Design, Dialogue, Disruption : Lourd Nathan

Avantika Designeering Series

The perseverance to thrive in the most compelling situations is one of the unique temperaments of humans. This allows us to not only survive some of the most bizarre challenges but also evolve opportunities and create extraordinary solutions. The same results in our growth as a society and leads us to experience the profound effect it has on our lifestyle. Innovation has driven us a long way from addressing needs to the present scenario of invoicing convenience with its existence in various aspects. The shift in the demand for something even better with every product or service comes with the challenge of simplification; while providing the users with the whole package of an experience. In this episode, we talk to Lourd Nathan who leads as the Design Director at Frog Design. He takes us through his journey on how he has witnessed the landscape of the evolution of human lifestyle which eventually led to the transformation of basic needs to greater experiences which affects the mental model of an individual on a daily basis subconsciously. You can connect with Lourd on Twitter @slourd. Don't forget to subscribe to our show & share your comments on [e-mail].