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3 Tier Beverages’ Donn Bichsel Jr. & Mary Mills; Plus, New Belgium’s Kelly McKnight

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Manage episode 418435590 series 2440682
Content provided by Brewbound. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brewbound or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Donn Bichsel Jr. and Mary Mills, leaders from beverage consultancy 3 Tier Beverages, share why data with the top 15 brewers removed can reveal true market opportunities and pitfalls, why brewers should also have a total-beverage alcohol perspective and which packages are trending. Then, New Belgium Brewing lead research and development brewer Kelly McKnight explains the Voodoo Ranger maker’s strategy for new products, why new IPAs flow under the Voodoo umbrella and much more. Plus, Justin and Zoe review the latest headlines, including people moves at Sierra Nevada, BrewDog and Great Lakes. They also discuss how Wisconsin Brewing is carving a niche within the non-alcoholic beer space with a Harley-Davidson branded beer.
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267 episodes

Artwork
iconShare
 
Manage episode 418435590 series 2440682
Content provided by Brewbound. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Brewbound or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Donn Bichsel Jr. and Mary Mills, leaders from beverage consultancy 3 Tier Beverages, share why data with the top 15 brewers removed can reveal true market opportunities and pitfalls, why brewers should also have a total-beverage alcohol perspective and which packages are trending. Then, New Belgium Brewing lead research and development brewer Kelly McKnight explains the Voodoo Ranger maker’s strategy for new products, why new IPAs flow under the Voodoo umbrella and much more. Plus, Justin and Zoe review the latest headlines, including people moves at Sierra Nevada, BrewDog and Great Lakes. They also discuss how Wisconsin Brewing is carving a niche within the non-alcoholic beer space with a Harley-Davidson branded beer.
  continue reading

267 episodes

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