AI brewing beer

AI For Everyone

Enhancing Beer with AI and Dynamic Pricing in the Food Industry
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**Introduction:**
- Welcome to "AI for Everyone," your podcast exploring the intersection of artificial intelligence and various industries.
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**Segment 1: AI Brewing Beer**
- Researchers in Belgium, led by Prof. Kevin Verstrepen from KU Leuven University, are utilizing artificial intelligence (AI) to enhance the taste of beers while emphasizing the continued importance of brewer expertise.
- Analysis includes examining properties of 250 commercial Belgian beers, such as alcohol content, pH, sugar concentration, and over 200 flavor-related compounds.
- Machine learning models predict beer taste and appreciation based on composition, leading to improved ratings across metrics when commercial beers are enhanced using substances identified by the models.
- Potential applications include improving non-alcoholic beers, but the skill of brewers remains crucial in implementing changes.
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**Segment 2: Dynamic Pricing**
- Wendy's new CEO, Kirk Tanner, announced plans to implement dynamic pricing to increase margin opportunities, sparking criticism from consumers concerned about potential unfairness, especially for lower-income families.
- Despite initial concerns, Wendy's clarified their intention to focus on customer advantages through digital menu boards for flexible display of featured items, leveraging AI for price changes and suggestive selling to increase profits.
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**Segment 3: AI Washing**
- SEC Chair Gary Gensler coined the term "AI washing," likening it to deceptive practices, as some companies mislead investors by exaggerating AI capabilities or usage.
- Reasons for AI washing include companies wanting to capitalize on AI's trendiness without clearly communicating its actual capabilities or integration into their operations.
- Consequences of AI washing include crackdowns by regulatory bodies like the SEC, leading to fines for companies misrepresenting AI capabilities, such as Delphia and Global Predictions.
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