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Are You Charging What You're Worth?
Manage episode 396189050 series 2660863
Approximately 90% of coaches, consultants and experts have told us they’re NOT charging what they’re worth. In this episode, we break down the main cause of that massive problem. We share our Personal Brand Litmus Test, which contains four simple questions. If your answer is ‘no’ to any of the questions, your BRAND is likely the problem. Tune in and take part in this critical exercise, and learn how you can turn it all around quickly and confidently.
Episode Highlights
00:00 Introduction to Personal Branding
00:55 The Importance of a Well-Defined Brand
01:29 Showcasing Your Brand: Messaging and Imagery
02:28 Consistency in Brand Display
03:06 Is Your Brand Making You Money?
03:30 The Global Competition in Branding
04:04 Recap of the Personal Brand Litmus Test
04:30 Turning Your Purpose into Profit
04:45 Conclusion and Call to Action
100 episodes
Manage episode 396189050 series 2660863
Approximately 90% of coaches, consultants and experts have told us they’re NOT charging what they’re worth. In this episode, we break down the main cause of that massive problem. We share our Personal Brand Litmus Test, which contains four simple questions. If your answer is ‘no’ to any of the questions, your BRAND is likely the problem. Tune in and take part in this critical exercise, and learn how you can turn it all around quickly and confidently.
Episode Highlights
00:00 Introduction to Personal Branding
00:55 The Importance of a Well-Defined Brand
01:29 Showcasing Your Brand: Messaging and Imagery
02:28 Consistency in Brand Display
03:06 Is Your Brand Making You Money?
03:30 The Global Competition in Branding
04:04 Recap of the Personal Brand Litmus Test
04:30 Turning Your Purpose into Profit
04:45 Conclusion and Call to Action
100 episodes
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