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Repurposing marketing content for coaches
Manage episode 334300190 series 2971099
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Not everyone learns in the same way. As a coach marketing their services, seeking to showcase your expertise and reliability to a target market, you can’t afford to ignore the fact that how people like to absorb information differs, according to one of four broad preferences.
Why is this a potential problem?
Because if you always market the same way, using the same method (the one you’re most comfortable with, no doubt) you’re only engaging a fraction of your potential audience.
But don’t worry, reaching more people, broadening your appeal, isn’t a huge or complicated task…
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