The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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A Brand Pivot That’s Already Paying Off
Manage episode 407918997 series 2660863
Content provided by BrandFace. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BrandFace or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
When it’s time to pivot in your business, your personal brand plays a critical role in not only clarity, but a smooth transition that connects what you did before to what you’re doing now…and WHY. In this episode, we interview our client and friend, Pat Mancuso (Founder of Mancuso Consulting Group). We first met Pat several years ago when we were on his real estate focused podcast…we stayed in touch, and were honored when Pat asked us to help him build a brand to support his new business direction. Today, we’ll talk about that journey, and why he says his branding investment has already returned multiples in the consistency of the messaging alone.
Episode Highlights:
00:51 Meet Pat Mancuso: From Real Estate to Business Consulting
01:10 The Journey of Rebranding and Business Evolution
08:33 The Impact of a Strong Brand on Business
10:37 The Creative Process of Branding with Brandface
14:39 Navigating the Challenges of Branding and Entrepreneurship
22:32 Final Thoughts on Branding and Its Impact
27:10 How to Connect with Pat Mancuso and The Mancuso Method
100 episodes
Share
Manage episode 407918997 series 2660863
Content provided by BrandFace. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by BrandFace or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
When it’s time to pivot in your business, your personal brand plays a critical role in not only clarity, but a smooth transition that connects what you did before to what you’re doing now…and WHY. In this episode, we interview our client and friend, Pat Mancuso (Founder of Mancuso Consulting Group). We first met Pat several years ago when we were on his real estate focused podcast…we stayed in touch, and were honored when Pat asked us to help him build a brand to support his new business direction. Today, we’ll talk about that journey, and why he says his branding investment has already returned multiples in the consistency of the messaging alone.
Episode Highlights:
00:51 Meet Pat Mancuso: From Real Estate to Business Consulting
01:10 The Journey of Rebranding and Business Evolution
08:33 The Impact of a Strong Brand on Business
10:37 The Creative Process of Branding with Brandface
14:39 Navigating the Challenges of Branding and Entrepreneurship
22:32 Final Thoughts on Branding and Its Impact
27:10 How to Connect with Pat Mancuso and The Mancuso Method
100 episodes
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Similar to Be BOLD Branding
The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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…
continue reading
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
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continue reading
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continue reading
The Village Global podcast takes you inside the world of venture capital and technology, featuring enlightening interviews with entrepreneurs, investors and tech industry leaders. Learn more at www.villageglobal.vc.
…
continue reading
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1
Wholesaling Inc with Brent Daniels
Find distressed properties for pennies on the dollar and turn them for huge profits!
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