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PR & Marketing for Authors with Paige Dungan {ep. 107}

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Manage episode 378891992 series 3268615
Content provided by Alexa Bigwarfe. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexa Bigwarfe or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Who wants to be a bestseller? Paige Dungan is dishing out the tips to prepare for the most impactful book launch you can have!
Be sure to grab her free masterclass for authors over on our WIP Summit Sponsors page!
In this episode we discuss:
  • How to identify key media outlets, journalists, and influencers in your niche or industry, and create a plan to reach out to them and land coverage for your book.
  • Being a source of expertise for magazines - reach out to the editors with information for potential stories
  • Utilizing your BYLINE in articles to gain more attention
  • When to start your marketing efforts and the key things you need to be doing
  • The importance of your email list
  • Why National media is critical if you want to land on a best sellers list
  • Why you need to GET SOCIAL
  • And more!
Paige Dungan is a communications expert who knows how to get authors and books noticed. She was the former head of PR & Talent at SUCCESS magazine and is known for her creative media launch strategies. Paige has landed multiple authors on best-seller lists and is always looking for new and innovative ways to promote books. You can find her work inside Gurus Magazine and Reach TV where she helps readers and viewers discover the next book on their nightstands.
Learn more about Paige:
https://thefrontporchcollective.co/
https://www.instagram.com/thepaigedungan/
https://www.youtube.com/channel/UCgPkEzlc3UF34KJijQ3yoyQ
  continue reading

143 episodes

Artwork
iconShare
 
Manage episode 378891992 series 3268615
Content provided by Alexa Bigwarfe. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Alexa Bigwarfe or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Who wants to be a bestseller? Paige Dungan is dishing out the tips to prepare for the most impactful book launch you can have!
Be sure to grab her free masterclass for authors over on our WIP Summit Sponsors page!
In this episode we discuss:
  • How to identify key media outlets, journalists, and influencers in your niche or industry, and create a plan to reach out to them and land coverage for your book.
  • Being a source of expertise for magazines - reach out to the editors with information for potential stories
  • Utilizing your BYLINE in articles to gain more attention
  • When to start your marketing efforts and the key things you need to be doing
  • The importance of your email list
  • Why National media is critical if you want to land on a best sellers list
  • Why you need to GET SOCIAL
  • And more!
Paige Dungan is a communications expert who knows how to get authors and books noticed. She was the former head of PR & Talent at SUCCESS magazine and is known for her creative media launch strategies. Paige has landed multiple authors on best-seller lists and is always looking for new and innovative ways to promote books. You can find her work inside Gurus Magazine and Reach TV where she helps readers and viewers discover the next book on their nightstands.
Learn more about Paige:
https://thefrontporchcollective.co/
https://www.instagram.com/thepaigedungan/
https://www.youtube.com/channel/UCgPkEzlc3UF34KJijQ3yoyQ
  continue reading

143 episodes

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