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Adam Graham on new business, sales and strategy

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Manage episode 329514624 series 2512842
Content provided by Nathan Anibaba. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nathan Anibaba or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Adam Graham is Founder and Managing Director at Gray Matters and BD Matters, they work with agency owners and their teams to attract and win new business.

Adam was responsible for winning a game-changing piece of business for Vizeum when they won the Camelot account for £50m. He has also held business development roles at RAPP, Isobar and Havas Group before starting Gray Matters.

We talk about:

🔸 How BD Matters helps agency owners win new business

🔸 The key to effective sales and the best way to sell

🔸 How agencies should prospect for new business

🔸 Why sales has a bad reputation and what can be done about it

Enjoy the conversation.

Mentioned in this episode:

Agency Dealmasters is brought to you by Bridge

Find out more at Bridgegrowth.org or get in touch by emailing nathan@bridgegrowth.org

  continue reading

200 episodes

Artwork
iconShare
 
Manage episode 329514624 series 2512842
Content provided by Nathan Anibaba. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Nathan Anibaba or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Adam Graham is Founder and Managing Director at Gray Matters and BD Matters, they work with agency owners and their teams to attract and win new business.

Adam was responsible for winning a game-changing piece of business for Vizeum when they won the Camelot account for £50m. He has also held business development roles at RAPP, Isobar and Havas Group before starting Gray Matters.

We talk about:

🔸 How BD Matters helps agency owners win new business

🔸 The key to effective sales and the best way to sell

🔸 How agencies should prospect for new business

🔸 Why sales has a bad reputation and what can be done about it

Enjoy the conversation.

Mentioned in this episode:

Agency Dealmasters is brought to you by Bridge

Find out more at Bridgegrowth.org or get in touch by emailing nathan@bridgegrowth.org

  continue reading

200 episodes

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