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WPP’s David Roth Talks About China’s Brands

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Manage episode 346607261 series 2286025
Content provided by AliCast from Alizila. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AliCast from Alizila or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Retail expert David Roth joined Alicast to discuss about the latest e-commerce trends in China, the world’s second-largest e-commerce market.
David, CEO of retail practice The Store-WPP and Chairman of consultancy WPP BAV, spoke about the evolution of the retail industry in China. London-headquartered communications group, WPP, is at the forefront of advising global brands on navigating markets and absorbing cutting-edge technology.
“If you really want to see the future of technology, of retail, of the combination between on-and-offline is, then China is the place to have a look,” said David.
Alicast spoke to David on the eve of the 11.11 Global Shopping Festival, the world’s largest retail event.

  continue reading

48 episodes

Artwork
iconShare
 
Manage episode 346607261 series 2286025
Content provided by AliCast from Alizila. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by AliCast from Alizila or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Retail expert David Roth joined Alicast to discuss about the latest e-commerce trends in China, the world’s second-largest e-commerce market.
David, CEO of retail practice The Store-WPP and Chairman of consultancy WPP BAV, spoke about the evolution of the retail industry in China. London-headquartered communications group, WPP, is at the forefront of advising global brands on navigating markets and absorbing cutting-edge technology.
“If you really want to see the future of technology, of retail, of the combination between on-and-offline is, then China is the place to have a look,” said David.
Alicast spoke to David on the eve of the 11.11 Global Shopping Festival, the world’s largest retail event.

  continue reading

48 episodes

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