Artwork

Content provided by Brian Hood. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Hood or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!

#283: The 3 Strategies For Staying Top-of-Mind & Getting More Gigs | The Lead Nurture Series

36:27
 
Share
 

Manage episode 384994153 series 1816805
Content provided by Brian Hood. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Hood or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

As we wrap up The Lead Generation series, you likely already know how important staying top-of-mind is.

If you're not top-of-mind when the client is ready to hire someone, you won't get the gig. Period.

So what are the 3 best strategies for nurturing your leads, and ultimately getting more gigs?

That's what this week's episode is all about!

In this episode you’ll discover:

  • Nurturing leads the way you nurture a garden
  • The three unofficial buckets of lead nurture strategies
  • What being "known well" should mean to you
  • Choosing a type of content for your content marketing
  • Discovery content vs. nurture content
  • Why paid ads are content marketing
  • Using retargeting to nurture your leads
  • The difference between a marketing lead and a sales lead
  • Why you need to go all in on your chosen content area

For full show notes, visit https://6figurecreative.com/283

  continue reading

324 episodes

Artwork
iconShare
 
Manage episode 384994153 series 1816805
Content provided by Brian Hood. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brian Hood or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

As we wrap up The Lead Generation series, you likely already know how important staying top-of-mind is.

If you're not top-of-mind when the client is ready to hire someone, you won't get the gig. Period.

So what are the 3 best strategies for nurturing your leads, and ultimately getting more gigs?

That's what this week's episode is all about!

In this episode you’ll discover:

  • Nurturing leads the way you nurture a garden
  • The three unofficial buckets of lead nurture strategies
  • What being "known well" should mean to you
  • Choosing a type of content for your content marketing
  • Discovery content vs. nurture content
  • Why paid ads are content marketing
  • Using retargeting to nurture your leads
  • The difference between a marketing lead and a sales lead
  • Why you need to go all in on your chosen content area

For full show notes, visit https://6figurecreative.com/283

  continue reading

324 episodes

All episodes

×
 
Loading …

Welcome to Player FM!

Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.

 

Quick Reference Guide