E327: From Bigger Pockets to the Business of Podcasting with Kevin Leahy

Capital Hacking

In this episode of Capital Hacking, we had the pleasure of interviewing Kevin Leahy, the owner of the podcast Point Man. Kevin shared his journey from being a delivery driver who loved listening to radio shows like Howard Stern to working at NPR as a producer. He then transitioned to becoming the producer for the BiggerPockets podcast, where he played a key role in expanding the show's frequency and content.

Kevin emphasized the importance of incorporating video content into podcast strategies, highlighting the power of platforms like YouTube for reaching new audiences. He also discussed the various revenue streams available to podcasters, such as coaching, books, webinars, and live events.

Furthermore, Kevin shared insights on podcast growth strategies, emphasizing the value of appearing as a guest on other podcasts and creating engaging short-form content for platforms like Instagram and YouTube. He also touched on the evolving landscape of podcast platforms like Apple Podcasts and the importance of focusing on creating quality content rather than gaming algorithms.
Connect with Kevin at https://www.podcastpointman.com/
Ultimate Show notes:
[00:05:30] Kevin Leahy's Background and Love for Radio
[00:11:54] BiggerPockets and Real Estate Podcasting
[00:17:11] Building a Movement and Community with BiggerPockets
[00:24:31] Exploring Revenue Streams and Podcast Monetization
[00:29:16] Evolution from Audio to Video Content
[00:32:24] Podcast Growth Strategies and Apple Podcasts
[00:35:22] Podcast Pointman Services and Strategy Consultation

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