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Using NFTs to market a soda brand w/ Vasa Martizez, Founder & CEO of Perfy
Manage episode 348471395 series 3394072
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Sit down with Vasa Martinez, Founder & CEO at Perfy, a new Superfood Soda focused on uncompromisingly great taste, superfood ingredients and pushing the boundaries of consumer expectations in the soda category. In this episode we get into:
- Vasa’s founder journey and insight that led to bringing Perfy to life
- How Doodles inspired Dr. Perfy (which competes on every level with Dr Pepper, but is way better)
- What Vasa learned about the Doodle IP restrictions for holders when the team prepared for their launch of Dr Perfy
- Predictions for the future of consumer loyalty and web3
- One piece of advice for founders in consumer, web3 and beyond
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