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Working to Restore: Harnessing the Power of Business to Heal the Earth - Highlights - ESHA CHHABRA

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Content provided by Mia Funk, Non-fiction Writers, and Journalists Talk Writing · Creative Process Original Series. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mia Funk, Non-fiction Writers, and Journalists Talk Writing · Creative Process Original Series or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

“There’s a lot of greenwashing that's going on these days. It is great marketing. And that was really the reason why I wrote this book. I had started to see the patterns. You can start to tell them the companies that are genuinely doing it versus the companies that are just talking about it. So that was one indicator, you know, a company that would send out a press release about their goals and what they anticipated to do in the next 5 to 10 years was very different from companies who had said, you know what, this is what we've achieved. Regenerative started coming into the lexicon, the term in 2017, 2018. And regenerative means to regenerate, means to bring life into something. To sustain means to keep the status quo. And regenerative looks at things from a very holistic lens. You know, it's like if you're going to run a regenerative farm, it's all the different components of the farm and the ecosystem ideally come within the ecosystem.”

Esha Chhabra has written for national and international publications over the last 15 years, focusing on global development, the environment, and the intersection of business and impact. Her work has been featured in The New York Times, The Economist, The Guardian, and other publications. She is the author of Working to Restore: Harnessing the Power of Business to Heal the Earth.

www.eshachhabra.com
www.beacon.org/Working-to-Restore-P2081.aspx

www.creativeprocess.info
www.oneplanetpodcast.org
IG www.instagram.com/creativeprocesspodcast

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300 episodes

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Manage episode 419221917 series 3334571
Content provided by Mia Funk, Non-fiction Writers, and Journalists Talk Writing · Creative Process Original Series. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Mia Funk, Non-fiction Writers, and Journalists Talk Writing · Creative Process Original Series or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

“There’s a lot of greenwashing that's going on these days. It is great marketing. And that was really the reason why I wrote this book. I had started to see the patterns. You can start to tell them the companies that are genuinely doing it versus the companies that are just talking about it. So that was one indicator, you know, a company that would send out a press release about their goals and what they anticipated to do in the next 5 to 10 years was very different from companies who had said, you know what, this is what we've achieved. Regenerative started coming into the lexicon, the term in 2017, 2018. And regenerative means to regenerate, means to bring life into something. To sustain means to keep the status quo. And regenerative looks at things from a very holistic lens. You know, it's like if you're going to run a regenerative farm, it's all the different components of the farm and the ecosystem ideally come within the ecosystem.”

Esha Chhabra has written for national and international publications over the last 15 years, focusing on global development, the environment, and the intersection of business and impact. Her work has been featured in The New York Times, The Economist, The Guardian, and other publications. She is the author of Working to Restore: Harnessing the Power of Business to Heal the Earth.

www.eshachhabra.com
www.beacon.org/Working-to-Restore-P2081.aspx

www.creativeprocess.info
www.oneplanetpodcast.org
IG www.instagram.com/creativeprocesspodcast

  continue reading

300 episodes

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