energy on them. That might look like sending emails Monday and Wednesday, then going multichannel on Friday.
  • Use email as your hub and other channels as your spokes with your CTA on the other channels pointing back to your email.
  • The email channel can get flooded; get creative with other channels like Twitter. Vin was able to book a meeting off of a backward jump shot.
  • Use email to keep threading throughout your sales cycle. One way to do this is through direct mail.

PATH TO PRESIDENT’S CLUB

  • Sr. Account Executive IC-5 @ Demandbase
  • Strategic Advisor @ Aligned
  • Strategic Partner @ Outplay

RESOURCES DISCUSSED

  continue reading

332 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide