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How data empowers personal experiences - Ep71
Manage episode 364279055 series 2664451
Content provided by PwC UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by PwC UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Digital and data offer insight into changes around how your customers shop, their needs and expectations. And when harnessed with the right blend of creativity and innovation, there are real opportunities to forge brand loyalty. Host Rowena Daines is joined by Tom Adams, our Experience Consulting and Marketing Transformation leader and Sam Tomlinson who leads our Customer Marketing and Media Insight team to explore how brands can carve out distinctive experiences for their customers.
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Manage episode 364279055 series 2664451
Content provided by PwC UK. All podcast content including episodes, graphics, and podcast descriptions are uploaded and provided directly by PwC UK or their podcast platform partner. If you believe someone is using your copyrighted work without your permission, you can follow the process outlined here https://player.fm/legal.
Digital and data offer insight into changes around how your customers shop, their needs and expectations. And when harnessed with the right blend of creativity and innovation, there are real opportunities to forge brand loyalty. Host Rowena Daines is joined by Tom Adams, our Experience Consulting and Marketing Transformation leader and Sam Tomlinson who leads our Customer Marketing and Media Insight team to explore how brands can carve out distinctive experiences for their customers.
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Similar to Business in Focus
The economy and the markets are "under surveillance" as we cover the latest in finance, economics and investment. Listen to Jonathan Ferro, Lisa Abramowicz and Annmarie Hordern for the top interviews from Bloomberg Surveillance Television. And join Tom Keene and Paul Sweeney for the best conversations from Bloomberg Surveillance Radio. Watch Surveillance TV LIVE each mornings: http://bit.ly/3P7nstQ. Watch Surveillance Radio LIVE weekday mornings: http://bit.ly/3vTiACF.
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