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S01 E11 INTERVIEW · José Luis Maccarone | Barcelona Virtual Alexa European Flash Briefing
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Dr. José Luis Maccarone, Senior Consultant, Sustainability of the Barcelona consultancy, joins Paul to chat about the important role that Marketers and Innovators can play in fighting Climate Change. Also mentioned: interesting examples from Europe, as well as new strategies to reach concern citizens and consumers in compelling ways. You can find more information, resources and links on each Flash Briefing podcast on our blog at: blog.bvirtual.com
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