A bootstrappers podcast for founders, entrepreneurs, visionaries and dreamers who are building businesses from the ground up without the taking on debt or selling equity. Here we cover marketing, sales, organization and mindset issues that matter to you
…
continue reading
Content provided by Breaking and Entering Media and Entering Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Breaking and Entering Media and Entering Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Player FM - Podcast App
Go offline with the Player FM app!
Go offline with the Player FM app!
Breaking with Brian Bonilla: Episode Two - Valentine's Day, Super Bowl, Smash or Pass Rapid Fire and More
MP3•Episode home
Manage episode 402764480 series 3322458
Content provided by Breaking and Entering Media and Entering Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Breaking and Entering Media and Entering Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Brian Bonilla is a Senior Reporter at Ad Age - covering advertising agency news. Geno Schellenberger is an agency professional at Havas Chicago and is an ad nerd. In this episode of Breaking with Brian Bonilla, hosts Brian Bonilla and Geno Schellenberger discuss recent happenings in the marketing and advertising sphere. They touch upon Valentine's Day and Super Bowl marketing efforts, with a notable mention of Dunkin's celebrity-studded campaign. They also mention a new creative consultancy launched by former executives at Mojo Supermarket. Further, they discuss the decline in WPP's U.S. revenue and its focus on AI for future growth. Haleon's new three-year deal with influencer marketing agency 'Collectively,' and McDonald's venture into the anime world for their marketing campaigns. Towards the end, there is a surprise phone-in from a special guest. 00:00 Introduction and Catching Up 01:20 Breaking Down the Show's Segments 01:49 Valentine's Day Campaigns Discussion 09:51 Post-Super Bowl Ad Reactions 18:26 Agency Headline of the Week 26:20 Introducing the Rapid Fire Segment 27:59 Deep Dive into WPP's U.S. Revenue Decline 32:30 Continuing the Rapid Fire Segment 32:48 Discussing McDonald's Anime Campaign 38:44 Exploring Haleon's Influencer Marketing Strategy 43:50 Surprise Guest 50:35 Closing Remarks
…
continue reading
307 episodes
MP3•Episode home
Manage episode 402764480 series 3322458
Content provided by Breaking and Entering Media and Entering Media. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Breaking and Entering Media and Entering Media or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Brian Bonilla is a Senior Reporter at Ad Age - covering advertising agency news. Geno Schellenberger is an agency professional at Havas Chicago and is an ad nerd. In this episode of Breaking with Brian Bonilla, hosts Brian Bonilla and Geno Schellenberger discuss recent happenings in the marketing and advertising sphere. They touch upon Valentine's Day and Super Bowl marketing efforts, with a notable mention of Dunkin's celebrity-studded campaign. They also mention a new creative consultancy launched by former executives at Mojo Supermarket. Further, they discuss the decline in WPP's U.S. revenue and its focus on AI for future growth. Haleon's new three-year deal with influencer marketing agency 'Collectively,' and McDonald's venture into the anime world for their marketing campaigns. Towards the end, there is a surprise phone-in from a special guest. 00:00 Introduction and Catching Up 01:20 Breaking Down the Show's Segments 01:49 Valentine's Day Campaigns Discussion 09:51 Post-Super Bowl Ad Reactions 18:26 Agency Headline of the Week 26:20 Introducing the Rapid Fire Segment 27:59 Deep Dive into WPP's U.S. Revenue Decline 32:30 Continuing the Rapid Fire Segment 32:48 Discussing McDonald's Anime Campaign 38:44 Exploring Haleon's Influencer Marketing Strategy 43:50 Surprise Guest 50:35 Closing Remarks
…
continue reading
307 episodes
All episodes
×Welcome to Player FM!
Player FM is scanning the web for high-quality podcasts for you to enjoy right now. It's the best podcast app and works on Android, iPhone, and the web. Signup to sync subscriptions across devices.