))
In Case You Missed It: "“Selling BEATLES Merchandise in the U.S.: 1964-1966" with Terry Crain
Manage episode 365828284 series 3002402
Content provided by allmusicbooksdeepdive. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by allmusicbooksdeepdive or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Boy, has the music industry changed! It's almost irrelvant: no radio, no physical product, no sales. But has it?
The Beatles were not only pioneers in music and popular culture, they were also the progenitors of the music merchandise phenomenon, which earned over $50 million in 1965! Author Terry Crain joined us early on to talk Beatles merch and other interesting side treks surrounding this nostalgic and trendsetting era.
Learn more about your ad choices. Visit megaphone.fm/adchoices
171 episodes
Share
