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How Tinder Makes $120 Million a Month
Manage episode 430194017 series 3587807
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There’s a reason why 85% of app businesses aren’t successful and it comes down to one concept: their value ladder. Tinder, which makes $120 million per month, has flawlessly executed a value ladder that allows their success.
In this episode, Sean talks about the importance of getting users to purchase multiple times a year from you at increasing values.
Listen to the 10X App Revenue Series first. Here’s part 1 and part 2.
Show Highlights Include:
- The two basic principles effective mobile apps have and why they dictate your success [1:00]
- The strategy you need to systematically make more money from each user [2:35]
- You wouldn’t propose to someone on a first date, so don’t propose to your users [4:54]
- The exact steps in Tinder’s value ladder that lead them to $120 million per month [6:13]
- The holy grail for app businesses [8:32]
Need help marketing your app?
Speak with one of our App Growth Specialists to see how our Agency can help you reach your app goals by clicking the link below.
https://www.preapps.com/app-marketing-services/podcast-optin
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