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Down to a Tea - Daniel Ryan on how the Tea category is finally showing signs of development
Manage episode 365297868 series 2895107
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In this episode you'll learn why Unilever is creating "the world's largest beverage start up" and how the tea category can go from zero to hero.
Daniel Ryan is part of the newly craeated Lipton Teas & Infusions company. With Brands like Lyons, PG Tips and Pukka, it is a global powerhouse in a category that has failed to cause a stir in recent years. As coffee has exploded Tea has gone cold. What can be done to change this and cow can the category really develop?
On our Desert Island Drink segment, David Orren from GABA Labs explains how he and Prof. David Nutt are creating the ultimate replacement for ethanol.
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Business of Beverages is self-funded and hosted/ edited/produced by Will Keating.
Pádraig Fox co-hosts in a strictly personal capacity.
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