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#412: Seth Godin: The Story Behind My New Book, The Song of Significance
Manage episode 363892314 series 2391242
Seth Godin, marketing guru and author of 20 best-selling books, joins me to discuss the inspiration behind his new book, The Song of Significance: A New Manifesto for Teams.
Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.
Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.
Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.
#StoryOn!
≈Park
483 episodes
Manage episode 363892314 series 2391242
Seth Godin, marketing guru and author of 20 best-selling books, joins me to discuss the inspiration behind his new book, The Song of Significance: A New Manifesto for Teams.
Improve your storytelling immediately with my The ABTs of Agile Communications™ quick online course to learn the agile narrative framework that all influential business communication is built.
Grab your copy of The Narrative Gym for Business, a short guide on crafting ABTs for all of your communications.
Read Brand Bewitchery: How to Wield the Story Cycle System™ to Craft Spellbinding Stories for Your Brand.
#StoryOn!
≈Park
483 episodes
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