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7. Ashley Mason: Creating Value With Partnership Marketing
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Ashley Mason is the founder of Dash of Social, a content marketing firm specializing in social media, marketing strategy, blogging, and email marketing. Working closely with their clients, Ashley and her team help small business owners and entrepreneurs craft and execute value-driven marketing strategies designed to establish thought leadership, grow online communities, and build connections and leads.
On today's episode, we cover:
- Ashley's favorite brew (1:22)
- What goes into building a multi-channel marketing strategy (2:29)
- Setting yourself up for success with partnership marketing (5:13)
- The importance of leveraging LinkedIn for brand growth (10:41)
- Final thoughts and takeaways (17:36)
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Chapters
1. Ashley's favorite brew (00:01:22)
2. What goes into building a multi-channel marketing strategy (00:02:29)
3. Setting yourself up for success with partnership marketing (00:05:13)
4. The importance of leveraging LinkedIn for brand growth (00:10:41)
5. Creating content for clients that's not so fun (00:13:00)
6. Final thoughts and takeaways (00:17:36)
14 episodes
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