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Behind The Mic: Brand A Peel with Shannon Peel

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Manage episode 346569573 series 2521373
Content provided by Michelle Abraham. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle Abraham or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today we’re going to peel your authenticity, your story and your brand, with our brand storyteller guest - Shannon Peel. Shannon is the host of Brand A Peel podcast, who’s helping people discover what they want to be known for and how to tell a brand story in this digital age. This episode will help you discover what you want to do and why you want to do it. Let’s figure out your story and your brand!

Don’t miss:

  • The connection in real life versus virtual connection.
  • If you want your brand to be professional, you still have to show up on the screen looking professional.
  • How to make your audience and the person you’re interviewing feel like they’re being listened to.
  • How do some brands ruin their reputation?
  • Don’t elicit sympathy, elicit empathy.
  • Figuring out your story to figure out your personal and business brand.
  • People don’t have to like everything you do, just be authentic.
  • How can you make your brand be seen as an authority?

About Shannon Peel

Shannon Peel is a brand storyteller who helps people discover what they want to be known for and then craft their stories to connect with those around them. While writing novels, Shannon explored how we get in the way of our own success due to what we say and how we say it. As a marketing professional, she helped clients to become known in the marketplace by using stories, and saw people ruining their "brand" reputation by telling the wrong story or the right story - wrong. She developed programs to help others determine what they want to be known for and how to craft the right story for the right audience. Shannon believes that how we tell our stories matters whether we are communicating about what we do for a living or we are trying to fit into a group.

Website: https://www.marketapeel.agency/

Social Media:

linkedin.com/in/shannonpeel

twitter.com/shannonpeel1

facebook.com/marketapeel

instagram/market_apeel

About About the Host:

Michelle Abraham - Podcast Producer, Host and International Speaker.

Michelle was speaking on stages about podcasting before most people knew what they were, she started a Vancouver based Podcasting Group in 2012 and has learned the ins and outs of the industry. Michelle helped create and launched over 30 Podcasts in 2018 and has gone on to launch over 200 shows in the last few years, She wants to launch YOURS in 2022!

14 years as an Entrepreneur and 8 years as a Mom has led her to a lifestyle shift, spending more time with family while running location independent online digital marketing business for the last 9 years. Michelle and her family have been living completely off the grid lakeside boat access for the last 4 years!

Check Us Out on:

Join our facebook group: https://www.facebook.com/groups/MyPodcastCoach

Facebook: https://www.facebook.com/AMPLIFYOU.ca/

Twitter: https://twitter.com/YouAmplif

Instagram: https://www.instagram.com/amplifyou.ca/

To Join our FREE Podcasters Tool Kit: https://bit.ly/PodcastToolKit

For More Podcast Training - http://amplifyounetwork.com/

Thanks for listening!

Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

Do you have some feedback or questions about this episode? Leave a note in the comment section below!

Subscribe to the podcast

If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe from the podcast app on your mobile device.

Leave us an Apple Podcasts review

Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

  continue reading

222 episodes

Artwork
iconShare
 
Manage episode 346569573 series 2521373
Content provided by Michelle Abraham. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Michelle Abraham or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

Today we’re going to peel your authenticity, your story and your brand, with our brand storyteller guest - Shannon Peel. Shannon is the host of Brand A Peel podcast, who’s helping people discover what they want to be known for and how to tell a brand story in this digital age. This episode will help you discover what you want to do and why you want to do it. Let’s figure out your story and your brand!

Don’t miss:

  • The connection in real life versus virtual connection.
  • If you want your brand to be professional, you still have to show up on the screen looking professional.
  • How to make your audience and the person you’re interviewing feel like they’re being listened to.
  • How do some brands ruin their reputation?
  • Don’t elicit sympathy, elicit empathy.
  • Figuring out your story to figure out your personal and business brand.
  • People don’t have to like everything you do, just be authentic.
  • How can you make your brand be seen as an authority?

About Shannon Peel

Shannon Peel is a brand storyteller who helps people discover what they want to be known for and then craft their stories to connect with those around them. While writing novels, Shannon explored how we get in the way of our own success due to what we say and how we say it. As a marketing professional, she helped clients to become known in the marketplace by using stories, and saw people ruining their "brand" reputation by telling the wrong story or the right story - wrong. She developed programs to help others determine what they want to be known for and how to craft the right story for the right audience. Shannon believes that how we tell our stories matters whether we are communicating about what we do for a living or we are trying to fit into a group.

Website: https://www.marketapeel.agency/

Social Media:

linkedin.com/in/shannonpeel

twitter.com/shannonpeel1

facebook.com/marketapeel

instagram/market_apeel

About About the Host:

Michelle Abraham - Podcast Producer, Host and International Speaker.

Michelle was speaking on stages about podcasting before most people knew what they were, she started a Vancouver based Podcasting Group in 2012 and has learned the ins and outs of the industry. Michelle helped create and launched over 30 Podcasts in 2018 and has gone on to launch over 200 shows in the last few years, She wants to launch YOURS in 2022!

14 years as an Entrepreneur and 8 years as a Mom has led her to a lifestyle shift, spending more time with family while running location independent online digital marketing business for the last 9 years. Michelle and her family have been living completely off the grid lakeside boat access for the last 4 years!

Check Us Out on:

Join our facebook group: https://www.facebook.com/groups/MyPodcastCoach

Facebook: https://www.facebook.com/AMPLIFYOU.ca/

Twitter: https://twitter.com/YouAmplif

Instagram: https://www.instagram.com/amplifyou.ca/

To Join our FREE Podcasters Tool Kit: https://bit.ly/PodcastToolKit

For More Podcast Training - http://amplifyounetwork.com/

Thanks for listening!

Thanks so much for listening to our podcast! If you enjoyed this episode and think that others could benefit from listening, please share it using the social media buttons on this page.

Do you have some feedback or questions about this episode? Leave a note in the comment section below!

Subscribe to the podcast

If you would like to get automatic updates of new podcast episodes, you can subscribe to the podcast on Apple Podcasts or Stitcher. You can also subscribe from the podcast app on your mobile device.

Leave us an Apple Podcasts review

Ratings and reviews from our listeners are extremely valuable to us and greatly appreciated. They help our podcast rank higher on Apple Podcasts, which exposes our show to more awesome listeners like you. If you have a minute, please leave an honest review on Apple Podcasts.

  continue reading

222 episodes

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