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Episode 30: Selling Trust and Building Relationships, with Joe Mynhier, Author of, The Introverted Hunter
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“You can’t be good at sales if you’re an introvert!” In the AEC industry, there are preconceived notions of who can and can’t sell. But what is the key to becoming super at sales? As an introvert with a successful 30-year architecture career, Joe Mynhier knows what it takes to become a top seller-doer, against all odds.
On this episode of AEC Marketing for Principals, hosts Judy Sparks and Katie Cash are joined by Mynhier to discuss his new book, The Introverted Hunter: An Introvert’s Field Guide to Become Super at Sales! Mynhier debunks the common misconceptions of sales in the AEC industry and how strategic listening and trust play a huge role in building relationships.
What You Will Learn:
- The process known as “The Hunting Continuum”
- Advice for young AEC professionals and how to grow your network
- The importance of strategic listening
- Why quid pro quo is the key to sales
- How to close the deal
Resources:
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