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How True Religion is marketing its Gen Z comeback

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Manage episode 388810902 series 2823109
Content provided by Kevin Skaggs, E.J. Schultz, and Adrianne Pasquarelli. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kevin Skaggs, E.J. Schultz, and Adrianne Pasquarelli or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Under its first CMO, the brand is trying to engage new consumers and still drive loyalty with older fans

  continue reading

282 episodes

Artwork
iconShare
 
Manage episode 388810902 series 2823109
Content provided by Kevin Skaggs, E.J. Schultz, and Adrianne Pasquarelli. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Kevin Skaggs, E.J. Schultz, and Adrianne Pasquarelli or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Under its first CMO, the brand is trying to engage new consumers and still drive loyalty with older fans

  continue reading

282 episodes

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