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Reimagining Retail: Prime Day 2024—How Summer Shopping Behavior is Changing and How Marketers Should React | Jul 24, 2024

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Manage episode 430466485 series 1141400
Content provided by eMarketer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by eMarketer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On today’s episode, we discuss this year’s Prime Day. Was Amazon's ad platform breaking on the day of the big deal, how other retailers’ event-day behavior is changing, and how the shopping holiday is impacting the back-to-school season. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sarah Marzano and Zak Stambor.

Follow us on Instagram at:

https://www.instagram.com/emarketer/

For sponsorship opportunities contact us:
advertising@emarketer.com

For more information visit:

https://www.emarketer.com/advertise/

Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

For a transcript of this episode click here:

https://www.emarketer.com/content/

© 2024 EMARKETER

  continue reading

484 episodes

Artwork
iconShare
 
Manage episode 430466485 series 1141400
Content provided by eMarketer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by eMarketer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

On today’s episode, we discuss this year’s Prime Day. Was Amazon's ad platform breaking on the day of the big deal, how other retailers’ event-day behavior is changing, and how the shopping holiday is impacting the back-to-school season. Listen to the conversation with our analyst Sara Lebow as she hosts analysts Sarah Marzano and Zak Stambor.

Follow us on Instagram at:

https://www.instagram.com/emarketer/

For sponsorship opportunities contact us:
advertising@emarketer.com

For more information visit:

https://www.emarketer.com/advertise/

Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

For a transcript of this episode click here:

https://www.emarketer.com/content/

© 2024 EMARKETER

  continue reading

484 episodes

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