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#612 The Art of Balance: Managing Two Careers, Embracing Vulnerability, and Market Expansion

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Manage episode 421919544 series 2099681
Content provided by Ashley Alderson and The Boutique Hub with Ashley Alderson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ashley Alderson and The Boutique Hub with Ashley Alderson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

What does it take to transition from a stable career to pursuing your passion full-time? In this episode, we talk to Erica Eickhoff, owner of Styles By Erica, who went from being a hospice nurse to a successful boutique owner. Erica shares her journey from starting her business in her basement just for fun to holding Facebook live sessions that helped her build a dedicated community. She discusses what prompted her to quit her nursing career to open a brick-and-mortar store, how the pandemic affected her business, and the importance of vulnerability and authenticity in her success.

Resources:

Join The Boutique Hub Community

Erica Eickhoff: Instagram

Styles By Erica: Website | Instagram | Facebook

Ashley Alderson: Instagram

The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube

  continue reading

354 episodes

Artwork
iconShare
 
Manage episode 421919544 series 2099681
Content provided by Ashley Alderson and The Boutique Hub with Ashley Alderson. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Ashley Alderson and The Boutique Hub with Ashley Alderson or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

What does it take to transition from a stable career to pursuing your passion full-time? In this episode, we talk to Erica Eickhoff, owner of Styles By Erica, who went from being a hospice nurse to a successful boutique owner. Erica shares her journey from starting her business in her basement just for fun to holding Facebook live sessions that helped her build a dedicated community. She discusses what prompted her to quit her nursing career to open a brick-and-mortar store, how the pandemic affected her business, and the importance of vulnerability and authenticity in her success.

Resources:

Join The Boutique Hub Community

Erica Eickhoff: Instagram

Styles By Erica: Website | Instagram | Facebook

Ashley Alderson: Instagram

The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube

  continue reading

354 episodes

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