Ep 176 | Conference ROI Boosting Networking Techniques w/ Matt Kleinrock

B2B Community Builder Show (formerly Chief Executive Connector)

Conferences are back!
You're picking which ones to go to, outlining you're strategy, and budgeting to build the best booths and host the best parties, but nothing will work if your team isn't ready to network network network!
That's why we're breaking down modern day strategies to create new relationships, nurture existing ones, and follow up after the big event.
Matt Kleinrock (COO of Rockway Exhibits + Events) and Pablo Gonzalez (Co-founder/CMO of BeTheStage.live) will pair their extensive experience at trade shows and conferences with their obsession over relationship building to share their best advice on how to capitalize on these opportunities.
Get ready to dive into:
- Pablo's go-to moves that ensure he walks into the show with a line of people wanting to meet with him (win before you get there!)
- underrated opportunities to meet new prospects that everyone seems to miss
- follow up strategy that so your contacts will be happy to hear from you (instead of getting lost in a sea of badge scanner emails)
This is part 2 of a collaboration Matt and Pablo did together. Look for part 1 on episode 174 of the B2B Community Builder Show, "Immersive Brand Experiences That Lead To Revenue (In And Out of Trade Shows)".
Don't miss out on a chance to rev up your people skills after two years laying dormant!
Come be a part of the show!
https://tinyurl.com/B2BCBSeason5
Connect with Matt!
On LinkedIn: https://www.linkedin.com/in/matt-kleinrock-9613b22b/
On Facebook: https://www.facebook.com/matt.kleinrock
On his company: https://rockwayexhibits.com/
Connect with ME!
Learn to produce internet talk shows and build your own Relationship Flywheel. Find out more about the Bootcamp HERE.
Also, I'd love it if you connected with me on LinkedIn or Instagram.
Or shoot me an email at [e-mail] with the "Heard B2B's "Matt Kleinrock" in subject.
WE HAVE SHOW NOTES NOW THANKS TO OUR COMMUNITY MEMBER, DEB SCHELL!
Matt Kleinrock
Conference ROI Boosting Networking Techniques w/ Matt Kleinrock

Event tips when attending a conference

• Pablo talks about the importance of stepping up to people in a line or an elevator and building a relationship with them.
• Not everyone is comfortable with connecting right away, it’s helpful to pay attention to what is going on, says Matt, to ask a question that will be something that others in the room would also find value and will be a magnet to bring people to them, it is helpful for introverts who might not be comfortable with walking up to someone.
• Asking smart questions creates social validation, and Pablo says that he adds context to the conversation when possible.

Check out the rest HERE

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