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True or False? The Power of Buyer Personas in Social Media Strategy

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Manage episode 423499171 series 3553591
Content provided by Matt Mckay. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Matt Mckay or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this engaging episode of Business Bytes: Social Media Uncovered, we address a critical question in social media marketing: Are buyer personas as important as business objectives? Delve into the significance of business objectives and how they provide direction for your social media efforts. At the same time, discover the value of well-crafted buyer personas in understanding your target audience and tailoring your content effectively. Learn how these two essential elements of your social media strategy are interdependent and equally crucial. Join us as we unpack the importance of balance in defining your business objectives and crafting your buyer personas for successful social media strategies. Tune in and navigate the world of social media with us!

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44 episodes

Artwork
iconShare
 
Manage episode 423499171 series 3553591
Content provided by Matt Mckay. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by Matt Mckay or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.

In this engaging episode of Business Bytes: Social Media Uncovered, we address a critical question in social media marketing: Are buyer personas as important as business objectives? Delve into the significance of business objectives and how they provide direction for your social media efforts. At the same time, discover the value of well-crafted buyer personas in understanding your target audience and tailoring your content effectively. Learn how these two essential elements of your social media strategy are interdependent and equally crucial. Join us as we unpack the importance of balance in defining your business objectives and crafting your buyer personas for successful social media strategies. Tune in and navigate the world of social media with us!

Active Campaign
We utilize this Email Provider for sending emails, automating processes, and optimizing our emails
Epidemic Sound
Our Go-To Music Provider for Podcasts and Social Media Clips: Royalty-Free Tunes.
Podcastle
This software and website are utilized for hosting, editing, and recording podcast episodes.
Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.
  continue reading

44 episodes

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