Asia at the center of a new era

Asian Agribiz Podcasts

China is on a mission to widen its network of high-standard free trade agreements in 2024. No surprise that Asean and chosen Asian countries are tipped as favored partners in this exercise. Already Asia is being touted as the furnace in which a new era is forged. The region accounts for 57% of global GDP growth, 64% of patent generation, and more than half of global middle-class households. It is becoming a shaper of the new rules for the world. What does this mean for the animal protein sector? We see China playing a central role amid a rush into its lucrative meat market.