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The Daily: What a TikTok Ban Could Do to Social Search and How AI-Powered Chatbots are Changing How We Look for things | Jun 13, 2024

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Manage episode 423312337 series 1141400
Content provided by eMarketer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by eMarketer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
On today's podcast episode, we discuss how much people are actually searching on social media platforms versus looking elsewhere, what a TikTok ban could do to social search, and how AI-powered chatbots are changing how we look for things. Tune in to the discussion with our analyst Evelyn Mitchell-Wolf. Articles mentioned in this episode: Social Search Trends 2024

Follow us on Instagram at:

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advertising@emarketer.com.

For more information visit: https://www.emarketer.com/contact/advertise/

Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

For a transcript of this episode click here:

https://www.emarketer.com/content/podcast-daily-what-tiktok-ban-could-do-social-search-how-ai-powered-chatbots-changing-how-look

© 2024 EMARKETER

As Target’s retail media network, Roundel designs curated experiences to create a better connection between brands and Target guests. We offer both self- and managed-service solutions that help brands create moments that are relevant, trusted, and helpful. All backed by our first-party data and measurement that proves value. Find out more at roundel.com.

  continue reading

472 episodes

Artwork
iconShare
 
Manage episode 423312337 series 1141400
Content provided by eMarketer. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by eMarketer or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
On today's podcast episode, we discuss how much people are actually searching on social media platforms versus looking elsewhere, what a TikTok ban could do to social search, and how AI-powered chatbots are changing how we look for things. Tune in to the discussion with our analyst Evelyn Mitchell-Wolf. Articles mentioned in this episode: Social Search Trends 2024

Follow us on Instagram at:

https://www.instagram.com/emarketer/

For sponsorship opportunities contact us:
advertising@emarketer.com.

For more information visit: https://www.emarketer.com/contact/advertise/

Have questions or just want to say hi? Drop us a line at podcast@emarketer.com

For a transcript of this episode click here:

https://www.emarketer.com/content/podcast-daily-what-tiktok-ban-could-do-social-search-how-ai-powered-chatbots-changing-how-look

© 2024 EMARKETER

As Target’s retail media network, Roundel designs curated experiences to create a better connection between brands and Target guests. We offer both self- and managed-service solutions that help brands create moments that are relevant, trusted, and helpful. All backed by our first-party data and measurement that proves value. Find out more at roundel.com.

  continue reading

472 episodes

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