Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
Content provided by 3Q Digital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by 3Q Digital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Similar to 3Q Digital Download
The daily drama of money and work from the BBC.
…
continue reading
Weekly ideas, insights, and tips on management from Harvard Business Review.
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it sh ...
…
continue reading
Evan Davis hosts the business conversation show with people at the top giving insight into what matters.
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
))
Close Variants
Archived series ("Inactive feed" status)
When?
This feed was archived on June 26, 2023 20:08 (
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 210561756 series 2362069
Content provided by 3Q Digital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by 3Q Digital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Welcome to the 3rd episode of 3Q Digital Download Podcast. Join our host, Joseph Kerschbaum, and guest Robert Brady as they discuss the recent changes to Close Variants.
Here are the 4 key takeaways according to Robert:
- Use negative keywords to force a match to a specific keyword.
- Consider the overhead of adding dozens or hundreds to your exact match ad groups.
- Focus on the top head terms that need the tightest control.
- Monitor metrics closely and adjust accordingly (watch for impressions creep, possibly clicks, and perhaps cost).
Join us in two weeks for the next episode!
Have a killer topic we should cover on the show? Let us know in the comments, or at info@3qdigital.com.
Subscribe to the 3Q Digital Download Podcast via iTunes, Stitcher, or wherever you listen!
40 episodes
Share
Archived series ("Inactive feed" status)
When?
This feed was archived on June 26, 2023 20:08 (
Why? Inactive feed status. Our servers were unable to retrieve a valid podcast feed for a sustained period.
What now? You might be able to find a more up-to-date version using the search function. This series will no longer be checked for updates. If you believe this to be in error, please check if the publisher's feed link below is valid and contact support to request the feed be restored or if you have any other concerns about this.
Manage episode 210561756 series 2362069
Content provided by 3Q Digital. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by 3Q Digital or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Welcome to the 3rd episode of 3Q Digital Download Podcast. Join our host, Joseph Kerschbaum, and guest Robert Brady as they discuss the recent changes to Close Variants.
Here are the 4 key takeaways according to Robert:
- Use negative keywords to force a match to a specific keyword.
- Consider the overhead of adding dozens or hundreds to your exact match ad groups.
- Focus on the top head terms that need the tightest control.
- Monitor metrics closely and adjust accordingly (watch for impressions creep, possibly clicks, and perhaps cost).
Join us in two weeks for the next episode!
Have a killer topic we should cover on the show? Let us know in the comments, or at info@3qdigital.com.
Subscribe to the 3Q Digital Download Podcast via iTunes, Stitcher, or wherever you listen!
40 episodes
All episodes
×
Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.
Similar to 3Q Digital Download
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
The daily drama of money and work from the BBC.
…
continue reading
Weekly ideas, insights, and tips on management from Harvard Business Review.
…
continue reading
News and views on business and the world of personal finance. Plus the very latest from the financial markets around the globe
…
continue reading
Whatever your business conundrum, there’s a TED Talk for that—whether you want to learn how to land that promotion, set smart goals, undo injustice at work, or unlock the next big innovation. Every Monday, host Modupe Akinola of Columbia Business School presents the most powerful and surprising ideas that illuminate the business world. After the talk, you'll get a mini-lesson from Modupe on how to apply the ideas in your own life. Because business evolves every day, and our ideas about it sh ...
…
continue reading
Evan Davis hosts the business conversation show with people at the top giving insight into what matters.
…
continue reading
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
